LinkedIn to Build Your Career
APEX Workshop
June 2014
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How to Use LinkedIn to Build Your Career APEX Workshop June 2014 презентация
Содержание
- 2. Nice to meet you! @cheesycons
- 3. Meet LinkedIn Over 300 million global professionals
- 4. Connect the world’s professionals to make them more productive and successful Our mission
- 5. For our members The professional profile of
- 6. “I found 8 career-building opportunities on LinkedIn!”
- 7. Agenda Get Noticed: Enhance your online image
- 8. Get Noticed
- 9. 70% of employers have rejected a job
- 10. 85% of employers say that a positive online reputation influences their hiring decisions
- 11. Keep your LinkedIn Profile updated
- 13. Tip 1: Develop a strong, keyword-aware headline
- 14. Tip 2: Get strong recommendations from managers
- 15. DO take advantage of LinkedIn profile feature additions
- 16. Tip 3: Add sections to enhance your profile
- 17. Tip 4: Feature your volunteer work
- 18. Tip 5: Display your best work www.linkedin.com/portfolio
- 19. Add and display media on your profile with a click
- 20. DO consistently drive people to your LinkedIn profile
- 21. Tip 6: Tie LinkedIn to your other efforts
- 23. Tie LinkedIn to your other efforts
- 24. Get Connected
- 25. 70% of jobs are found through networking
- 26. Connect with people you admire
- 27. Step 1: Reach out to everyone you know
- 28. Step 2: Upload your email address book of contacts
- 29. Step 3: Maximize group affiliations
- 30. How to get involved in groups Explore
- 31. Find the best groups for you
- 32. Step 3: Reach out to new connections
- 33. Use the “People You May Know” feature
- 34. Find new contacts with Advanced People Search
- 35. Sort by groups, mutual connections, schools and more
- 36. Write individualized connection requests
- 37. Leverage “Who’s Viewed Your Profile”
- 38. Who’s Viewed Your Profile Kelly Brighton Jamie Klinger Chris McMillian
- 39. Recruiters Peers in your field
- 40. Reaching out to a recruiter
- 41. Reaching out to a leader
- 42. Respond to InMails even when you’re not looking
- 43. Get Opportunities
- 44. Pursue multiple opportunities
- 45. Step 1: Search and apply for jobs on LinkedIn
- 46. Step 2: Use Advanced Job Search to narrow results
- 48. Research potential coworkers before making a big career decision
- 49. Step 3: Use LinkedIn for company research
- 50. Use Company Pages to research companies you love
- 51. Follow companies to get updates and see connections
- 53. Apply on the go with the LinkedIn
- 54. Stay top-of-mind: Increase your visibility
- 55. Your friends’ friends Your friends Your friends’ friends’ friends
- 56. Visibility strategy Show up on people’s feeds
- 57. Show up: Update your status at least
- 58. Find content to share on LinkedIn
- 59. Do “small goods”
- 60. Turn LinkedIn groups into networking relationships
- 61. Reply privately to discussions Steve Capcerich
- 62. Craft an engaging, personalized message Steve Capcerich
- 63. Summary Get Noticed: Enhance your online image
- 64. Job Seeker Premium premium.linkedin.com/jobsearch/ Become a featured
- 65. “I found 8 career-building opportunities on LinkedIn!”
- 66. Questions
Nice to meet you! @cheesycons
Слайд 3Meet LinkedIn
Over 300 million global professionals
3 million+ company profiles
Executives from every
Fortune 500 company
66% outside the U.S.
200+ countries
66% outside the U.S.
200+ countries
Слайд 5For our members
The professional profile of record
Connect all of the world's
professionals
Identity
Networks
Knowledge
The definitive professional publishing platform
Слайд 7Agenda
Get Noticed: Enhance your online image
Get Connected: Leverage and grow your
network
Get Opportunities: Find and land your dream job
Stay top-of-mind: Increase your visibility
Слайд 970%
of employers have rejected a job candidate
because of information they
found about that person online
Слайд 13Tip 1: Develop a strong, keyword-aware headline
Client-focused, Big Idea Salesperson
Recent Ohio
State Honors Grad and Publishing Intern
IT Project Manager Seeking New Opportunity
Senior Public Relations and Internal Communications Executive
IT Project Manager Seeking New Opportunity
Senior Public Relations and Internal Communications Executive
Слайд 30How to get involved in groups
Explore the Manager’s Choice panel
Check the
Jobs tab for open positions
Use the Search tab to find topics of interest
Use the Search tab to find topics of interest
Слайд 39Recruiters
Peers in your field
Leaders in your field
Friends and coworkers
Contacts from your
past
Reach out to someone who viewed your profile
Слайд 53Apply on the go with the LinkedIn App
Download the free
LinkedIn
app from your
phone’s app store
phone’s app store
Слайд 56Visibility strategy
Show up on people’s feeds with timely, relevant status updates
Do
“small goods”
Turn LinkedIn group participation into one-on-one networking relationships
Turn LinkedIn group participation into one-on-one networking relationships
Слайд 57Show up: Update your status at least 3x/week
Heading to the APEX
social media event tonight. Will I see you there?
Слайд 62Craft an engaging, personalized message
Steve Capcerich
RE: Great List of Resources for
Job Seekers
Steve,
Thanks for posting this link – lots of great reads here! I noticed in your
LinkedIn profile that we both have a background in small business
accounting. Perhaps we can help each other in the job hunt. May I
send you a connection request and keep in touch?
Слайд 63Summary
Get Noticed: Enhance your online image
Get Connected: Leverage and grow your
network
Get Opportunities: Find and land your dream job
Stay top-of-mind: Increase your visibility
Слайд 64Job Seeker Premium
premium.linkedin.com/jobsearch/
Become a featured Applicant
Get insights into your applications
Network in
an exclusive group
Add a badge to your profile
Use InMails to contact decision makers
Access salary data
