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Verizon vs. AT&T Who Ruled the Quarter? презентация
Содержание
- 1. Verizon vs. AT&T Who Ruled the Quarter?
- 2. Key metrics to consider Postpaid net additions
- 3. Verizon’s Financials Total revenue growth of 3.3%
- 4. AT&T’s average revenue per user (ARPU) declined 2.6%, year over year. AT&T’s ARPU declined
- 5. Postpaid phone-only ARPU dropped as the company
- 6. Verizon doesn’t report ARPU, and instead measures
- 7. In the past, Verizon combined its devices
- 8. Churn is the rate at which customers
- 9. AT&T added 289,000 postpaid net additions, while
- 10. Back in August, RootMetrics awarded the top
- 11. Which carrier came out on top? AT&T
- 12. The next billion-dollar iSecret
Key metrics to consider Postpaid net additions Average revenue per user (ARPU) Churn rate Earnings Network performance
Слайд 2Key metrics to consider
Postpaid net additions
Average revenue per user (ARPU)
Churn rate
Earnings
Network
performance
Слайд 3Verizon’s Financials
Total revenue growth of 3.3% year over year, to $33.2
billion.
Adjusted earnings per share of $1.04, up 16.9% year over year.
Free cash flow of $5.1 billion.
Adjusted earnings per share of $1.04, up 16.9% year over year.
Free cash flow of $5.1 billion.
Total revenue growth of 19% year over year, to $39.1 billion.
Adjusted earnings per share of $0.74, up 14% year over year.
Free cash flow of $5.5 billion.
AT&T’s Financials
Слайд 5Postpaid phone-only ARPU dropped as the company moves more customers to
it NEXT smartphone upgrade plans.
This caused a drop in ARPU but should bring long-term growth.
When NEXT plans are factored in, ARPU actually increased by 5.5% year over year.
This caused a drop in ARPU but should bring long-term growth.
When NEXT plans are factored in, ARPU actually increased by 5.5% year over year.
Why AT&T’s ARPU fell
Слайд 6Verizon doesn’t report ARPU, and instead measures average revenue per account
(ARPA). The carrier’s ARPA declined by 5.5% from the year-ago quarter.
Verizon’s ARPA declined
Слайд 7In the past, Verizon combined its devices and service plans into
its ARPA calculation, but now those two categories are split, which pushes down ARPA.
With more customers switching to device installment plans, ARPA is hurt in the short term.
Verizon is looking to the Internet of Things and online video (go90) to help push ARPA back up.
With more customers switching to device installment plans, ARPA is hurt in the short term.
Verizon is looking to the Internet of Things and online video (go90) to help push ARPA back up.
Why Verizon’s ARPA Fell
Слайд 8Churn is the rate at which customers leave a carrier.
Both companies
have about a 1% churn rate, which is very low.
Postpaid Churn Rate
Слайд 9AT&T added 289,000 postpaid net additions, while Verizon brought in about
1.3 million.
Total postpaid subscribers
Слайд 10Back in August, RootMetrics awarded the top wireless spot to Verizon
in five out of six categories, including network reliability, call and data performance, and network speed. This made Verizon the leader in overall network performance for the first half of 2015.
Network performance
Image source: RootMetrics.
Слайд 11Which carrier came out on top?
AT&T far outpaced Verizon with its
year-over-year revenue increase, but failed in a few key areas.
AT&T didn’t come close to Verizon’s postpaid net subscriber adds, and its churn rate was slightly higher than Verizon’s.
AT&T also falls behind Verizon when it comes to overall network quality, according to RootMetrics.
With Verizon adding more postpaid subscribers and maintaining its lead in network quality, the carrier remained the leader in the third quarter.
AT&T didn’t come close to Verizon’s postpaid net subscriber adds, and its churn rate was slightly higher than Verizon’s.
AT&T also falls behind Verizon when it comes to overall network quality, according to RootMetrics.
With Verizon adding more postpaid subscribers and maintaining its lead in network quality, the carrier remained the leader in the third quarter.
Слайд 12
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