….of attitudes like autonomy, accountability etc.
Level III: Entrepreneurship – promotion of a civil society (social entrepreneurs)
...through development of pedagogical aims like maturity and enlightenment
Level II: Entrepreneurship – education of economics
(framework for market economy)
…understanding market economy – introduction into the micro- and macro economy & economic policy
The „Vienna Model“ of entrepreneurship education
state
market level
customer
Input
state
market level
customer
Input
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
process
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
process
depletion level (cost)
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
process
depletion level (cost)
profit
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
process
depletion level (cost)
profit
reporting level (intern and extern accounting)
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
process
depletion level (cost)
profit
reporting level (intern and extern accounting)
management level
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
process
depletion level (cost)
profit
reporting level (intern and extern accounting)
management level
competitors
supplier
staff
legal level
state
market level
customer
Input
equity capital
loan capital
process
depletion level (cost)
profit
reporting level (intern and extern accounting)
management level
competitors
public
ethic level
process level
Levels of business administration
financial level (cash)
supplier
staff
legal level
state
market level
customer
equity capital
loan capital
depletion level (cost)
reporting level (intern and extern accounting)
management level
competitors
public
ethic level
company
stakeholder
environmental spheres
interrelation
© Gerhard Geissler
specialisation
power
moral
offer
demand
norms
values
ethic
profit
price
contract
value chains
compe-tition
decision making
entre-preneurship
prognosis
market
communication
risk
marketing
operations
human resources
accounting
finance
invest-ment
economic participants
many others
time
change
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