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The Importance of Social Media in Real Estate презентация
Содержание
- 1. The Importance of Social Media in Real Estate
- 2. REAL ESTATE IS ONE INDUSTRY THAT SEEMS
- 3. THERE’S A BIG SHIFT GOING ON IN
- 4. SO, WHY SHOULD THE REAL ESTATE INDUSTRY USE SOCIAL MEDIA?
- 5. #1 YOUR TARGET AUDIENCE IS ONLINE
- 6. 90% OF BUYERS LOOK FOR THEIR NEW HOUSE ONLINE Image courtesy: Wix.com
- 7. 70% OF BUYERS AND 75% OF SELLERS FOUND THEIR REAL
- 8. 60% OF BUYERS GOOGLED THEIR FUTURE AGENT
- 9. 60% OF BUYERS GOOGLED THEIR FUTURE AGENT
- 10. #2 USING SOCIAL MEDIA INCREASES BUSINESS
- 11. #2 USING SOCIAL MEDIA INCREASES BUSINESS
- 12. 74% OF SELLERS USED SOCIAL MEDIA TO FIND THEIR AGENT Image courtesy: CrowCanyon.com
- 13. THE #1 SOURCE OF BUSINESS FOR REALTORS IS REFERRALS FROM PAST CLIENTS Image courtesy: TheJewishDenver.com
- 14. THE #1 SOURCE OF BUSINESS FOR REALTORS IS REFERRALS
- 15. 96% OF MILLENNIALS USE SOCIAL MEDIA SITES. Image courtesy: Edstic.com
- 16. 96% OF MILLENNIALS USE SOCIAL MEDIA SITES.
- 17. 96% OF MILLENNIALS USE SOCIAL MEDIA SITES.
- 18. #3 YOUR INDUSTRY IS VISUAL - TAKE ADVANTAGE OF IT!
- 19. 84% OF BUYERS FIND PHOTOS VERY HELPFUL WHEN
- 20. 73% OF HOMEOWNERS SAID THEY’D BE MORE
- 21. 73% OF HOMEOWNERS SAID THEY’D BE MORE
- 22. WHICH PLATFORMS ARE BEST FOR THE REAL ESTATE INDUSTRY?
- 23. FACEBOOK WITHOUT FACEBOOK, YOUR AUDIENCE MAY NOT
- 24. GOOGLE + GOOGLE IS A GREAT WAY
- 25. LINKEDIN ALL BUSINESSES AND PROFESSIONALS SHOULD HAVE
- 26. PINTEREST VISUALLY INTERESTING PLATFORM GREAT WAY TO GAIN CLIENTS AND EXPOSURE
- 27. YOUTUBE PERFECT WAY TO SHOWCASE NEW HOMES
- 28. LET US KNOW WHAT WE CAN DO FOR YOU. WWW.TCLOUDSOLUTIONS.COM
REAL ESTATE IS ONE INDUSTRY THAT SEEMS TO BE DIPPING THEIR TOES INTO SOCIAL MEDIA, BUT HAS YET TO DIVE IN. NATHAN MENDENHALL, SOCIAL MEDIA TODAY
Слайд 2REAL ESTATE IS ONE INDUSTRY THAT SEEMS TO BE DIPPING THEIR
TOES INTO SOCIAL MEDIA, BUT HAS YET TO DIVE IN.
NATHAN MENDENHALL, SOCIAL MEDIA TODAY
Слайд 3THERE’S A BIG SHIFT GOING ON IN THE REAL ESTATE MARKET:
SOCIAL MEDIA AND WEBSITES HAVE MORE EMPHASIS AND IMPORTANCE THAN EVER BEFORE
OUSMANE MARIKO, CONTACTUALLY BLOG
Слайд 770% OF BUYERS AND 75% OF SELLERS FOUND THEIR REAL ESTATE AGENT ON THE
INTERNET
Image courtesy: ViralHeat.com
Слайд 960% OF BUYERS GOOGLED THEIR FUTURE AGENT
But remember, if your company is
not in the top 10 results, your audience probably won’t find you.
Слайд 13THE #1 SOURCE OF BUSINESS FOR REALTORS IS REFERRALS FROM PAST CLIENTS
Image courtesy:
TheJewishDenver.com
Слайд 14THE #1 SOURCE OF BUSINESS FOR REALTORS IS REFERRALS FROM PAST CLIENTS
Image courtesy:
TheJewishDenver.com
74% OF CLIENTS WILL GIVE YOU A REFERRAL IF YOU STAY IN TOUCH
Слайд 1696% OF MILLENNIALS USE SOCIAL MEDIA SITES.
They outnumber baby boomers!
Image
courtesy: Edstic.com
Слайд 1796% OF MILLENNIALS USE SOCIAL MEDIA SITES.
They outnumber baby boomers!
REALTORS
NEED TO REMEMBER THAT MILLENIALS WILL BE THEIR TARGET AUDIENCE IN A FEW YEARS
Image courtesy: Edstic.com
Слайд 1984% OF BUYERS FIND PHOTOS VERY HELPFUL WHEN LOOKING FOR A HOUSE
MULTIMEDIA
IS MORE IMPORTANT THAN EVER.
Images courtesy: SanclementeRealEstate.com, NebraskaHomeFinder.com, SellMyHouse.com
Слайд 2173% OF HOMEOWNERS SAID THEY’D BE MORE LIKELY TO LIST WITH
A REALTOR OFFERING TO DO VIDEO
YET ONLY 12% OF REALTORS USE YOUTUBE
Слайд 23FACEBOOK
WITHOUT FACEBOOK, YOUR AUDIENCE MAY NOT KNOW YOU EXIST
THIS SHOULD BE
A “FAN” OR “BUSINESS” PAGE, NOT A PERSONAL FACEBOOK PAGE
USE FACEBOOK TO ANSWER CUSTOMER QUESTIONS, COMMENTS, AND CONCERNS
USE FACEBOOK FOR MORE CREATIVE POSTS, NOT JUST LISTINGS
USE FACEBOOK TO ANSWER CUSTOMER QUESTIONS, COMMENTS, AND CONCERNS
USE FACEBOOK FOR MORE CREATIVE POSTS, NOT JUST LISTINGS
Слайд 24GOOGLE +
GOOGLE IS A GREAT WAY TO BOOST SEARCH RANKINGS AND
MANAGE CUSTOMER REVIEWS
GOOGLE + PAGES ARE USUALLY THE FIRST SOCIAL MEDIA SITES TO SHOW UP IN ONLINE SEARCHES
GOOGLE HANGOUTS WITH CLIENTS
FAST-GROWING SOCIAL NETWORK
GOOGLE + PAGES ARE USUALLY THE FIRST SOCIAL MEDIA SITES TO SHOW UP IN ONLINE SEARCHES
GOOGLE HANGOUTS WITH CLIENTS
FAST-GROWING SOCIAL NETWORK
Слайд 25LINKEDIN
ALL BUSINESSES AND PROFESSIONALS SHOULD HAVE A LINKEDIN PAGE
GOOD WAY TO
KEEP AN EYE ON COMPETITION, CONNECT WITH OTHERS IN YOUR INDUSTRY
GREAT WAY TO BUILD YOUR REPUTATION AND AUTHORITY
GREAT WAY TO BUILD YOUR REPUTATION AND AUTHORITY
Слайд 27YOUTUBE
PERFECT WAY TO SHOWCASE NEW HOMES ON THE MARKET
Q&A SESSIONS WITH
REALTORS
FEATURES WITH NEW HOMEOWNERS
ANOTHER WONDERFUL VISUAL OPTION THAT BOOSTS INTEREST
FEATURES WITH NEW HOMEOWNERS
ANOTHER WONDERFUL VISUAL OPTION THAT BOOSTS INTEREST
