80% look at their mobile first thing and last thing
The Role of Mobile in 2014
80% look at their mobile first thing and last thing
The Role of Mobile in 2014
80% look at their mobile first thing and last thing
75 billion mobile devices by 2020
The Role of Mobile in 2014
Mobile is the only media sector that is growing
The Internet of Things- the interconnection of day to day devices
Smart cities use the IoT to streamline services and become more efficient
The IoT can work on a personal, individual level
The IoT also works on a personal, individual level
Wearable technology, on the edge of adoption
Connected Car could integrate into the IoT
There’s a fine line to tread between utility and privacy
The Role of Mobile in 2014
Marketers can leverage huge amounts of data from mobile
We are mobile first, this is how business have to reach consumers
The more we become connected the more ways marketers can reach us
Mobile gives businesses more innovative ways to reach consumers
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