knowledge and comprehension of business practice, applied theory as well as methods used for sales and marketing within an international business perspective.
The programme emphasizes on B2B, B2C sales and marketing on the online/offline platform . The core subjects are: digital marketing, proactive and reactive selling, marketing, management, multimedia design, accounting program: 1C
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You’ll get the skills to be able to independently analyse, assess and reflect on issues and carry out practice-orientated and complex tasks within the fields of sales and marketing. Graduates most often will be employed in the advertising-, marketing-, media-, CRC-,SMM-, SEO-, and shipping industry as sales-, and marketing coordinator, marketing assistant or sales trainee.
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