Слайд 1Duct Tape Marketing
Culture Statement
Слайд 2As we learn more we evolve!
Updated 01/01/2015
Слайд 3Is it good for the customer
We don’t subscribe to the notion
that the customer is always right, but we have learned that if we ask ourselves in every instance if a decision is good for our customers and community then we usually make the right decision.
Слайд 4Our foundation
Duct Tape Marketing was founded out of John Jantsch’s deep
desire to serve small business owners in their quest to do more of what they loved while having the life they deserved.
Слайд 5Our foundation
That strong desire drives our mission to create the worlds
greatest and most comprehensive marketing system on a path to positively impact over 1 million businesses worldwide.
Слайд 6DTM Values
Keep on the sunny side
Learn something new everyday
Make everything practical
Take
care of yourself
This is a family business
Lead by example
Make work a better place
Слайд 8Keep on the sunny side
Stay positive about everything you get to
do
Fix the problem, not the blame
Never criticize a customer or team member – they are why we exist
Give up the need to be right
Say thank you
Слайд 9Learn something new everyday
Invest all the time you need to find
out why things work
Figure it out yourself
Ask for advice, not the answer
Read and write
Push beyond what you’re asked to do
Слайд 10Make everything practical
What are our customer’s goals?
How do we measure success?
How
do we add more value?
Will this new thing contribute or confuse?
Is it good for the customer?
No more than 3 priorities
Слайд 11Take care of yourself
Mind, body and sprit before work
Manage energy and
time
Set goals for every area of life
Expect more of yourself than DTM does
Teach others how to take care of themselves
Слайд 12This is a family business
Trust, transparency and teamwork are our highest
working objectives
Growth trumps hierarchy
No one is above taking out the trash
Help each other
Слайд 13Lead by example
We are a shining example of the system we
teach
We can’t improve what we don’t measure
Say I don’t know, when you don’t know – but find out
Share your decision early
Слайд 14Make work a better place
Take the time you need to be
fully engaged in what you are working on
Suggest how we can do everything better
Keep your space and your work uncluttered