VR
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Virtual reality headset PlayStation VR презентация
Содержание
- 1. Virtual reality headset PlayStation VR
- 2. Products feautures Products feautures Marketing Mix Main competitors, market share
- 3. What is it? What is it?
- 4. 5.7” OLED screen 360 degree
- 5. Marketing mix Price Premium segment 399 $/ 31 999 ₽
- 6. Distribution Distribution Marketing mix Customers
- 7. Marketing mix Marketing mix Promotional tools Game Exhibitions Game Magazines Internet
- 8. Market share Market share Playstation VR Ocultus Rift HTC Vive
- 9. The sales of the VR was
Products feautures Products feautures Marketing Mix Main competitors, market share
Слайд 1Yarkova Anastasia FEM-3, 3 gr.
Yarkova Anastasia FEM-3, 3 gr.
Virtual reality headset
PlayStation
Слайд 3What is it?
What is it?
A virtual reality headset;
Was designed
to be fully functional with the PlayStation 4 home video game console;
Works with either the standard DualShock 4 controller or the PlayStation Move controllers.
Слайд 4 5.7” OLED screen
360 degree vision
120 frames per
second
5.7” OLED screen
360 degree vision
120 frames per second
USPs
3D audio
Built in mic
Слайд 6Distribution
Distribution
Marketing mix
Customers from 18 to 25
Online Shop
www.playstation.com
Specialized electronic
stores
Слайд 9 The sales of the VR was far beyond expectations
The sales of the VR was far beyond expectations
Was sold over 175,000 units on the Russian market
Russian market prospects
