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Myths of Real Estate and Social Marketing презентация
Содержание
- 2. Photo by Jason A. Howie - Creative
- 3. Photo by victoriapeckham - Creative Commons Attribution License https://www.flickr.com/photos/48266396@N00 Created with Haiku Deck
- 4. Photo by AlicePopkorn - Creative Commons Attribution License https://www.flickr.com/photos/14111752@N07 Created with Haiku Deck
- 5. Photo by TaranRampersad - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/35468158048@N01 Created with Haiku Deck
- 6. The average Facebook real estate page has
- 7. 2. People don't go to Facebook or
- 8. 3. The average Twitter post has a
- 9. 4. Over Sharing real estate listings on
- 10. Photo by barmala - Creative Commons Attribution License https://www.flickr.com/photos/10712570@N00 Created with Haiku Deck
- 11. A blog or website will seldom be
- 12. Photo by JeepersMedia - Creative Commons Attribution License https://www.flickr.com/photos/39160147@N03 Created with Haiku Deck
- 13. Paying for sponsored social media posts can
- 14. Advertising on Social Media sites through sponsored
- 15. Ask your potential listing agent to explain
- 16. Photo by mark sebastian - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/71865026@N00 Created with Haiku Deck
- 17. There is So Much to Say About
- 18. Photo by Kris Olin - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/32512570@N06 Created with Haiku Deck
- 19. Photo by kivilm - Creative Commons Attribution License https://www.flickr.com/photos/68347151@N00 Created with Haiku Deck
- 20. Some Quotes From Realtors Who are Doing an Exemplary Job at Social Media Marketing
- 21. Circle Bill Gassett
- 23. Circle Connor T. MacIVOR
- 25. Circle Debbie Drummond
- 29. Circle Karen Highland Chris Highland
- 30. Frederick Real Estate
Photo by Jason A. Howie - Creative Commons Attribution License https://www.flickr.com/photos/40493340@N00 Created with Haiku Deck
Слайд 2Photo by Jason A. Howie - Creative Commons Attribution License https://www.flickr.com/photos/40493340@N00
Created
with Haiku Deck
Слайд 3Photo by victoriapeckham - Creative Commons Attribution License https://www.flickr.com/photos/48266396@N00
Created with Haiku
Deck
Слайд 4Photo by AlicePopkorn - Creative Commons Attribution License https://www.flickr.com/photos/14111752@N07
Created with Haiku
Deck
Слайд 5Photo by TaranRampersad - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/35468158048@N01
Created with Haiku
Deck
Слайд 6The average Facebook real estate page has 172 likes.
Only about
10% of fans will ever see the listing that is posted, unless it is a "sponsored post". Social Media posts have very little real reach.
Слайд 72. People don't go to Facebook or Twitter to find a
home.
While 92% of buyers are looking online, they tend to look on real estate specific websites, like Zillow and Trulia, or Realtor.com.
While 92% of buyers are looking online, they tend to look on real estate specific websites, like Zillow and Trulia, or Realtor.com.
Слайд 83. The average Twitter post has a lifespan of 18 minutes*.
Without a ReTweet, the lifespan is less. A social media marketing plan is more complicated than "tweeting a listing".
(*moz.com)
Слайд 94. Over Sharing real estate listings on social media is the
sure way to be "unfollowed".
Without followers, friends and circles, Social shares go into thin air. A social media strategy is much more about being social.
Without followers, friends and circles, Social shares go into thin air. A social media strategy is much more about being social.
Слайд 10Photo by barmala - Creative Commons Attribution License https://www.flickr.com/photos/10712570@N00
Created with Haiku
Deck
Слайд 11A blog or website will seldom be found by online real
estate searchers.
Without a robust Social Media/SEO (seach engine optimization) strategy, your listing will go virtually unnoticed.
Without a robust Social Media/SEO (seach engine optimization) strategy, your listing will go virtually unnoticed.
Слайд 12Photo by JeepersMedia - Creative Commons Attribution License https://www.flickr.com/photos/39160147@N03
Created with Haiku
Deck
Слайд 13Paying for sponsored social media posts can be a great way
to get your listing in front of potential buyers.
Just make sure that is what is really happening.
Just make sure that is what is really happening.
Слайд 14Advertising on Social Media sites through sponsored posts must be targeted
to likely home buyer demographics and geographic areas to be effective.
Слайд 15Ask your potential listing agent to explain their marketing strategy.
Getting
in front of the right people is more important than getting in front of thousands.
Слайд 16Photo by mark sebastian - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/71865026@N00
Created with
Haiku Deck
Слайд 17There is So Much to Say About Video Marketing
YouTube is the
second largest search engine
Video shows up on page one of a search
So many statistics about video marketing...like this article,
And This and This.
And this extensive white paper.
I could go on about the growth of the "Visual Web"
Video shows up on page one of a search
So many statistics about video marketing...like this article,
And This and This.
And this extensive white paper.
I could go on about the growth of the "Visual Web"
Слайд 18Photo by Kris Olin - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/32512570@N06
Created with
Haiku Deck
Слайд 19Photo by kivilm - Creative Commons Attribution License https://www.flickr.com/photos/68347151@N00
Created with Haiku
Deck
