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Ranking reports
You Don’t Have Google Analytics Installed
You don’t know how to
see if your natural search traffic is increasing.
Not running PPC
Running Adwords NOT Bing
You think you are sexy on social media
You think social media impacts SEO
Anything but WordPress
Spending more than $200 a month for a website, or $6,000
Your Website Looks the Same On Your Phone
You look like a lawyer in your photos (suite and tie, scales of justice, leather bound books, gavels)
Your website is slow
You have no reviews on Avvo, Yelp and Google My Business
Track marketing by asking clients during intake where they found you.
You outsource blog content development at less than $25 an article.
You have multiple live domains about the same practice area in the same location.
You stopped advertising in the Yellow Pages
You started advertising on Yelp
You ever bought advertising on the premise that “just one client would pay for it.”
You worry about your bounce rate.
You respond to ALL prospects within 5 minutes.
Your voicemail is recorded by an assistant
You have fake addresses on your website.
You have multiple law firm names/addresses or phone numbers listed on major Directories
You calculate ROI cost per client for every paid marketing channel.
You don’t have access to Google Webmaster Tools