Слайд 110 Times Guy Kawasaki Proved That He Knows Social Media Better
Than Anyone Else.
Слайд 2Guy Kawasaki is a Silicon-Valley based author, speaker, entrepreneur, and evangelist.
He was one of the Apple employees originally responsible for marketing the Macintosh in 1984.
He is the chief evangelist of Canva, an online graphic design tool.
Слайд 3If you’re not pissing someone off on social media, you’re not
using it aggressively enough.
Слайд 5starting a community is like getting a puppy: it sounds like
a good idea in the beginning, but you have to clean up after it and train it. Also, when it grows up, it may no longer be cute.
Слайд 6Facebook is for people, Twitter is for perspective, Google+ is for
passion, LinkedIn is for pimping.
Слайд 7Don't be discouraged by the size of your network, inspire one
person and you are doing Good.
Слайд 8The biggest daily challenge of social media is finding enough content
to share.
Слайд 9Content curation involves finding other people’s good stuff, summarizing it, and
sharing it. Curation is a win-win-win.
Слайд 10Simple and to the point is always the best way to
get your point across.
Слайд 11There are two types of people on social media: people who
want more followers, and liars.
Слайд 12Provide good content and you’ll earn the right to promote your
product.