How Slow Load Times Hurt Your Bottom Line презентация

Содержание

@tameverts performancebeacon.com

Слайд 1
How Slow Load Times Hurt Your Bottom Line
@tameverts

Web Unleashed 2015 #WebU

Слайд 2@tameverts
performancebeacon.com


Слайд 3Do MOST people consider page speed an important part of user

engagement?

Слайд 4“I myself wouldn’t consider it very important. Granted, if a page

is too slow, it loses users, but I believe if a page loads in 5 or 6 seconds, it doesn’t make much difference.”

Слайд 5@tameverts


Слайд 6http://www.soasta.com/blog/web-performance-mothers-day/


Слайд 7http://www.soasta.com/blog/mobile-web-performance-monitoring-conversion-rate/


Слайд 82% increase in conversions for every 1 second of improvement
@tameverts


Слайд 9Increased conversions by 9%
Cut load times in half
@tameverts


Слайд 10Reduced average load time by 2.2 seconds and increased total downloads

by 15.4%

10 million additional downloads per year

@tameverts


Слайд 11@tameverts


Слайд 12How do visitors feel about slow sites?
(hint: not good)


Слайд 13@tameverts


Слайд 14@tameverts


Слайд 1517 things you can do to deliver a faster user experience


Слайд 16Steve Souders, author, ‘High Performance Web Sites’
“80-90% of end-user response time

is at the front end. Start there.”

@tameverts


Слайд 171 Page size 2 Page complexity
Two main performance problems
@tameverts


Слайд 18Problem 1: Pages are too big
@tameverts


Слайд 19@tameverts


Слайд 20More bandwidth isn’t the answer
http://www.soasta.com/blog/more-bandwidth-isnt-a-magic-bullet-for-web-performance/


Слайд 21Single greatest indicator of fast performance?
Faster pages are less than 1MB

in size

@tameverts


Слайд 22Know where your page weight is coming from
Create a performance budget
Monitor,

monitor, monitor

Solutions

@tameverts


Слайд 25@tameverts


Слайд 26Setting a performance budget
http://timkadlec.com/2013/01/setting-a-performance-budget/

Performance budget metrics
http://timkadlec.com/2014/11/performance-budget-metrics/
@tameverts


Слайд 27HTTP Archive, June 2015
@tameverts


Слайд 28@tameverts


Слайд 29Reformat
Compress
Defer/lazy load
Adaptive images
Auto-preloading

Solutions
@tameverts


Слайд 30Problem 2: Pages are too complex
@tameverts


Слайд 32@tameverts


Слайд 33@tameverts


Слайд 34@tameverts


Слайд 35@tameverts


Слайд 36webpagetest.org


Слайд 37Monitor
Consolidate page resources
Make sure stylesheets are in the document HEAD
Host your

fonts
Optimize your pop-up scripts

Solutions

@tameverts


Слайд 38Third-party content can make up >50% of page requests
@tameverts


Слайд 39Increase page weight
Increase number of hosts and connections
Introduce additional latency
Prevent pages

from loading

Problems

@tameverts


Слайд 41Defer scripts
Use asynchronous versions (when possible)
Know your scripts and their performance

penalties
Monitor constantly

Solutions

@tameverts


Слайд 42@tameverts


Слайд 47@tameverts
performancebeacon.com


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