Презентация на тему Trend report. Instant gratification retail

Презентация на тему Презентация на тему Trend report. Instant gratification retail, предмет презентации: Маркетинг. Этот материал содержит 161 слайдов. Красочные слайды и илюстрации помогут Вам заинтересовать свою аудиторию. Для просмотра воспользуйтесь проигрывателем, если материал оказался полезным для Вас - поделитесь им с друзьями с помощью социальных кнопок и добавьте наш сайт презентаций ThePresentation.ru в закладки!

Слайды и текст этой презентации

Слайд 1
Текст слайда:


2016 Trend Report

Dec 22, 2015 - Copyright © Trend Hunter Inc. This report is for internal use within your company. Please do not distribute, publish or present outside your team. Brought to you by Trend Hunter, the world's most popular, largest trend network, fueled by more than 100,000 contributors and 2 billion views of data. We help creative innovators like you Find Better Ideas, Faster™

Instant Gratification Retail

Bodily Esteem

Emoji Branding

Upscaling Motherhood


Слайд 2

Слайд 3

Слайд 4

Слайд 5

Слайд 6

Слайд 7

Слайд 8

Слайд 9

Слайд 10

Слайд 11

Слайд 12
Текст слайда:


The Top 25

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 13
Текст слайда:


Bodily Esteem

Consumers challenge the mainstream by openly celebrating body diversity

Implications - The fashion industry claims to have embraced body diversity, but its definition of "plus-size" remains narrow. As a result, consumers feeling overlooked by the industry are gravitating towards fashion and media channels that make bold, celebratory political statements surrounding the issue. This shift towards bodily esteem suggests that consumers are searching for transparency, as well as representation, from fashion media.


8.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 27 Related Examples

http://www.trendhunter.com/id/275923

Copyright © TrendHunter.com. All Rights Reserved



Plus-Size Padding Portraits Refinery29 Uncovers a Plus-Size Practice That's Bad for Body Image



Plus-Size Dancer Portraits Toby Burrows Photographs Fat Dancers for the Nothing to Lose Project



Sultry Plus-Size Campaigns The #ImNoAngel Lingerie Ads Assert That Full Figures are Seductive



Model Diversity Documentaries A Perfect 14 is an Upcoming Documentary on Plus-Size Modelling


Слайд 14
Текст слайда:


Upscaling Motherhood

Brands targeting mothers turn to all things high end for modern parents

Implications - E-commerce channels are birthing a new generation of modern mothers who are well-versed in high-end consumer offerings. As such, brands catering to this demographic are developing upscale products for young female parents who, in contrast to established norms, are replacing frugality with luxury. This niche will be appreciated by millennial families who are more affluent than their younger counterparts.


7.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/286947

Copyright © TrendHunter.com. All Rights Reserved



Disguised Diaper Totes Nest Designs' Bags Conceal Baby Products with a Sophisticated Exterior



Opulent Maternal Fashion The Latest Dolce and Gabbana Fashion Pays Tribute to Motherhood



$270,000 Baby Bottles The Doll Luxury Baby Bottle by Suommo is Made with Rose Gold and Diamonds



Pregnancy Tracker Jewelry Bellabeat Leaf is an Activity and Wellness Tracker Expecting Moms


Слайд 15
Текст слайда:


Automated Creation

Consumers move from curating to creating with art-encouraging resources

Implications - The younger generation is obsessed with avoiding the tedious professions that wreak havoc on their parents, resulting in a need to create. Many online resources and apps have been released as a result. This suits the desire to create, instead of simply curate, artistic content, accelerating the content creation abilities granted to consumers via Twitter and other micro-blogging sites.


6.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 58 Related Examples

http://www.trendhunter.com/id/273596

Copyright © TrendHunter.com. All Rights Reserved



Simplified Website Publishing Platforms Make Your Own Beautiful Website On Squarespace



Music-Making Apps Humtap by Tamer Rashad Creates Full Compositions Through Hums and Taps



Beat-Making Apps Auxy for iPad Provides a Digital Mobile Space to Create Electronic Music



Photo-Focused Journalism Apps



Collaborative Design Platforms



Social Reading Campaigns



Crowdsourced Writing Apps


Слайд 16
Текст слайда:


Connected Vanity

Industrial spaces incorporate digitally optimized mirrors for user appeal

Implications - Mirrors have been optimized for digital use in a variety of public spaces, ranging from retail locations to gyms. These next-generation mirrors present a benefit that is two-fold: they play upon consumers' narcissistic tendencies, while simultaneously offering a form of interactivity and connectivity that's now demanded in both public settings and personal devices.


7.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 60 Related Examples

http://www.trendhunter.com/id/281319

Copyright © TrendHunter.com. All Rights Reserved



Outfit-Modeling Mirrors Neiman Marcus' Memory Mirror Digitally Compares Outfits



High-Tech Retail Hubs Harvey Nichols' Newest Retail Store Design Boasts Engaging Details



Interactive Retail Mirrors Samsung's Mirror and Transparent OLED Makes Retail Visually Engaging



Photo-Snapping Mirrors



Digitally Connected Mirrors



Smart Weightlifting Mirrors



Feel-Good Retail Mirrors


Слайд 17
Текст слайда:


Retail Community

Stores offer value beyond mere products by serving as community hubs

Implications - Tapping into the modern consumer's emotional need to connect to a larger cause, brands are beginning to re-imagine the retail experience as a place for building relationships and cultivating community. The re-positioning of retail destinations as centers of local culture also speaks to the consumer interest in seeking out opportunities for sparking real-world connections in an ever-increasing digital era.


7.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/286244

Copyright © TrendHunter.com. All Rights Reserved



Community Hub Supermarkets This Award-Winning Whole Foods Austin Location is Retail Playground



Cozy Retailer Lifestyle Villages The Urban Outfitters Village is a Town Built by Retailers



Menswear Brand Cafes The Frank & Oak Toronto Flagship Houses Cafe St Viateur



Retailer Community Kitchens Host a Dinner Party for Your Friends in the IKEA Warsaw Kitchen



VR-Powered Hybrid Retail



Car Dealership Spas


Слайд 18
Текст слайда:


In-Store Projected

Projected displays create whimsy, interactivity and prestige

Implications - As consumers become more and more exposed to multimedia entertainment, it becomes increasingly difficult to capture their attention through advertising and retail displays. Projected displays add a multi-sensory, interactive element to branding that not only captures attention, but creates more opportunity for brand interaction.


6.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/275023

Copyright © TrendHunter.com. All Rights Reserved



Virtual Technology Shops Google's Virtual Shop Simulates its Branded Retail Space in London



Interactive In-Store Displays Kate Spade Introduces Perch Technology to Better Customer Experience



Projected Design Previews The Smart Projection Device Helps With Upholstery and Furniture Shopping



Digital Product Showrooms Made.com's Display Shows Off Items Available Online and In-Store



Digital Retail Showrooms Tommy Hilfiger's High Tech Retail Concept Gets Introduced in Amsterdam


Слайд 19
Текст слайда:


Digitized Queue

Consumers skip wait times by ordering ahead with innovative apps

Implications - As the progression toward streamlining everyday tasks continues, consumers are being enticed by tech-powered services that enable ordering ahead of time or allow for skipping of queues altogether. The emergence of fast-lane apps is representative of the modern consumer's desire to save time wherever possible, while also adding an element of exclusivity.


5.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/284545

Copyright © TrendHunter.com. All Rights Reserved



No-Wait Coffee Shops The Starbucks Line is Eliminated with an Efficient Location in New York City



Footwear Availability Apps Adidas's Confirmation is a Reservation App for Limited Edition Sneakers



Line-Skipping Dining Apps The Chili's Waitlisting App Will Launch in Summer 2015



Interactive Virtual Lineups The Virgin Mega App is a Hype Machine for Limited Releases



Virtual Restaurant Queue Apps The NoWait App Makes Waiting for a Table Painless


Слайд 20
Текст слайда:


Experiential Flavoring

Moving beyond mere taste, consumers turn to interactive flavor enhancements

Implications - Moving beyond the allure of exotic flavoring, brands are turning to flavor enhancements that tantalize both taste buds and provide sensory experiences. Using things like flavored straws and powders to encourage user participation, brands are seeking to not only heighten engagement, but make the process of enhancing flavors more customized to consumer tastes.


6.4

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/272690

Copyright © TrendHunter.com. All Rights Reserved



Water-Flavoring Bottles The Core Flavored Water Bottle Concept Infuses Drinks with Fruity Flavors



Beer-Flavoring Powders Ajigen's Powdered Packets Let You Customize a Beer Flavor



Spinning Alcohol Infusers Sempli's Incanter Helps You Add Flavor to Spirits at Home



Flavored Drinking Straws Tubulars' Straws Infuse Plain Milk with Tasty Flavors


Слайд 21
Текст слайда:


Streamlined Feedback

Brands encourage customer feedback through user-friendly technology

Implications - Sites like Yelp have made feedback unavoidable for restaurants and retailers, but for brands who don't regularly hear from their customers, getting honest feedback can be a challenge. To combat this, brands are implementing apps and tech kiosks that not only make the process easy, but in some cases incentivize customer engagement. This is consistent with an increasingly customized, consumer-driven approach to customer service.


6.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 44 Related Examples

http://www.trendhunter.com/id/283022

Copyright © TrendHunter.com. All Rights Reserved



Shopping Survey Tablets Co-operative Food's Smart Shopping Cart Asks Customers for Feedback



Responsive Digital Receipts The Square Feedback Digital Receipt Lets Buyers and Sellers Chat



Incentivized Barcode Research Customer Feedback is Given on Free Products by Scanning Unique Codes



Analytical Retail Beacons Shaftsbury Square's Use of iBeacon Tech Also Offers Feedback for Shops



Customer Gifting Apps Front Flip App Lets Store Owners Interact with and Reward Loyal Customers


Слайд 22
Текст слайда:


Recognition Purchasing

Brands convert product interaction into direct sales channels

Implications - Innovative shopping apps that use image recognition technology in order to customize recommendations provide a personalized and convenient digital shopping experience. By enabling customers to add items to their shopping carts through taking a photo or scanning bar codes, brands are able to streamline the path to purchase.


7.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/286196

Copyright © TrendHunter.com. All Rights Reserved



Virtual Drug Stores Well.Ca's Virtual Shopping Experience Features Scannable Products



Furniture Identifying Apps This App Will Find Decor For You Using Visual Recognition Technology



Deal-Finding Shopping Apps The SnapUp App is Made for Money Savvy Individuals



Personal Shopping Services Zappos' Free Personal Web Shopper Service Suggests Style Matches



Visual Product Search Platforms The Slyce Product-Scanning App Makes Shopping a Breeze


Слайд 23
Текст слайда:


Branded Cognition

Multisensory experiences create emotional connections within consumers

Implications - Branded multisensory experiences covertly engage consumers on an emotional level, strengthening pre-existing ties to the brand and boosting subconscious accessibility. In playing up subtle yet recognizable stimuli, brands can reach consumers in an intimate, emotional way that is sure to resonate as a more positive and memorable relationship.


6.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 63 Related Examples

http://www.trendhunter.com/id/279468

Copyright © TrendHunter.com. All Rights Reserved



Multisensory Automotive Lounges The Sound of Porsche Pop-Up is Like a Modern Record Store



Fragrant Experiential Pop-Ups Glade's Pop-Up Boutique is Branded as One That 'Sells Feelings'



Music-Pairing Bubbly Apps The Krug Champagne App Uses Science to Appeal to the Senses



Scent-Driven Mall Activations



Fragrant Travel Globes



Rapper-Curated Event Soundtracks



Multi-Sensory Dining Experiences


Слайд 24
Текст слайда:


Reactive Fashion

As fashion and technology merge, sensor-integrated apparel takes center stage

Implications - Going beyond aesthetic design, fashion retailers are turning to responsive technology for customized appeal. Using sensors to help track and perfect body movements, brands are transforming the way consumers interact with clothing, providing not only function, but also a heightened sense of control.


6.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/268237

Copyright © TrendHunter.com. All Rights Reserved



Robotic Fashion Fabrics These Active Garments Offer an Endless List of Convenient Uses



Movement-Memorizing Ballet Shoes The E-Traces Pointe Shoes are Fitted with Arduino Technology



Hi-Tech Workout Gear Athos is a Line that Senses the Activity Inside of Muscle Fibers



Battery-Powered Blazers This Smart Blazer is Stylish and High-Tech with a Front Pocket Charger


Слайд 25
Текст слайда:


Viral Oddity

Novel versions of well-known brands spark worldwide attention

Implications - Novelty and oddity reign supreme in the foodie world, but for the mass majority of consumers, full-blown exoticism is still intimidating. Oddball special edition products from familiar brands satiate both needs. This allows consumers to explore within comfortable perimeters, while opening the value of these staple products up to a whole new market.


5.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 33 Related Examples

http://www.trendhunter.com/id/272375

Copyright © TrendHunter.com. All Rights Reserved



Vegetable-Flavored Ice Creams The 'Spoon Vege' Haagen Daz Ice Cream Features Carrots and Tomatoes



Sugary Cinnamon Snacks Cheetos' New Cinnamon Puff Snack Goes by the Name Sweetos



Pop-Inspired Cheesy Snacks Mountain Dew Cheetos Makes for a Strange Combination



Poultry-Flavored Cookies The Latest Rumored Bizarre Oreo Flavor is Fried Chicken


Слайд 26
Текст слайда:


Crowdsourced Reward

Enterprises crowdsource rewards to give back to consumers

Evolving to become more than just a place for marketing and developing products, crowdfunding and crowdsourcing platforms are putting a greater emphasis on the consumer by openly giving prizes and rewards instead of asking for something in return. Utilizing the power of social platforms to grant wishes and raise funds for people like athletes, enterprises are publicly promoting rewards to connect with consumers in a more heartfelt manner. This signifies a turn toward more consumer-focused online endeavors.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/275722

Copyright © TrendHunter.com. All Rights Reserved



Crowdsourced Wish-Granting Services (UPDATE) The Crowdwish Site Works to Make Wishes Come True



Crowdfunded Olympic Teams The Jamaican Olympic Team Raised the Funds It Needed Online



Crowdsourced Reward Apps MoPals' Rewards App Provides Incentives to Share Photos, Reviews & Posts



Athlete Incentive Platforms FanPay Rewards Student Athletes with a Crowdfunded Graduation Gift


Слайд 27
Текст слайда:


Matchmaking Adulthood

Big and small decision making takes a page from Tinder

Implications - As Millennials reach adulthood and more important decisions need to be made, the question of how to capture the generation with a notoriously low attention span becomes more pressing. As a result, many organizations are implementing gamified, Tinder and Uber-style systems for purchasing, and for big decision making. This speaks to the Millennial desire to maintain personal brand, and for quick and easy tech transactions.


7.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

8 Ideas + 71 Related Examples

http://www.trendhunter.com/id/289062

Copyright © TrendHunter.com. All Rights Reserved



Swiping Fashion Retail Apps Kwoller's Fashion Price Tracking Feature Adds to a Tinder-Inspired App



Gamified Cigarette Holders This Device Helps Users Quit Smoking by Tracking Their Nicotine Intake



Matchmaking Employment Apps The Jobr App Lets You Search for Employment Like Matches on Tinder



Mental Relaxation Apps



Agency Matchmaking Apps



Car Shopping Quizzes



Dealership Messaging Services



Real Estate Matchmaking Sites


Слайд 28
Текст слайда:


Branded Milestone

Brands step in to create memorable milestone experiences for consumers

Implications - Brands today are aiming to feel less like anonymous corporate entities, and more like a comforting presence in consumers' lives. Wanting to further this quality in the consumer-brand relationship, many brands are offering custom online experiences that celebrate events and milestones in consumers' lives. This shift demonstrates that the stronger the brand humanization, the more willing consumers are to share intimate parts of their lives.


6.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/276586

Copyright © TrendHunter.com. All Rights Reserved



Dinner Party Services Kitchit Offers a Customized Catered Meal and a Personal Chef at Your Home



Celebratory Couture Perfumes The Giorgio Armani Si Fragrance Celebrates 40 Years with a Luxe Model



Virtual Wedding Ceremonies The IKEA Online Wedding Lets You Plan and Hold Your Nuptials On the Web



Celebrity Motherhood Rings Mila Kunis' Motherhood Ring Celebrates Moms Everywhere


Слайд 29
Текст слайда:


Spectator Gaming

Apps that enable broadcasting of user screens illuminate community gaming

Implications - Platforms and applications that allow users to broadcast their video game play are becoming a viable alternative to traditional advertising and the next level of community gaming. Sometimes bundled with live chat capabilities, this unique feature allows for the re-positioning of gamers as entertainers, which in turn speaks to the progression to "prosumers," consumers who actively produce content in addition to interacting with it.


6.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/289485

Copyright © TrendHunter.com. All Rights Reserved



Social Livestream Apps Mirrativ is a New Streaming App That Combines Twitch and Periscope



Livestream Game Campaigns Twitch's Old Spice Nature Adventure Gives Viewers Control Over a Human



Gamer Streaming Services The Twitch TV Turbo Subscription is Ad-Free and Customizable



Video Game Streaming Platforms Google Launched the 'YouTube Gaming' Site for Streaming Video Games


Слайд 30
Текст слайда:


Curated Dining

Consumers seek out a cost-effective way to curate custom meals

Implications - Moving beyond mere food delivery, consumers are turning to services that help curate entire dining experiences for customized appeal. By bringing 5-star dinner services into the comfort of people's homes, these meal options allow consumers to enjoy the extravagance that often comes with eating out at a fraction of the cost, all while maintaining the familiarity and comfort of ordering in.


5.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 34 Related Examples

http://www.trendhunter.com/id/278770

Copyright © TrendHunter.com. All Rights Reserved



Executive Meal Subscriptions Chef's Plate Offers Chef-Designed Meals for Quality Convenience



Dinner Party Services Kitchit Offers a Customized Catered Meal and a Personal Chef at Your Home



SMS Lunch Services Toronto's Gob is a Service That Lets You Order Lunch by Text Message



Personal Chef Apps Hao Chushi Connects Users with Chefs Who Prepare Meals Within One's Home


Слайд 31
Текст слайда:


Momentary Marketing

Brands capitalize on the ephemeral nature of emerging social media

Implications - Brands aware of the ephemeral direction that social media is moving towards have redirected marketing efforts to follow suit. By using transient social platforms like Snapchat, or devising temporary marketing schemes, brands are appealing to a desire amongst people to consume smaller forms of content in a way that is both easy and efficient.


6.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 61 Related Examples

http://www.trendhunter.com/id/280317

Copyright © TrendHunter.com. All Rights Reserved



Activist App Campaigns Amnesty International's Report Without Fear Campaign Utilizes Snapchat



Temporary 12-Hour Stores iZettle's Temporary Store Hosts Small Businesses for Just 12 Hours



Secretive Gaming Campaigns This Call of Duty Video Game Advertising Stunt Covertly Uses Snapchat



Secretive Party Campaigns



Melting Icy Coupons



Ephemeral Awareness Ads



Social Media Brand Advocates


Слайд 32
Текст слайда:


Socialized Reward

Points programs are integrated into common social networks for youth appeal

Implications - Seeking to connect with Millennial consumers in a more approachable manner, brands are using social platforms to offer perks and discounts. Allowing buyers to collect points and earn rewards through platforms like Twitter and Instagram, brands are seeking to transform typically routine, solo activities into more memorable, social experiences that allow more intimate consumer-brand relationships to take place.


6.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 35 Related Examples

http://www.trendhunter.com/id/284112

Copyright © TrendHunter.com. All Rights Reserved



Social Loyalty Apps This Loyalty App Leverages Instagram to Offer Unique Deals to Shoppers



Social Cashback Rewards Twitter Offers is a Seamless and Simple Way to Shop and Get Cash Back



Engaging Loyalty Platforms Kiip Helps Brands Reward Fans with Specialized Perks



Crowdsourced Reward Apps MoPals' Rewards App Provides Incentives to Share Photos, Reviews & Posts



Search Engine Loyalty Programs The Bing Rewards App Provides Perks to the Platform's Users


Слайд 33
Текст слайда:


STEMinine Play

Young girls get involved in science, tech, engineering & math

Implications - As the disciplines of science, technology, engineering and math become more and more in demand, forward-thinking parents seek ways to not only teach their children, but specifically their girls, how to get ahead in this sphere. Simultaneously battling the misconceptions of STEM being boring and not for girls, this wave of academic toys shows action taken to ensure children achieve the modern notion of success.


5.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 43 Related Examples

http://www.trendhunter.com/id/282062

Copyright © TrendHunter.com. All Rights Reserved



Girl-Targeted Science Kits Yellow Scope Produces Creative and Rigorous Science Kits for Girls



Skill-Building Toy Shops Amazon Launched a Store for Featuring Educational and Fun STEM Toys



Girl-Targeted Tech Programs This 3D Printing Project Enables You to Invest in Girls' Education



Empowering Engineering Toy Ads This Ad for Goldiblox' Toys for Girls Shows Your Brain on Princess


Слайд 34
Текст слайда:


TransParentcy

Brands connect with millennial parents through marketing transparency

Implications - As millennials begin to have children of their own, many of the values associated with the demographic are carried over into parenting purchases. In the hopes of building trust among young millennial parents, brands are highlighting a dedication to health and sustainability with comedic, honest representations of the complexities of modern parenting.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/286925

Copyright © TrendHunter.com. All Rights Reserved



Baby Food Brand Activations Ella's Kitchen Hosted a Pop-up Event Featuring 150 Baby Consumers



Father-Anthem Cereal Ads Peanut Butter Cheerios #HowtoDad Campaign is Hilariously Endearing



Comical Parenting Ads Similac's Commercial Reveals the Realities of Competitive Parenting



Parenting Baby Wipes Tommee Tippee's 'Advice Wipes' are Made From Recycled Parenting Publications



New Dad Ads



Playful Child Athlete Campaigns


Слайд 35
Текст слайда:


Resource Sharing

Share culture moves past renting and into giving

Implications - The modern consumer has a strong sense of community created by the feeling of closeness created by online interaction. This is the reason for the rise of share and rental culture. Using this idea for more noble causes, consumers are seeking ways to share intangible goods with the less fortunate by lending necessary resources.


5.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 35 Related Examples

http://www.trendhunter.com/id/270981

Copyright © TrendHunter.com. All Rights Reserved



Generous Foodsharing Campaigns Ben & Jerry's Food Waste Campaign Shares What You Don't Eat



Energy-Sharing Networks The Gridmates Platform Allows Users to Donate Energy to Their Neighbors



Social Meal-Sharing Initiatives Social Feed Proposes Online Sharing as a Way to Feed Hungry Kids



Community Service-Settling Bills The Water Supplier Lets Poor Customers Pay by Exchanging Services


Слайд 36
Текст слайда:


Appified Entrepreneur

Tech-savvy consumers turn to mobile apps for business building

Implications - Taking a streamlined approach to business, modern entrepreneurs are utilizing mobile apps as a means to efficiently build their brand. By allowing tech-savvy users to build their network, gain insight and even socialize with others in the industry, these apps speak to a shift toward more autonomous, yet equally social, methods of entrepreneurship.


5.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/284805

Copyright © TrendHunter.com. All Rights Reserved



Professional Networking Apps LinkedIn's Connected App Strengthens Business Relationships



Business Card Creation Apps The Haystack App Lets You Easily Make and Digitize Contact Cards



Business Insight Apps Teradata's Aster AppCenter Makes Big Data for Business Comprehensible



App-Creating Apps The Dwnld App Cuts Out the Middle Man



Professional Messaging Apps Caliber is a Business App to Connect Colleagues and New Contacts


Слайд 37
Текст слайда:


Peer-to-Peer Luxury

Unique apps leverage the peer-to-peer economy for typically high-end services

Implications - The rise in the peer-to-peer economy has seen the emergence of app-driven on-demand services that extend to the luxury end of the spectrum. While in the past, mainly affluent consumers may have had access to such typically high-end amenities, the accessibility and convenience of peer-to-peer services offered instantly through a digital means provide a cost-efficient, quick alternative.


4.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 44 Related Examples

http://www.trendhunter.com/id/282524

Copyright © TrendHunter.com. All Rights Reserved



On-Demand Alterations zTailors Delivers Affordable Tailor Services Directly to Your Home



Digital Laundry Services Lavanda is a London-Based Uber for Laundry



Personal Chef Apps Hao Chushi Connects Users with Chefs Who Prepare Meals Within One's Home



On-Demand Masseuse Services Zeel Offers In-Home Massage Services with Speedy Same-Day Bookings



Dog Walker Apps 'Wag!' is a New App for Dog Owners That Will Find You a Dog Walker on Demand


Слайд 38
Текст слайда:


Art & Design

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 39
Текст слайда:


Ultramodern Elementary

Educators rethink the educational space with contemporary designs

Implications - Facing the dramatic rate of technological innovation, educators are tasked with creating a curriculum that evolves with the changing ways in which children process new information. High-tech, design-focused elementary and kindergarten campuses present entirely new models for collaborative and immersive educational environments.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 30 Related Examples

http://www.trendhunter.com/id/280170

Copyright © TrendHunter.com. All Rights Reserved



Subterranean School Facilities BIG Has Designed an Art Building Underneath This School Field



Visionary Dining Halls This Contemporary Dining Hall is Refreshingly Alluring



Animated Elementary Campuses This Contemporary Primary School in Kiev is by Dream Design Studio



Ultramodern Elementary Classrooms The LHM Kindergarten Project in Tokyo is Vibrant and Playful



Colorful Futuristic Campuses The Beatrix College Tilburg Campus is Vibrant and Full of Life


Слайд 40
Текст слайда:


Communal Participation

Public furniture is designed with interaction in mind

Implications - It's often that, when in public, people withdraw into the comfort of their devices. To counteract this form of tech-assisted isolation, designers have begun designing furniture that encourages social interaction in public spaces. Achieving this level of engagement and participation ensures these spaces appear lively and engaging, drawing in more people, and thus, more business.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/280332

Copyright © TrendHunter.com. All Rights Reserved



Playful Public Seating This Interaction-Encouraging Public Bench is Inspired by a Merry-Go-Round



Interaction-Increasing Tables Architects Design University Furniture Inspired by an Artist Palette



Customizable Public Furniture MultipliCITY by Fuseproject Incorporates Local Materials



Interlocking Mobile Benches 'Brothers in Benches' is a Series of Benches Placed in Johannesburg


Слайд 41
Текст слайда:


Autos

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 42
Текст слайда:


Levitation Travel

Maglev transportation becomes more pervasive as infrastructure expands

Implications - Globalization has created the need to move people and goods as fast and efficiently as possible, which is placing maglev technology in the limelight. Purported to be a more efficient and sustainable solution for transportation, the technology answers a demand for modern means of mass travel that's both safe and reliable.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 32 Related Examples

http://www.trendhunter.com/id/269141

Copyright © TrendHunter.com. All Rights Reserved



Sideways Speeding Autos The AKA24 Concept Car Will Reorient Between Manual and Autonomous Modes



Supersonic Levitating Trains The Chinese 'Super Maglev' Train Will Travel in a Vacuum Chamber



Commuter Maglev Cars The M.U.C. Vehicle Would Streamline City Driving for Efficient and Eco Aims



Hyper-Fast Levitating Trains The Shinkansen Maglev Train In Japan Topped 500 KM/H


Слайд 43
Текст слайда:


Autonomous Communication

Instead of relying on drivers, V2V technology leads the way for safety

Implications - As autonomous vehicles become a reality, the integration of vehicle-to-vehicle technology as a means of creating safer transportation is on the rise. The OEM integration of the technology decreases human error by allowing other vehicles to adapt rather than having to rely on driver reaction. This signifies a preference for drivers to maintain control while adopting the perks of autonomous technology.


5.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 31 Related Examples

http://www.trendhunter.com/id/271207

Copyright © TrendHunter.com. All Rights Reserved



Compact Driverless Cars This Autonomous Smart Car Paves the Way for Safe Vehicular Transportation



V2V-Enabled Smart Cars GM Unveils the Intuitive and Futuristic Design of the New Cadillac



Smart Auto Warning Systems Toyota Safety Sense Introduces Vehicle-to-Vehicle Communication



Smart Car Concepts Jaguar's 360 Virtual Urban Windscreen Projects 'Ghost Vehicle' Imagery


Слайд 44
Текст слайда:


Business

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 45
Текст слайда:


Extreme Retail

Seeking to make an impact, brands turn to bizarre retail locations

Implications - Seeking to revolutionize retail experiences, brands are turning to unexpected locations for consumer appeal. Creating retail spaces underwater and in subway cars, brands are looking to not only drive sales, but change the way traditional retail spaces are perceived, helping to create a more momentous shopping experience.


6.4

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/268197

Copyright © TrendHunter.com. All Rights Reserved



Subway Car Grocery Stores This Subway Grocery Store Lets Commuters Shop While They Travel



Interactive Shopping Destinations Eastbay Performance Zone Offers a High-Tech Shopping Experience



Temporary 12-Hour Stores iZettle's Temporary Store Hosts Small Businesses for Just 12 Hours



Underwater Phone Stores This Unique Mobile Store is Situated Underwater in Dubai


Слайд 46
Текст слайда:


Crowdsourced Reward

Enterprises crowdsource rewards to give back to consumers

Evolving to become more than just a place for marketing and developing products, crowdfunding and crowdsourcing platforms are putting a greater emphasis on the consumer by openly giving prizes and rewards instead of asking for something in return. Utilizing the power of social platforms to grant wishes and raise funds for people like athletes, enterprises are publicly promoting rewards to connect with consumers in a more heartfelt manner. This signifies a turn toward more consumer-focused online endeavors.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/275722

Copyright © TrendHunter.com. All Rights Reserved



Crowdsourced Wish-Granting Services (UPDATE) The Crowdwish Site Works to Make Wishes Come True



Crowdfunded Olympic Teams The Jamaican Olympic Team Raised the Funds It Needed Online



Crowdsourced Reward Apps MoPals' Rewards App Provides Incentives to Share Photos, Reviews & Posts



Athlete Incentive Platforms FanPay Rewards Student Athletes with a Crowdfunded Graduation Gift


Слайд 47
Текст слайда:


Instant Gratification Retail

Convenient kiosks combine the best of online and in-store shopping

Implications - As customization in retail continues to dominate, a desire for heightened convenience has typically time-consuming services receiving a mobile redesign. Eliminating the need for a skilled representative, retailers are making things like getting a manicure or customizing drinks more efficient through compact, automated kiosks. This allows consumers to receive the same level of customization in a more flexible and efficient way.


8.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

11 Ideas + 90 Related Examples

http://www.trendhunter.com/id/276084

Copyright © TrendHunter.com. All Rights Reserved



Self-Service Restaurants This Automated Restaurant Serves Quinoa Bowls Without Waiters or Cashiers



Convenient Deli Kiosks These Kiosks Allow Customers to Order Food for Future Deliveries



Custom Nail Polish Kiosks The Esmalte Machine Offers Thousands of Nail Polish Color Combinations



Robotic Coffee Shops The Briggo Coffee Haus Boasts Warmth and Delicious Hot Beverages



Bar-Shaped Kiosks This Inventive Bar Station Introduces Retail to a Mixologist's Environment



Custom Manicure Kiosks Purikura's Photo Booths Let You Create Your Own Nail Art Stickers



Wine Gifting Stations



Telemedicine Kiosks



Automated Pharmacy Kiosks



Touchscreen Tea Machines



Airport Barber Booths


Слайд 48
Текст слайда:


Hyper-Targeted Vending

Vending machines cater to niche consumer interests for custom allure

Implications - Moving beyond snack foods and beverages, vending machines are taking a more customized approach by providing goods and services that target a particular gender or social group. Offering everything from bicycle parts to cosmetics and feminine hygiene products, vending machines are using niche products to connect with consumers in a more creative and personalized way.


6.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/276112

Copyright © TrendHunter.com. All Rights Reserved



Airport Cosmetic Vending Machines Benefit Cosmetics Developed Clever and Practical Beauty Kiosks



Bicycle-Repairing Vending Machines Cyclists Can Buy Bike Parts Using Express Biker's Kiosks



Eco Vending Machines Volkswagen's Think Blue Vending Machine Accepts Old Batteries As Payment



Clean Water Vending Machines These Water ATMs Help Bring Clean Water to the Streets of Nairobi



Tampon Vending Machines



Sweat-Activated Drink Dispensers


Слайд 49
Текст слайда:


Branded Customization

Brands allow consumers to personalize both packaging and product

Implications - Recognizing the growing desire for customization, particularly in the realm of food and beverage, brands are turning to personalized branding techniques to increase allure. By allowing buyers to customize flavor, food form and even the actual packing design of products, brands are putting more power than ever before into the hands of the consumer, ultimately trusting them to create a meaningful experience.


6.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/280362

Copyright © TrendHunter.com. All Rights Reserved



DIY Craft Breweries Fermentations is a Fun Place to Make Your Own Beer, Wine and More



Artisanal Celeb Sweets The Miranda Kerr Magnum Endorsement Features Custom Dessert Flavors



Personalized Chocolate Bars Chocomize Lets Individuals Create Their Ultimate Candy Bar



Custom Cereal Boxes This Holiday, Kellogg's is Creating Personalized Packaging for Consumers



Vodka Personalization Apps



Personalized Chocolate Billboards


Слайд 50
Текст слайда:


Service Co-Branding

Service companies team up with familiar brands to accelerate customer service

Implications - Adding a level of ease to well-loved brands, service companies like Uber are collaborating with popular brands to make products more accessible. This shift in customer service, and the way in which a customer experiences a brand's product, signifies that a premium is being put on convenience.


5.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 35 Related Examples

http://www.trendhunter.com/id/283010

Copyright © TrendHunter.com. All Rights Reserved



On-Demand Alterations zTailors Delivers Affordable Tailor Services Directly to Your Home



Grocery Shopping Chauffeurs Uber and Loblaws Have Teamed Up to Offer Free Grocery Pickups



Taxi Lunch Deliveries The UberEats Service Launches in Toronto in Continuing Business Expansion



Tech House Calls ENJOY Offers Free Home Setup With the Purchase of a New Electronic Device


Слайд 51
Текст слайда:


Shoppable Video

Brands convert video content into direct sales channels

Implications - In order to maximize the marketing potential of the digital culture consumers are ingrained in, brands and retailers are eliminating a step in the process by converting video content into direct sales channels. In leveraging the modern consumer's predisposition toward image-centric marketing, shoppable videos serve to bridge the gap between desire and purchase.


7.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 37 Related Examples

http://www.trendhunter.com/id/283824

Copyright © TrendHunter.com. All Rights Reserved



Shoppable Video Platforms Cinematique Lets You Shop Videos and Runway Shows



Interactive Shopping Videos WIREWAX & the CFDA Pair Up to Promote Shoppable Designer Videos



Instantly Shoppable Ads Le Fast Shopping Lets You Scan an Ad, Buy & Receive Within 48 Hours



Shoppable Denim Videos The Live in Levi's Project Lets You Shop for Real People's Denim Looks



Shoppable Athletic Videos In Partnership with Smartzer, Puma Makes It Possible to Shop a Video


Слайд 52
Текст слайда:


Recognition Purchasing

Brands convert product interaction into direct sales channels

Implications - Innovative shopping apps that use image recognition technology in order to customize recommendations provide a personalized and convenient digital shopping experience. By enabling customers to add items to their shopping carts through taking a photo or scanning bar codes, brands are able to streamline the path to purchase.


7.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/286196

Copyright © TrendHunter.com. All Rights Reserved



Virtual Drug Stores Well.Ca's Virtual Shopping Experience Features Scannable Products



Furniture Identifying Apps This App Will Find Decor For You Using Visual Recognition Technology



Deal-Finding Shopping Apps The SnapUp App is Made for Money Savvy Individuals



Personal Shopping Services Zappos' Free Personal Web Shopper Service Suggests Style Matches



Visual Product Search Platforms The Slyce Product-Scanning App Makes Shopping a Breeze


Слайд 53
Текст слайда:


Retail Community

Stores offer value beyond mere products by serving as community hubs

Implications - Tapping into the modern consumer's emotional need to connect to a larger cause, brands are beginning to re-imagine the retail experience as a place for building relationships and cultivating community. The re-positioning of retail destinations as centers of local culture also speaks to the consumer interest in seeking out opportunities for sparking real-world connections in an ever-increasing digital era.


7.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/286244

Copyright © TrendHunter.com. All Rights Reserved



Community Hub Supermarkets This Award-Winning Whole Foods Austin Location is Retail Playground



Cozy Retailer Lifestyle Villages The Urban Outfitters Village is a Town Built by Retailers



Menswear Brand Cafes The Frank & Oak Toronto Flagship Houses Cafe St Viateur



Retailer Community Kitchens Host a Dinner Party for Your Friends in the IKEA Warsaw Kitchen



VR-Powered Hybrid Retail



Car Dealership Spas


Слайд 54
Текст слайда:


Matchmaking Adulthood

Big and small decision making takes a page from Tinder

Implications - As Millennials reach adulthood and more important decisions need to be made, the question of how to capture the generation with a notoriously low attention span becomes more pressing. As a result, many organizations are implementing gamified, Tinder and Uber-style systems for purchasing, and for big decision making. This speaks to the Millennial desire to maintain personal brand, and for quick and easy tech transactions.


7.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

8 Ideas + 71 Related Examples

http://www.trendhunter.com/id/289062

Copyright © TrendHunter.com. All Rights Reserved



Swiping Fashion Retail Apps Kwoller's Fashion Price Tracking Feature Adds to a Tinder-Inspired App



Gamified Cigarette Holders This Device Helps Users Quit Smoking by Tracking Their Nicotine Intake



Matchmaking Employment Apps The Jobr App Lets You Search for Employment Like Matches on Tinder



Mental Relaxation Apps



Agency Matchmaking Apps



Car Shopping Quizzes



Dealership Messaging Services



Real Estate Matchmaking Sites


Слайд 55
Текст слайда:


Eco

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 56
Текст слайда:


Upcycled Play

A demand for economical toys sees products crafted from recycled goods rise

Implications - Children tend to become bored of toys quickly, which has prompted the development of playthings crafted from upcycled goods to help reduce both cost and waste. This shift sees eco-friendly consumers instilling positive lessons in children earlier, which can, in turn, expand the industry trend from niche to more mainstream.


5.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/269375

Copyright © TrendHunter.com. All Rights Reserved



DIY Yoyo Kits The Modernized Sling-Slang Yoyo is a Fun Homemade Project



DIY LEGO Display Cases This LEGO Display Case is Perfect for Showing Off Your Toy Figurines



Curved Modular Building Toys The IKOS Modular Building Toys Make Amazing Spherical Forms



Upcycled Mint Tin Toys Etsy User WishWithMe Turns Altoid Tins into Toys with Felt



Eco Flat-Pack Playsets



Recycled Metal Dice


Слайд 57
Текст слайда:


Resource Sharing

Share culture moves past renting and into giving

Implications - The modern consumer has a strong sense of community created by the feeling of closeness created by online interaction. This is the reason for the rise of share and rental culture. Using this idea for more noble causes, consumers are seeking ways to share intangible goods with the less fortunate by lending necessary resources.


5.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 35 Related Examples

http://www.trendhunter.com/id/270981

Copyright © TrendHunter.com. All Rights Reserved



Generous Foodsharing Campaigns Ben & Jerry's Food Waste Campaign Shares What You Don't Eat



Energy-Sharing Networks The Gridmates Platform Allows Users to Donate Energy to Their Neighbors



Social Meal-Sharing Initiatives Social Feed Proposes Online Sharing as a Way to Feed Hungry Kids



Community Service-Settling Bills The Water Supplier Lets Poor Customers Pay by Exchanging Services


Слайд 58
Текст слайда:


Assisted Conservation

Consumers consider ways to conserve water in their daily lives

Implications - Fresh water may be a renewable resource, but the fact that the earth's supply of groundwater is steadily decreasing remains worrisome. Many eco-conscious consumers already take their water consumption into consideration, but in light of drought situations across the globe, even less eco-conscious consumers are considering ways to conserve water in their daily routines.


6.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 33 Related Examples

http://www.trendhunter.com/id/278446

Copyright © TrendHunter.com. All Rights Reserved



Drought-Conscious Shower Systems The Shower of the Future Recycles 90 Percent of the Water It Uses



Drought-Combating Rain Barrels The FreeGarden RAIN Bin Collects Water for Gardening



Drought-Preventing Landscape Grids Drought Grid Helps Californians Survive Hot and Dry Conditions



Water Rental Services SWIIM is Like Airbnb for Sharing Water with Those in Need


Слайд 59
Текст слайда:


Upcycled Eating

Consumers rethink what's inedible amid discussions around food scarcity

Implications - In reaction to modern concerns around the global food crisis, consumers are re-evaluating what is considered conventionally edible and otherwise. From dumpster diving to pest meat menus, this shift can be seen as the tipping point of concerns around food waste, and points to the future of dining.


6.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/289635

Copyright © TrendHunter.com. All Rights Reserved



Food Scrap Dining The Salvage Supperclub Initiative Serves Food From Dumpsters in a 6 Course Meal



Eccentric Roadkill Food Trucks This Amsterdam Food Truck Serves Up Pest Dinners



Insect-Infused Pop-Up Eateries Rentokil's Traveling 'Pestaurant' Celebrates the Brand's 80 Years



Insect-Infused Dessert Promotions The Economist is Dishing Out a Unique Retail Marketing Stunt


Слайд 60
Текст слайда:


Fashion

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 61
Текст слайда:


Modern Machismo

Men's aesthetics receive revamped modern updates delivering bold statements

Implications - Male aesthetics are receiving bold, modern twists that challenge beauty standards and norms. As conceptions of gender roles continue to change, companies are responding accordingly with products suited to consumers seeking brands with an evident understanding of modern male and female identities.


6.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 44 Related Examples

http://www.trendhunter.com/id/281067

Copyright © TrendHunter.com. All Rights Reserved



Colorfully Dyed Beards 'Men with Unicorn Hair' is a Modern Fashion Statement



Surreal Model Photography Ahmad Barber's Blake Ballard Image Series Features Abstract Makeup



Experimental Art School Editorials This Face Paint Photography Feature Boasts Conceptual Styles



Boyish Cosmetic Editorials Jaehyuk Heo Stars in F****** Young! Online's 'PRETTY' Exclusive



Masked Tribalism Runways HIBU's Latest Collection Embraces a Nomadic Style Inspiration


Слайд 62
Текст слайда:


Kidcore Obsession

A childlike aesthetic is adopted in an extreme extension of normcore

Implications - In an intriguing cultural shift, kidcore is the progression of millennial fashion to include nostalgic references to elementary colors and kiddie accessories. This shift can be seen as a response to the hypersexualization of the fashion world as well as the embracing of youth culture by older generations, forcing millennials to dive deeper into the realm of comfort, function and simple design.


7.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 53 Related Examples

http://www.trendhunter.com/id/289522

Copyright © TrendHunter.com. All Rights Reserved



School Supply Clutches The DIY Pencil Clutch is Perfect for Those Heading Back to School



Childlike Over-Saturated Apparel The Latest Jeremy Scott Collection for Men is Vibrantly Hued



Sticker Makeup Editorials Design Scene's FEELS Image Series Boasts Vibrant Cosmetics



Colorful Kidcore Runways The Latest Kit Neale Collection References Children's Fashions



Charming Candy-Colored Menswear



Plush Toy Sandals


Слайд 63
Текст слайда:


Life-Stages

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 64
Текст слайда:


Generation Celebration

Boomers look for generation-specific forms of amusement

Implications - Many aging consumers have begun actively searching for forms of entertainment that speak to the boomer experience. Much of the entertainment industry is catering to a younger demographic, leading several boomers to produce generational exhibits, festivals and performances. The rise in boomer-specific entertainment indicates that consumers feel a sense of community when it comes to their generation.


3.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 40 Related Examples

http://www.trendhunter.com/id/274769

Copyright © TrendHunter.com. All Rights Reserved



Baby Boomer Exhibits The Museum of News Celebrates Timothy Greenfield-Sanders’ Latest Series



Nostalgic Music Festivals Cowra's Australian Music Festival Targets a Baby Boomer Audience



Boomer-Showcasing Exhibits The Local Exhibition Features Portraits of Sioux Falls Baby Boomers



Baby Boomer Expos The ZoomerShow is a Canadian Lifestyle Event for People 45 and Over



Boomer Bonding Groups



Generational One-Man Performances


Слайд 65
Текст слайда:


Simulated Learning

Tech-savvy youth gravitate towards holographic presentation modes

Implications - With attention spans becoming shorter and shorter, educators are searching for engaging ways to present new material and simultaneously satisfy their students' digital curiosity. Holographic presentation forms are not only interactive, but also immersive, able to simulate different environments, procedures or speakers to increase involvement in a way that the younger, tech-savvy student will appreciate.


7.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 28 Related Examples

http://www.trendhunter.com/id/280201

Copyright © TrendHunter.com. All Rights Reserved



Hologram Tablet Technology This Holocube Case Creates 3D Projections of On-Screen Animations



Sci-Fi Robotic Toys Star Wars' 'BB-8' Droid Toy Can Drive, Patrol and Play Holographic Messages



Holographic Tech Kiosks This Hologram Projector Impresses With Animated 3D Presentations



Space Center Holographics Instituting Science In Schools Debuts a NASA Holographic Presentation


Слайд 66
Текст слайда:


STEMinine Play

Young girls get involved in science, tech, engineering & math

Implications - As the disciplines of science, technology, engineering and math become more and more in demand, forward-thinking parents seek ways to not only teach their children, but specifically their girls, how to get ahead in this sphere. Simultaneously battling the misconceptions of STEM being boring and not for girls, this wave of academic toys shows action taken to ensure children achieve the modern notion of success.


5.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 43 Related Examples

http://www.trendhunter.com/id/282062

Copyright © TrendHunter.com. All Rights Reserved



Girl-Targeted Science Kits Yellow Scope Produces Creative and Rigorous Science Kits for Girls



Skill-Building Toy Shops Amazon Launched a Store for Featuring Educational and Fun STEM Toys



Girl-Targeted Tech Programs This 3D Printing Project Enables You to Invest in Girls' Education



Empowering Engineering Toy Ads This Ad for Goldiblox' Toys for Girls Shows Your Brain on Princess


Слайд 67
Текст слайда:


Wearable Play

Kid-targeted wearables transform playtime into an immersive experience

Implications - As wearable technology becomes adopted by the mainstream, brands have begun targeting younger consumers with devices that promote education, fitness and digital literacy. Wearable toys are another avenue brands can explore in this market, offering children the opportunity to immerse themselves entirely in the act of play. The interactive and transformative properties of such toys not only make sure that play is possible anywhere, but also ensure that children are active agents in the process.


5.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 52 Related Examples

http://www.trendhunter.com/id/283231

Copyright © TrendHunter.com. All Rights Reserved



Superhero Wearable Technology Disney Playmation Lets Children Immerse Themselves as Favorite Heros



Wearable Programming Toys The DynePods Can Be Used To Create Interactive Programs For Toys



Active Gaming Wristbands The PowaBand Encourages Kids to Earn Points from Real-Life Exercise



Wearable Tactile Toys Smash-a-Ball is a Wearable Electronic Game for Visually Impaired Kids



Immersive Disney Toys



Gamified Children's Fitness Wearables


Слайд 68
Текст слайда:


Therapeutic Play

Toys target children's anxieties with helpful stress relief features

Implications - As stress and anxieties continue to grow among younger generations, toys brands are adopting a more health-conscious approach to entertainment. Offering interactive, multisensory features to help alleviate stress, these products speak to a growing desire for methods of health and wellness that are less abrasive and more integrated, particularly among youth.


6.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 63 Related Examples

http://www.trendhunter.com/id/283252

Copyright © TrendHunter.com. All Rights Reserved



Kid-Designed Stuffed Toys IKEA Will Raise Money for Charity by Selling Plush Toys Designed by Kids



Plush Wellness Toys The Doodle Toy Monitor's a Child's Health and Wellness Through Play



Multisensory Children Toys Joyco by Jowan Baransi Focuses on Kids Who Suffer from Autism



DIY Anti-Anxiety Kits



Anxiety-Alleviating Robots



Collaborative Hospital Patient Games



Kid-Focused Yoga Games


Слайд 69
Текст слайда:


Humorizing Parenthood

Modern media's portrayal of parenting places emphasis on satirical elements

Implications - In contrast to the serious portrayal of parenthood that is often tied to child rearing, modern media is approaching the subject with a lighthearted feel. Adopting a satirical tone helps brands establish bonds with today's consumer, who frequently opts for authenticity above the sugar coating of difficult scenarios. Applying a truthful approach in all industries will gain this audience's respect.


6.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/288613

Copyright © TrendHunter.com. All Rights Reserved



Hilarious Parenthood Instagrams 'Asshole Parents' is a Safe Place to Share Universal Experiences



Parenting Post-It Notes These Funny Post-It Notes Provide Helpful Tips



Sarcastic Mom Blogs 'It's Like They Know Us' Pairs Corny Campaigns with Witty Comments



Hilarious Mom-Interpreted Slang This Mom Bravely Tried to Decipher Internet Slang Terms


Слайд 70
Текст слайда:


Lifestyle

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 71
Текст слайда:


Superfood Efficiency

Consumers turn to conveniently formed health foods for easy consumption

Implications - Consumers are more concerned now more than ever about getting all the different nutrients they need on a daily basis, which is being acknowledged with superfood-based products designed to be consumed on-the-go. As time savings becomes a paramount concern, this design of products appeals to a consumers on the basis of fulfilling nutritional needs in a seamless way.


4.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 48 Related Examples

http://www.trendhunter.com/id/269363

Copyright © TrendHunter.com. All Rights Reserved



Dessert Superfood Snacks Sneaky Protein Bars Turn Indulgent Flavors into Healthy Snacks



Oatmeal Smoothie Pouches The Munk Pack's Snack Packaging Design Caters to Adventurers of All Ages



Savory Quinoa Drinks NUWI Quinoa Snacks Take the Form of Beverages



Energizing Quinoa Drinks These Fruity Protein Drinks Pack a Nutritional Punch with Quinoa



Healthy Savory Seed Pops



Crispy Kale Chips


Слайд 72
Текст слайда:


Accessible Culinary

As foodie culture rages on the need for gourmet increases

Implications - In the past, foodie culture was about experimentation and comfort food fusion, but as its influence grows to the mass market, it moves more toward gourmet tastes as a way to communicate prestige. This means more typically culinary dishes and tastes must be more accessible by the average consumer.


6.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/269810

Copyright © TrendHunter.com. All Rights Reserved



Gourmet Takeout Kits Quebec's Château Laurier Hotel Offers 5 Course Meals on the Go



Homemade Gourmet Meats The Marinated Flank Steak is Served with Two Sauces



Casual Foie Gras Cans Uhmm's Gourmet Food Packaging Adopts Bold, Punchy Graphics & Text



Lavish Breakfast Pizzas Pizza Goon's Latest Recipe is a Schiacciata with Mozza-egg and Caviar



Gourmet Halal Poutines This Specialty Poutine is Made with Hormone-Free Halal Beef


Слайд 73
Текст слайда:


Automated Emotion

Intuitive technology reveals a consumer need to improve emotional well-being

Implications - The current emphasis on well-being is not limited to physical health and fitness; predictive and intuitive technology can also measure, track and augment human emotion by manipulating internal and external factors. Tech products geared towards emotional well-being indicate that achieving a high level of happiness is important to individuals, and that consumers are willing to use emerging technology to achieve those goals.


6.4

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 62 Related Examples

http://www.trendhunter.com/id/270289

Copyright © TrendHunter.com. All Rights Reserved



Hi-Tech Stress Balls Bossy is a Unique Stress Ball with a Ton of Tech Capabilities



High Tech Emotive Jewelry This Tech-Embedded Mood Ring Works Like an Emotional Tracking System



Mood-Revealing Hat Accessories The Sensoree Neurotiq Project Tracks Brain Waves and Feelings



Intuitive Musical Apps



Autistic Development Apps



Quantifying Relationship Apps



Intuitive Listening Systems


Слайд 74
Текст слайда:


Culinary Adventure

Foodie culture and adventurism collide in travel for the risk-taking elite

Implications - Consumers with a literal taste for adventure are being targeted with tourist destinations that blend escapism with gourmet food experiences. This further extension of foodie culture creates an apparent connection between an adventurous palate and personality, and satisfies with experiences that entertain multiple senses at once.


4.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 55 Related Examples

http://www.trendhunter.com/id/270666

Copyright © TrendHunter.com. All Rights Reserved



Mountain-Mounted Tea Houses This Mountain Tea House Adds an Aspect of Danger to Afternoon Tea



Cyclist Wine Tours The InGamba Tours Include Riding, Drinking and Eating



Glacial Picnic Excursions The Four Seasons Whistler Offers a Heli-Picnic of a Lifetime



Adventurous Alcohol Tours



Specialized Culinary Tours



Asian Cycling Tours



Extreme Foodie Adventures


Слайд 75
Текст слайда:


Affordable Superfluous

Nonessential tech products get a budget-friendly makeover

Implications - Allowing those with lower incomes to reap the benefits of what are seen as "unnecessary" tech products, brands are offering consumers attractive cost-conscious alternatives. A stark contrast to an industry that's typically seen as cost-prohibitive, this change is shifting consumers' perception of how far their money can go in the tech market.


5.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/271037

Copyright © TrendHunter.com. All Rights Reserved



Affordable Fitness Trackers Misfit Flash is an Activity and Sleep Monitor that Retails for $50



Affordable Photography Drones The Parrot Bebop is Competitively Priced for All to Enjoy



Inexpensive 3D Printers Deltaprintr is an Affordable 3D Printer That's Faster at Printing



Wallet-Friendly Fitness Watches The Withings Activite Pop is Functional, Attractive and Affordable



Inexpensive Streaming Sticks



Pocket-Size 3D-Printers


Слайд 76
Текст слайда:


Feminized Wearable

Wearables are designed to target women to increase demographic reach

Implications - Brands are taking a targeted approach to wearables by creating and marketing products specifically towards young women. By incorporating jewelry-like aesthetics, this approach to wearable goods creates a way for women to seamlessly integrate emerging tech into their wardrobes and lives.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 44 Related Examples

http://www.trendhunter.com/id/271345

Copyright © TrendHunter.com. All Rights Reserved



Protective Ring Alarms The Siren Ring is a Powerful Personal Safety Device and Stylish Wearable



Fashionable Tech Jewelry Tory Burch Teams Up With FitBit to Create Wearable Fitness Bracelets



Female-Targeted Smartwatches The Omate Lutetia Smartwatch is Designed For Women



Feminine Hi-Tech Jewelry The Memi Smart Bracelet is a Stylish Way to Stay Connected Socially



Fitness-Tracking Earrings The Ear-o-Smart Smart Earring Tracks Your Heart Rate


Слайд 77
Текст слайда:


Quick Serve Gourmet

Consumers seek more attainable forms of luxury in their dining experiences

Implications - While gourmet food options are becoming more accessible for at-home consumption, consumers still relish the opportunity to indulge outside the home. Brands that can offer accessibility along with a luxury experience and gourmet menu are a step ahead of the curve, catering to a consumer who wishes to instantly gratify their taste cravings in an environment that speaks to convenience and comfort.


5.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/271680

Copyright © TrendHunter.com. All Rights Reserved



Luxe Hotel Food Trucks The Taste by Four Seasons Food Truck Serves Up Regional Specialties



Evolving Eateries This Pop Up Dining Service is in a Different Place Every Night With a New Menu



Breakfast Cocktail Bars This Denny's Restaurant in Manhattan Serves Decadent $300 Brunches



Pop-Up Pasta Restaurants This Temporary Restaurant Served a Variety of Gluten-Free Pasta Dishes



Boozy Coffee House Menus The Starbucks Evening Menu Includes Alcoholic Offerings


Слайд 78
Текст слайда:


Viral Oddity

Novel versions of well-known brands spark worldwide attention

Implications - Novelty and oddity reign supreme in the foodie world, but for the mass majority of consumers, full-blown exoticism is still intimidating. Oddball special edition products from familiar brands satiate both needs. This allows consumers to explore within comfortable perimeters, while opening the value of these staple products up to a whole new market.


5.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 33 Related Examples

http://www.trendhunter.com/id/272375

Copyright © TrendHunter.com. All Rights Reserved



Vegetable-Flavored Ice Creams The 'Spoon Vege' Haagen Daz Ice Cream Features Carrots and Tomatoes



Sugary Cinnamon Snacks Cheetos' New Cinnamon Puff Snack Goes by the Name Sweetos



Pop-Inspired Cheesy Snacks Mountain Dew Cheetos Makes for a Strange Combination



Poultry-Flavored Cookies The Latest Rumored Bizarre Oreo Flavor is Fried Chicken


Слайд 79
Текст слайда:


Wellness Vending

Vending retail expands to include healthy, convenient options

Implications - Vending machines are evolving to serve more consumers, satisfying needs well beyond hunger. Specifically, some vending machines are adapting to the health food wave by offering nutritious options. Beneficial vending products ultimately reflect a consumer desire for convenient, accessible goods that satisfy specific needs, even when on the go.


5.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

9 Ideas + 71 Related Examples

http://www.trendhunter.com/id/272524

Copyright © TrendHunter.com. All Rights Reserved



Pop Art Pharmacies This Greek Pharmacy Design is Playful and Vibrant



Touchscreen Tea Machines teaBOT's Tea Vending Machine Lets You Craft Your Own Loose Leaf Blends



Fresh Orange Juice Machines Vingoo's Fresh Juice Vending Machine Presses Fresh Oranges on the Spot



Skincare Airport Dispensers



Junk-Refusing Vending Machines



Tampon Vending Machines



H2O Vending Machines



Healthy Hotel Vending Machines



Automated Cooperative Dispensaries


Слайд 80
Текст слайда:


Experiential Flavoring

Moving beyond mere taste, consumers turn to interactive flavor enhancements

Implications - Moving beyond the allure of exotic flavoring, brands are turning to flavor enhancements that tantalize both taste buds and provide sensory experiences. Using things like flavored straws and powders to encourage user participation, brands are seeking to not only heighten engagement, but make the process of enhancing flavors more customized to consumer tastes.


6.4

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/272690

Copyright © TrendHunter.com. All Rights Reserved



Water-Flavoring Bottles The Core Flavored Water Bottle Concept Infuses Drinks with Fruity Flavors



Beer-Flavoring Powders Ajigen's Powdered Packets Let You Customize a Beer Flavor



Spinning Alcohol Infusers Sempli's Incanter Helps You Add Flavor to Spirits at Home



Flavored Drinking Straws Tubulars' Straws Infuse Plain Milk with Tasty Flavors


Слайд 81
Текст слайда:


Inedible Energy

Non-food energy items battle the caffeine backlash

Implications - The rise of the health movement has shone edible energy goods in a negative light, prompting alternatives that are not just healthier to consumer, but in some cases do not require consumption. These inedible energy pieces satiate health concerns while also adding to the convenience factor.


5.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/273732

Copyright © TrendHunter.com. All Rights Reserved



Aromatherapy Shampoos This Personal Hair Care Concept Incorporates Healing Scents



Mind-Refocusing Headbands The Wearable Headset Dims Your Computer Screen When You Run Out of Steam



Ethical Aromatherapy Collections The Vitruvi Fragrances are Inspired by Global Daily Rituals



Energy-Boosting Toothpastes The Energizing ROCS Taurine Products Offer a Big Morning Boost


Слайд 82
Текст слайда:


Aesthetic Alternative

Sugar-free products use visual appeal to overcome pessimism

Implications - Though it's now common knowledge that refined sugar is harmful to the body, many are skeptical of making the switch, prompting companies to appeal to other senses than taste. Focusing on the visual aspect of alternatively sweetened products redirects attention, positioning sugar-free products as more special than their predecessors.


5.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/274348

Copyright © TrendHunter.com. All Rights Reserved



DIY Healthy Gummy Bears Blogger Undressed Skeleton Shows How to Make Healthy Gummy Candies



Ethical Handcrafted Chocolate Clonakilty is a Delicious and Community-Oriented Company



Artful Sugarless Sweets Jose Jimenez Lara's Sugar-Free Sweets Are a Treat for the Eyes



Purist Wellness Beverages 'Holy' is a Health Drink That Promises Miraculous Fixes for Ailments



Nutritious Sugar Alternatives The Agavins Artificial Sweetener May Aid in Weight Loss Pursuits


Слайд 83
Текст слайда:


Connected Meal Time

Products and services aim to foster a sense of togetherness during meals

Implications - With consumers' lives busier than ever, the sense of intimacy and togetherness that was once present during family meal-times is now dwindling. People are more likely to eat alone or while on-the-go, and even meals shared with family and friends are cut short or interrupted by a barrage of e-mails and phone calls. In order to rectify this situation, apps and products that encourage bonding and socialization during meals are on the rise, suggesting a desire for a return to family-focused ritual and tradition.


6.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 43 Related Examples

http://www.trendhunter.com/id/274846

Copyright © TrendHunter.com. All Rights Reserved



Anti-Technology Pepper Mills Dolmio's Pepper Hacker Encourages Quality Family Time at Dinner



Startup Networking Apps Lunchcruit Builds Professional Connections Through Sit-Down Meals



Food-Focused Recruiting Sites Lunchcruit Pairs Job Seekers with Companies for Free Lunch Dates



Social Media Supper Hosts Cookening Brings Strangers Together to Eat Dinner at the Same Table



Mobile Meal-Sharing Communities A Dinner Party App Brings Neighbors Together for Home-Cooked Food


Слайд 84
Текст слайда:


Adhesive Tech

Wearable technology is reformatted for bodily use

Implications - The world of wearable technology is evolving to include devices that attach directly onto users' skin. This new form of wearable device is not only more discrete, but often more accurate in its bodily observations. Adhesive wearables indicate how technology can transform the health industry, as well as reveal an underlying desire on the part of consumers to manage and monitor their day-to-day lives.


6.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 44 Related Examples

http://www.trendhunter.com/id/275555

Copyright © TrendHunter.com. All Rights Reserved



Chic Blood Sugar Bands Hi-Tech Wearable Accessory Measures Glucose Levels by a Futuristic Fashion



Chronic Pain Relievers The Quell Wearable Offers Chronic Pain Relief



Disease-Fighting Smart Bandages MultiSense Memory is a Wearable Sensor that Safely Tracks Illness



NFC Skin Patches Researchers are Developing NFC Tech to Collect and Send Bio-Medical Information



Smart Temperature Patches STEMP Notifies iPhones When a Person is Running a Fever


Слайд 85
Текст слайда:


Customized Wellness

Boomers turn to personalized health tactics to aid overall well-being

Implications - Seeking a more customized method of health and wellness, aging consumers are turning to apps and tech devices that offer heightened personalization. Recognizing the need to differentiate healthcare tactics, brands are tailoring products like health apps and vitamin dispensers to cater each user specifically, allowing aging consumers, like boomers, the chance to monitor their health in a way that recognizes their distinct physical situation.


5.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/276945

Copyright © TrendHunter.com. All Rights Reserved



Customized Vitamin Makers The Poktu Supplement Dispenser Produces Unique Pills for Its Users



Customized Performance-Enhancing Tools The Vigo Tracks Your Alertness and Improves Performance



Personalized Telemedicine Platforms The Sense.ly Virtual Nurse Provides Healthcare Remotely



Personalized Eyecare Apps The Better Vision App Makes Suggestions for Vision Correction


Слайд 86
Текст слайда:


Curated Dining

Consumers seek out a cost-effective way to curate custom meals

Implications - Moving beyond mere food delivery, consumers are turning to services that help curate entire dining experiences for customized appeal. By bringing 5-star dinner services into the comfort of people's homes, these meal options allow consumers to enjoy the extravagance that often comes with eating out at a fraction of the cost, all while maintaining the familiarity and comfort of ordering in.


5.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 34 Related Examples

http://www.trendhunter.com/id/278770

Copyright © TrendHunter.com. All Rights Reserved



Executive Meal Subscriptions Chef's Plate Offers Chef-Designed Meals for Quality Convenience



Dinner Party Services Kitchit Offers a Customized Catered Meal and a Personal Chef at Your Home



SMS Lunch Services Toronto's Gob is a Service That Lets You Order Lunch by Text Message



Personal Chef Apps Hao Chushi Connects Users with Chefs Who Prepare Meals Within One's Home


Слайд 87
Текст слайда:


Specialized Sustenance

QSR brands develop ordering systems that deliver personalized menu items

Implications - Adding to the already appealing nature of quick service restaurants are ordering systems that provide customized, made-to-order menu items. The growth of bespoke maker culture drives these individualistic foodie features, especially among consumers familiar with the spread of maker culture.


5.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/281772

Copyright © TrendHunter.com. All Rights Reserved



Healthy Customizable Lunch Menus The Corner Bakery Cafe is a Convenience-Focused Lunch Chain



Customizable Pizza Kiosks NXT Pizza's Food Kiosk Lets Foodies Personalize Their Order



Customized Candy Confections The My M&Ms; Service Offers Personalized Treats for Any Occasion



Customizable Coffee Ordering Apps The Starbucks App Will Let You Pick Your Perfect Coffee Time



Taco Ordering Apps The Mobile Ordering Taco Bell App Lets You Pay and Pick Up with Ease


Слайд 88
Текст слайда:


Corporate Consumption

Food oriented brands launch services for professionals at the workplace

Implications - The complex dietary needs of small, medium and large-scale professional teams are being addressed by food companies serving contemporary offices. Frequently focused on nutrition, these edible concepts point to rising concern with health among consumers looking to improve wellness at all times, no matter the inconvenience, while also tying into the glorification of "busy."


5.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 35 Related Examples

http://www.trendhunter.com/id/281870

Copyright © TrendHunter.com. All Rights Reserved



Team-Building Food Services The Foodee Platform is Designed Specifically for Employee Dining



Corporate Food Packages The Mindful Snacks Services Delivers Healthy Edibles to Offices



Group Lunch Ordering Services LunchLoop Makes Group Food Orders Easier



Professional Meal Apps The DiningIn Platform Helps Users to Split Food Orders at Work



Professional Food Delivery Services



Productivity-Enhancing Food Platforms


Слайд 89
Текст слайда:


Youthful Sustenance

Food concepts include age-defying features for the health and beauty conscious

Implications - Food products and concepts are concentrating on edible age-defying properties that combat the look and feel of growing older. By putting beauty and health at the fore of culinary ventures, this movement is also focusing on the interests of boomers who aim to combat aging from the inside out.


5.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/283229

Copyright © TrendHunter.com. All Rights Reserved



Anti-Aging Chocolates Esthechoc is a Beauty Chocolate That Promises to Fight Signs of Aging



Anti-Aging Puddings This Black Sesame Dessert is Filled with Superfood Properties



Detox Bone Soup Diets Health Guru’s Promise Bone Broth Will Curb Your Appetite



Spicy Cucumber Recipes The Pickled Plum's Kimchi Recipe Mimics a Korean Classic at Home


Слайд 90
Текст слайда:


TransParentcy

Brands connect with millennial parents through marketing transparency

Implications - As millennials begin to have children of their own, many of the values associated with the demographic are carried over into parenting purchases. In the hopes of building trust among young millennial parents, brands are highlighting a dedication to health and sustainability with comedic, honest representations of the complexities of modern parenting.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/286925

Copyright © TrendHunter.com. All Rights Reserved



Baby Food Brand Activations Ella's Kitchen Hosted a Pop-up Event Featuring 150 Baby Consumers



Father-Anthem Cereal Ads Peanut Butter Cheerios #HowtoDad Campaign is Hilariously Endearing



Comical Parenting Ads Similac's Commercial Reveals the Realities of Competitive Parenting



Parenting Baby Wipes Tommee Tippee's 'Advice Wipes' are Made From Recycled Parenting Publications



New Dad Ads



Playful Child Athlete Campaigns


Слайд 91
Текст слайда:


Marketing

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 92
Текст слайда:


Functional Appvertisement

Branded content extends into useful, problem-solving apps

Implications - Incentivizing consumer interaction and participation, brands are using useful apps to further integrate branded content into peoples' lives. Moving beyond apps that simply direct consumers toward a given product or service, this new take involves solving a problem or providing a worthwhile service to incite consumer interest. This shift signifies a move toward more integrated and subtly branded content, with a focus on consumer needs.


5.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/267796

Copyright © TrendHunter.com. All Rights Reserved



Real-Time Makeup Apps L'Oreal's Makeup Genius App Lets You Virtually Try Cosmetics Live



Virtual Decorating Apps Furnish's Augmented Reality App for Interior Design Makes Choices Easy



Beer-Gifting Apps Budweiser's Buds for Buds App Lets You Send Out a Beer for Friends



Virtual Driving Apps Volvo's Car Test Drive Game Takes You Inside a Virtual Vehicle



Restroom-Rating Apps



Hi-Tech Baby Collage Apps


Слайд 93
Текст слайда:


Comical Culturalism

Brands use humor to connect with diverse ethnic groups and establish trust

Implications - As the purchasing power of ethnic groups like Hispanics rises, brands are responding in kind with targeted marketing that takes a more lighthearted, humorous approach to establish trust. This tone of humor and authenticity is used as a means to communicate a sense of kinship and friendly interaction.


5.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 39 Related Examples

http://www.trendhunter.com/id/269523

Copyright © TrendHunter.com. All Rights Reserved



Eye-Opening Spanglish Commercials The AT&T Mobile Movement Campaign Targets Young Latinos



Passionate Clothing Commercials This JC Penney Ad Highlights Women as Enthusiastic World Cup Fans



Choreographed Car Ads This Toyota Car Ad Encourages You to Bust Out the Moves & Do the Wakudoki



Cultural Chain Store Marketing Wal-Mart Draws in the Hispanic Market with Univision Communications



Stereotype-Busting Auto Ads This Honda Car Ad Makes Fun of Typical Ads for Hispanic Millennials


Слайд 94
Текст слайда:


Equality Marketing

Campaigns focused on achieving equality appeal to female consumers

Implications - Looking to connect with their female consumers, brands are turning to marketing tactics that level the playing field between the sexes. Targeting issues such as the wage gap and sexual assault, brands seek to become more socially conscious and relevant. Equality-focused marketing is ultimately an attempt to meaningfully engage consumers who are at the forefront of social change.


5.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 40 Related Examples

http://www.trendhunter.com/id/273158

Copyright © TrendHunter.com. All Rights Reserved



Crude Gender Equality Ads Sarah Silverman Discusses the Wage Gap and the Equal Payback Project



Empowering Shampoo Ads This Pantene Shampoo Commercial Reminds Women to be Needlessly Unapologetic



Equality Movement Branding The HeForShe Logo Represents the Organization's Values



Uncouth Feminist Videos Little Girls Drop F-Bombs for Feminism in This Viral Marketing Campaign



Equalizing Fragrance Campaigns This AXE for Women Campaign Gives Girls a Fighting Shot at Love


Слайд 95
Текст слайда:


Co-Branded Festival

Moving beyond musical entertainment, festivals integrate pop-up stations

Implications - Seeking to heighten festival engagement, brands are turning to unexpected pop-up stations for exposure. Providing beauty stations and fashion lounges, festivals are turning to unique brand collaborations to not only heighten engagement, but also to add a new dimension to concerts and outdoor events.


5.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/273885

Copyright © TrendHunter.com. All Rights Reserved



Bohemian Styling Stations Coachella's Beauty Bar Provides a Place to Get Photo-Ready for Free



Convenience Store Chapels During Pride Week in Sweden, 7-Eleven Turned into a Unique Wedding Venue



Interactive Fashion Lounges The Cosmopolitan Style Lab is Presented by Intel and COVERGIRL



Female-Focused Festival Lounges The Ipsos Girls' Lounge Celebrates Beauty and Pampering



Alcohol Pop-Up Lounges The Heineken Pop-Up City Lounge Debuted at the London Design Festival


Слайд 96
Текст слайда:


In-Store Projected

Projected displays create whimsy, interactivity and prestige

Implications - As consumers become more and more exposed to multimedia entertainment, it becomes increasingly difficult to capture their attention through advertising and retail displays. Projected displays add a multi-sensory, interactive element to branding that not only captures attention, but creates more opportunity for brand interaction.


6.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/275023

Copyright © TrendHunter.com. All Rights Reserved



Virtual Technology Shops Google's Virtual Shop Simulates its Branded Retail Space in London



Interactive In-Store Displays Kate Spade Introduces Perch Technology to Better Customer Experience



Projected Design Previews The Smart Projection Device Helps With Upholstery and Furniture Shopping



Digital Product Showrooms Made.com's Display Shows Off Items Available Online and In-Store



Digital Retail Showrooms Tommy Hilfiger's High Tech Retail Concept Gets Introduced in Amsterdam


Слайд 97
Текст слайда:


Bodily Esteem

Consumers challenge the mainstream by openly celebrating body diversity

Implications - The fashion industry claims to have embraced body diversity, but its definition of "plus-size" remains narrow. As a result, consumers feeling overlooked by the industry are gravitating towards fashion and media channels that make bold, celebratory political statements surrounding the issue. This shift towards bodily esteem suggests that consumers are searching for transparency, as well as representation, from fashion media.


8.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 27 Related Examples

http://www.trendhunter.com/id/275923

Copyright © TrendHunter.com. All Rights Reserved



Plus-Size Padding Portraits Refinery29 Uncovers a Plus-Size Practice That's Bad for Body Image



Plus-Size Dancer Portraits Toby Burrows Photographs Fat Dancers for the Nothing to Lose Project



Sultry Plus-Size Campaigns The #ImNoAngel Lingerie Ads Assert That Full Figures are Seductive



Model Diversity Documentaries A Perfect 14 is an Upcoming Documentary on Plus-Size Modelling


Слайд 98
Текст слайда:


Branded Milestone

Brands step in to create memorable milestone experiences for consumers

Implications - Brands today are aiming to feel less like anonymous corporate entities, and more like a comforting presence in consumers' lives. Wanting to further this quality in the consumer-brand relationship, many brands are offering custom online experiences that celebrate events and milestones in consumers' lives. This shift demonstrates that the stronger the brand humanization, the more willing consumers are to share intimate parts of their lives.


6.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/276586

Copyright © TrendHunter.com. All Rights Reserved



Dinner Party Services Kitchit Offers a Customized Catered Meal and a Personal Chef at Your Home



Celebratory Couture Perfumes The Giorgio Armani Si Fragrance Celebrates 40 Years with a Luxe Model



Virtual Wedding Ceremonies The IKEA Online Wedding Lets You Plan and Hold Your Nuptials On the Web



Celebrity Motherhood Rings Mila Kunis' Motherhood Ring Celebrates Moms Everywhere


Слайд 99
Текст слайда:


Animated Interface

Websites integrate interactive features to encourage visitor engagement

Implications - Helping to create a more engaging, memorable visitor experience, brands are developing webpages that offer a creative user experience and put aesthetics at the forefront. In the competitive digital landscape, standing out is critical, and this approach to website design is helping brands compete for clicks.


7.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 43 Related Examples

http://www.trendhunter.com/id/277126

Copyright © TrendHunter.com. All Rights Reserved



Earthly Imagery Websites The DSCOVR Service Offers Satellite Photos of the Earth Updated Daily



Interactive Baking Pages A Creative Cake Website Lets Users Test Ingredients by Drag and Drop



Interactive Cocktail Websites This Site Shares How-To Videos to Make Hendrick’s Gin Drinks



Story-Focused Online Shops All Good Organics Sells Fair Trade Bananas on Dynamic E-Commerce Site



Side-Scrolling Snack Sites Quatro Folhas' Website Shows a Rotating Supply of Fresh Fruits & Nuts


Слайд 100
Текст слайда:


Emoji Branding

Younger consumers respond enthusiastically to visual branding tactics

Implications - The landscape of communication has been radically transformed by the introduction of the emoji. Brands hoping to appeal to younger, tech-savvy audiences, such as college students and millennials, have begun incorporating emojis into their branding strategy. Consumers are not only responding to the social media reference, but to the streamlined nature of the emoji, suggesting that an uncluttered aesthetic and intuitive approach is paramount when it comes to branding towards the younger generation.


7.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

8 Ideas + 67 Related Examples

http://www.trendhunter.com/id/277563

Copyright © TrendHunter.com. All Rights Reserved



Fast Food Emoji Apps The Burger King Emoji Keyboard Celebrates the Return of Chicken Fries



Breakfast Emoji Keyboards Holiday Inn Express Turns Morning Meal Items into a Visual Language



Silly Emoji Campaigns Emoji Literacy by Domino's is Helping More People Read and Write Emoticons



Fast Food Emoji Ads



Emoji Protest Signs



Curly-Haired Emojis



Blossoming Emoji Gardens



Automotive Emoji Messages


Слайд 101
Текст слайда:


Dadvertising

Fathers are rebranded as confident and engaged multitaskers

Implications - Rather than directly targeting mothers, brands have extended traditional advertising to include the image of a modern father deeply involved in all aspects of home life. This shift is representative of the growing reality that modern dads take pride in their multifaceted parenting roles and are equally as important stakeholders when it comes to household purchases.


4.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 25 Related Examples

http://www.trendhunter.com/id/279410

Copyright © TrendHunter.com. All Rights Reserved



Child-Inspired Home Pranks The Nissan With Dad Campaign Focuses on Making Family a Priority



Sentimental Dad Ads Whirlpool's 'Dad and Andy' Champions Hard-Working Single Fathers



Manly Cleaning Campaigns #SwifferDad Shows the Changing Relationship Between Men and Cleaning



Fatherhood Cosmetics Campaigns The Dove Men Care #RealStrength Campaign Targets Young Dads


Слайд 102
Текст слайда:


Branded Cognition

Multisensory experiences create emotional connections within consumers

Implications - Branded multisensory experiences covertly engage consumers on an emotional level, strengthening pre-existing ties to the brand and boosting subconscious accessibility. In playing up subtle yet recognizable stimuli, brands can reach consumers in an intimate, emotional way that is sure to resonate as a more positive and memorable relationship.


6.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 63 Related Examples

http://www.trendhunter.com/id/279468

Copyright © TrendHunter.com. All Rights Reserved



Multisensory Automotive Lounges The Sound of Porsche Pop-Up is Like a Modern Record Store



Fragrant Experiential Pop-Ups Glade's Pop-Up Boutique is Branded as One That 'Sells Feelings'



Music-Pairing Bubbly Apps The Krug Champagne App Uses Science to Appeal to the Senses



Scent-Driven Mall Activations



Fragrant Travel Globes



Rapper-Curated Event Soundtracks



Multi-Sensory Dining Experiences


Слайд 103
Текст слайда:


Atmospheric Marketing

Marketing campaigns incorporate seasonal conditions to enhance experience

Implications - Seasonal marketing tactics can be a successful way to sell products and services, but marketers are taking this approach a step further by introducing campaigns that specifically center around seasonal conditions, such as heat. Not only does this take advantage of the weather in an inventive way, it also adds an element of interactivity and playfulness to something otherwise considered mundane.


5.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/280310

Copyright © TrendHunter.com. All Rights Reserved



Sun-Activated Snack Bags Lay's Chip Bags Reveal a Hidden Design in Ultraviolet Ink



Melting Icy Coupons McDonald's Limited Time Coupon Will Disappear in the Sun If Not Used Quickly



Interactive Melting Advertisements Virtually Cooling McDonald's Ice Cream Ad Promises a Treat



Vertical Blind Billboards McDonald's Bus Shelter Billboard Keeps People Cool with Shaded Blinds


Слайд 104
Текст слайда:


Momentary Marketing

Brands capitalize on the ephemeral nature of emerging social media

Implications - Brands aware of the ephemeral direction that social media is moving towards have redirected marketing efforts to follow suit. By using transient social platforms like Snapchat, or devising temporary marketing schemes, brands are appealing to a desire amongst people to consume smaller forms of content in a way that is both easy and efficient.


6.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 61 Related Examples

http://www.trendhunter.com/id/280317

Copyright © TrendHunter.com. All Rights Reserved



Activist App Campaigns Amnesty International's Report Without Fear Campaign Utilizes Snapchat



Temporary 12-Hour Stores iZettle's Temporary Store Hosts Small Businesses for Just 12 Hours



Secretive Gaming Campaigns This Call of Duty Video Game Advertising Stunt Covertly Uses Snapchat



Secretive Party Campaigns



Melting Icy Coupons



Ephemeral Awareness Ads



Social Media Brand Advocates


Слайд 105
Текст слайда:


Connected Vanity

Industrial spaces incorporate digitally optimized mirrors for user appeal

Implications - Mirrors have been optimized for digital use in a variety of public spaces, ranging from retail locations to gyms. These next-generation mirrors present a benefit that is two-fold: they play upon consumers' narcissistic tendencies, while simultaneously offering a form of interactivity and connectivity that's now demanded in both public settings and personal devices.


7.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 60 Related Examples

http://www.trendhunter.com/id/281319

Copyright © TrendHunter.com. All Rights Reserved



Outfit-Modeling Mirrors Neiman Marcus' Memory Mirror Digitally Compares Outfits



High-Tech Retail Hubs Harvey Nichols' Newest Retail Store Design Boasts Engaging Details



Interactive Retail Mirrors Samsung's Mirror and Transparent OLED Makes Retail Visually Engaging



Photo-Snapping Mirrors



Digitally Connected Mirrors



Smart Weightlifting Mirrors



Feel-Good Retail Mirrors


Слайд 106
Текст слайда:


Streamlined Feedback

Brands encourage customer feedback through user-friendly technology

Implications - Sites like Yelp have made feedback unavoidable for restaurants and retailers, but for brands who don't regularly hear from their customers, getting honest feedback can be a challenge. To combat this, brands are implementing apps and tech kiosks that not only make the process easy, but in some cases incentivize customer engagement. This is consistent with an increasingly customized, consumer-driven approach to customer service.


6.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 44 Related Examples

http://www.trendhunter.com/id/283022

Copyright © TrendHunter.com. All Rights Reserved



Shopping Survey Tablets Co-operative Food's Smart Shopping Cart Asks Customers for Feedback



Responsive Digital Receipts The Square Feedback Digital Receipt Lets Buyers and Sellers Chat



Incentivized Barcode Research Customer Feedback is Given on Free Products by Scanning Unique Codes



Analytical Retail Beacons Shaftsbury Square's Use of iBeacon Tech Also Offers Feedback for Shops



Customer Gifting Apps Front Flip App Lets Store Owners Interact with and Reward Loyal Customers


Слайд 107
Текст слайда:


Marketing Benevolence

Brands position themselves as stakeholders in consumer health

Implications - Rather than engaging consumers to adopt healthy habits in order to access free merchandise, brands are using programs that incentivize wellness as a means to proving their amiability. By establishing themselves in the mind of individual consumers as a partner in the pursuit of health and happiness, brands are able to position themselves as necessary catalysts in the process of positive change, which encourages trust and loyalty.


5.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 42 Related Examples

http://www.trendhunter.com/id/283890

Copyright © TrendHunter.com. All Rights Reserved



Exercise-Rewarding Retail Apps Carrot Offers Health Incentives and Offers at Local Businesses



Wearable Magazine Promotions The Nivea 'Sun Band' Magazine Ad Pops Out into a Bracelet



Relatable Fitness Ads Nike's Better For It Campaign Amusingly Addresses Negative Inner Thoughts



Incentivized Insurance Rewards Oscar Health Insurance is Paying Customers for Walking Regularly



Healthy Pharmacy Rewards The Walgreens Customer Rewards Program Celebrates Balance


Слайд 108
Текст слайда:


Socialized Reward

Points programs are integrated into common social networks for youth appeal

Implications - Seeking to connect with Millennial consumers in a more approachable manner, brands are using social platforms to offer perks and discounts. Allowing buyers to collect points and earn rewards through platforms like Twitter and Instagram, brands are seeking to transform typically routine, solo activities into more memorable, social experiences that allow more intimate consumer-brand relationships to take place.


6.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 35 Related Examples

http://www.trendhunter.com/id/284112

Copyright © TrendHunter.com. All Rights Reserved



Social Loyalty Apps This Loyalty App Leverages Instagram to Offer Unique Deals to Shoppers



Social Cashback Rewards Twitter Offers is a Seamless and Simple Way to Shop and Get Cash Back



Engaging Loyalty Platforms Kiip Helps Brands Reward Fans with Specialized Perks



Crowdsourced Reward Apps MoPals' Rewards App Provides Incentives to Share Photos, Reviews & Posts



Search Engine Loyalty Programs The Bing Rewards App Provides Perks to the Platform's Users


Слайд 109
Текст слайда:


Hyper-Informed Targeting

Brands are using big data borrowed from social media for advertisements

Implications - Big data has become a big buzz term with a short history, but while its role behind the scenes has grown in importance, it's role in the general public's eye is just one starting to be explored. Marketers are using big data garnered from partnerships with social media outlets such as Tinder and Twitter as the centerpiece of campaigns and branding efforts.


7.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 53 Related Examples

http://www.trendhunter.com/id/286548

Copyright © TrendHunter.com. All Rights Reserved



Custom Dessert Campaigns Talenti Uses Social Media to Match People to Favorite Ice Cream Flavors



Big Data Lingerie Lines Startup True & Co Uses Big Data to Help Women Locate the Perfect Bra Fit



Bearded Matchmaking Research These Gillette Dating Statistics Take Advantage of Tinder's Big Data



Personalized Loyalty Keychains Physical Cookie Brings the Web's Best to Brick and Mortar Shopping



Movie-Based Dating Apps



Data-Driven Cycling Classes


Слайд 110
Текст слайда:


Upscaling Motherhood

Brands targeting mothers turn to all things high end for modern parents

Implications - E-commerce channels are birthing a new generation of modern mothers who are well-versed in high-end consumer offerings. As such, brands catering to this demographic are developing upscale products for young female parents who, in contrast to established norms, are replacing frugality with luxury. This niche will be appreciated by millennial families who are more affluent than their younger counterparts.


7.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/286947

Copyright © TrendHunter.com. All Rights Reserved



Disguised Diaper Totes Nest Designs' Bags Conceal Baby Products with a Sophisticated Exterior



Opulent Maternal Fashion The Latest Dolce and Gabbana Fashion Pays Tribute to Motherhood



$270,000 Baby Bottles The Doll Luxury Baby Bottle by Suommo is Made with Rose Gold and Diamonds



Pregnancy Tracker Jewelry Bellabeat Leaf is an Activity and Wellness Tracker Expecting Moms


Слайд 111
Текст слайда:


Experiential Sampling

Drinking experiences are heightened with creative, interactive elements

Implications - Taking a more experiential approach to extending brand awareness, beverage brands are adopting unexpected sampling experiences for consumer intrigue. Realizing that consumer loyalty requires more than just unique flavors and packaging, alcohol brands are turning to bar features that integrate media, technology and dual-purpose function, as a way to add a one-of-a-kind experience to traditionally routine activities.


7.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/287823

Copyright © TrendHunter.com. All Rights Reserved



Beer-Dispensing Billboards Carlsberg's Free Beer Billboard Serves Samples on Tap



Touchscreen Sampling Bars Beam Suntory's Interactive Booth Offers Bourbon Tasting at the Airport



Mobile Brewery Tours The Budweiser Brewmaster Tour Brings the Commercial Facility to Customers



Floating Beverage Stunts Tim Horton's Drink Marketing Promotes a Higher Level of Deliciousness


Слайд 112
Текст слайда:


Climate-Customized Advertising

Outdoor advertising is enlivened with climatic customization

Implications - Advertisers are aiming to woo consumers who have become accustomed to traditional billboard ads with climate-specific campaigns that are at times interactive, and in turn, feel customized. In doing so, brands are able to create a sense of urgency around a product or service.


6.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 52 Related Examples

http://www.trendhunter.com/id/289620

Copyright © TrendHunter.com. All Rights Reserved



Climatic Sale Ads Mark's Interactive Advertisements Announce Better Sales with Colder Weather



Ice Block Billboards Birds Eye's Frozen Billboard Urges Freezer Use to Reduce Food Waste



Air-Purifying Billboards UTEC is Taking on Peru's Construction Pollution with Clever Advertising



Donation-Encouraging Statues A Series of Ice Men in Brazil Raise Awareness of Organ Donation



Ice Cream-Dispensing Billboards



Live Bacteria Billboards


Слайд 113
Текст слайда:


Pop Culture

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 114
Текст слайда:


Anarchist Entertainment

Consumer-controlled media streaming gives control to the crowd

Implications - As the information age rages on, the demand for an untouched counter-narrative rises, leaking into areas from literature to media entertainment. The first area to take full advantage of this desire is livestreaming, providing devices and apps to allow consumers full control over entertainment. Turning spectators into content creators empowers consumers and adds richness to live-streamed entertainment.


5.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/268634

Copyright © TrendHunter.com. All Rights Reserved



Video Streaming Payment Systems Audiam Helps Musicians Get Paid for Their Music on YouTube



Live-Streaming Camcorders This Handheld Camera Adds Live-Streaming Capabilities



Aggregated Video Applications The Mela System Allows Users to Collaborate on Smartphone Films



Live Broadcast Apps Liveguide Compiles a Comprehensive Live Stream Schedule of Internet Content


Слайд 115
Текст слайда:


Self-Created Subscription

Consumer-made content is treated as regular paid programming

Implications - The revolution of television has seen a few changes, including a shift toward cord-cutting in the form of paid subscriptions; the consumer-created content world is following suit. This shows the prevalence of independent online content. Additionally, self-created subscriptions show that the appeal of for-the-people-by-the-people content is no longer limited to just Millennials.


5.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 42 Related Examples

http://www.trendhunter.com/id/277830

Copyright © TrendHunter.com. All Rights Reserved



Share-Based Publishing Schemes The Social Currency Platform Has a Share One Read One Article Model



Gamer Streaming Services The Twitch TV Turbo Subscription is Ad-Free and Customizable



Video Subscription Services Vessel Video Provides Incentives for Its Content Creators



Corporate Video Subscriptions This YouTube Network Shows New Venues in Online Video Monetization



Customized Music Playlists Spotify's 'Discover Weekly' Generates Custom Compilations for Users


Слайд 116
Текст слайда:


Socialized Politician

Political campaigning turns to social media platforms for youthful appeal

Implications - In a move to connect with millennial audiences, politicians are turning to social media platforms as an approachable communication tactic. Promoting platforms and sparking discussion through sites like Tumblr and Periscope, political campaigns are using digital platforms to not only reach younger consumers, but also engage with them on a level that they can understand and contribute to.


6.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/281945

Copyright © TrendHunter.com. All Rights Reserved



Interactive Presidential Chats The President Obama Chat Engaged Young College Students on Tumblr



Political Matchmaking Campaigns Ontario Libertarian's Political Campaign Courted Voters on Tinder



Social Media Presidential Campaigns Hillary Clinton Held Her First Major Campaign on Periscope



Streamlined Political Apps The iCitizen App Allows You to Target Your Interests


Слайд 117
Текст слайда:


Newsworthy Viral

Traditional media agencies partner with social apps to engage consumers

Implications - Innovative partnerships between traditional news media agencies and social apps have given way to a new method of engaging young consumers in regards to breaking news. By meeting millennial users half way, news purveyors can establish themselves in the minds of busy young consumers. Building trust around the brand in this way is likely to lead to engagement outside of the digital realm.


5.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/283023

Copyright © TrendHunter.com. All Rights Reserved



Digital Conversion News Apps The Peekster App Converts Paper News to Digital News



Viral News Services Snapchat and Vice Team Up in a New Business Experiment



News Streaming Platforms The Watchup Apps Brings Curated Television Reporting to Smartphones



Curated App News Channels The Buzzfeed x WeChat Partnership Sees News Content Added to the Service


Слайд 118
Текст слайда:


Pop Culture Gaming

Mobile games indulge the consumer desire to celebrate pop cultural icons

Implications - Pop culture-inspired mobile games are a unique symbol of the evolving face of the gaming world. Symbolic of the consumer's inherent fascination with meme culture and the nature of fame, these mobile games provide a new archetype for the average gamer, which includes a more diverse range of people than ever before.


4.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/283037

Copyright © TrendHunter.com. All Rights Reserved



Teen Flick Mobile Games The Mean Girls App Expands the Movie Universe with Story-Centric Game



Socialite Video Games The Kim Kardashian Video Game is an Unusual Product Launched by the Star



Celebrity Trainwreck Apps Lindsay Lohan's 'The Price of Fame' App Warns Against Becoming a Celeb



Rap-Inspired Gaming Apps This Drake Video Game Takes You Running Through the Six


Слайд 119
Текст слайда:


Crowdsourced Celebrity

Everyday people are taking unconventional paths to fame

Implications - Today's information age has fostered a culture of over-sharing, and those who share best are able to circumvent traditional avenues to fame. Millennial entrepreneurs are turning to platforms like YouTube and Tumblr to boost their personal brand, as well as cultivate opportunities and partnerships with bigger names. Rather than a flash-in-the-pan fad, this shift signals the possibility of long-term, mutually beneficial relationships between online personalities and top-tier brands.


4.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 53 Related Examples

http://www.trendhunter.com/id/283089

Copyright © TrendHunter.com. All Rights Reserved



YouTuber Lifestyle Networks Beauty Guru Michelle Phan Launches ICON Network with Endemol Beyond



Visual Makeup Diaries Blogger Akilah Hughes Uses Her Makeup Wipes as a Way of Documenting Her Day



Adventurous Lifestyle Blogs We Need To Live More by Ella Grace Denton is a Fast-Growing Community



Pizza Personality Campaigns This Jack & Jack YouTube Video Promotes Pizza Hut's Offerings



Teen Heartthrob Makeup Transformations



Celeb Sibling Cosmetic Looks


Слайд 120
Текст слайда:


Socialized Casting

Style-focused campaigns apply social media tools to recruiting

Implications - Fashion-focused recruiting campaigns are adopting social media tools for the casting process. In addition to providing labels with the chance to attract fresh, untapped talent, this digital take on hiring is also illustrative of the times as brands seek to involve consumers in a more direct, digital way.


7.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 52 Related Examples

http://www.trendhunter.com/id/285180

Copyright © TrendHunter.com. All Rights Reserved



The Perfect Self-Portrait Submit Your Selfies For a Chance to Be the Face of a Global Ad Campaign



Instagram-Casted Fashion Ads The Marc by Marc Jacobs Fall 2014 Campaign Stars Fresh Faces



Social Media-Cast Ads This Marc Jacobs Campaign Cast Its Models Using Instagram and a Hashtag



Social Modeling Campaigns GapKids' Social Media Casting Call Wants to Turn Your Kids into Models



Tweet-Powered Fashion Shows



Social Media Casting Calls


Слайд 121
Текст слайда:


Customized Cord-Cutting

Streaming media becomes more personalized to target young consumers

Implications - Cord cutting already satisfies a few key values of the youth generation, such as convenience and lack of commitment. Adding to the appeal is the integration of complete customization. This speaks to the Millennial and Centennial motivation to live a curated life that ties seamlessly into their personal brand.


5.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/289562

Copyright © TrendHunter.com. All Rights Reserved



Self-Curated Video Subscriptions VHX Lets Users Build a Personal Video Library



Critic-Curated Streaming Services This Premium Service Offers a Highly Curated Selection of Films



Multi-Camera Streaming YouTube's Latest Feature Allows You to Watch Videos From Multiple Angles



Customizable Streaming Devices The Orange TV Stick Offers Personalized Viewing Capabilities


Слайд 122
Текст слайда:


Social Good

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 123
Текст слайда:


Gender Transparency

The transgender community establishes a mainstream presence

Implications - In recent years, the transgender community has risen to the forefront of LGBTQ efforts with the help of celebrity advocacy and a growing presence in the mainstream media. This is not only an indication of the evolving attitudes towards gender representation, but also an effort on behalf of the transgender community to educate the public by sharing their own personal experiences.


7.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 24 Related Examples

http://www.trendhunter.com/id/281927

Copyright © TrendHunter.com. All Rights Reserved



Trans Celebrity Docu-Series 'I Am Cait' Chronicles Caitlyn Jenner's Transition into Her New Normal



Respectful Transgender Photos The 'Reassign' Photo Series Captures Transgendered Cubans



Transgender Celebrity Covers Several Transgender Women Appear on Candy's Magazine Cover



Transgender Children Portraits Inside Out by Sarah Wong Documents a Group of Gender-Affirming Kids



Transgender Celebrity Debuts Caitlyn Jenner, Formerly Bruce, is Revealed on Vanity Fair's Cover


Слайд 124
Текст слайда:


Social Media

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 125
Текст слайда:


Influencer Identity

Tweens use social media to their advantage

Implications - Living in an age where a social media presence is considered an asset, and one that can potentially lead to a career, has made Gen Z hyper-conscious of their online identity. No longer a frivolous pastime, collecting likes and followers now has very real-world applications. In short, Gen Z not only prefers social media influencers to celebrities, they also consider raising their own level of influence a worthy pursuit of their time.


6.7

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/283817

Copyright © TrendHunter.com. All Rights Reserved



Internet Influencer Discounts The OnePiece Pop-Up Uses Social Shopping to Offer Customer Discounts



Selfie Assessment Apps The Selfie Analyzer Lets You Know How Good Your Selfies Are Pre-Posting



Athletic Promotion Platforms Raynforest Helps Influencers Get Sports Sponsorship Opportunities



Follower-Analyzing Social Tools SocialRank's Twitter Engagement Metrics are Based on Followers


Слайд 126
Текст слайда:


Tech

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 127
Текст слайда:


Reactive Fashion

As fashion and technology merge, sensor-integrated apparel takes center stage

Implications - Going beyond aesthetic design, fashion retailers are turning to responsive technology for customized appeal. Using sensors to help track and perfect body movements, brands are transforming the way consumers interact with clothing, providing not only function, but also a heightened sense of control.


6.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/268237

Copyright © TrendHunter.com. All Rights Reserved



Robotic Fashion Fabrics These Active Garments Offer an Endless List of Convenient Uses



Movement-Memorizing Ballet Shoes The E-Traces Pointe Shoes are Fitted with Arduino Technology



Hi-Tech Workout Gear Athos is a Line that Senses the Activity Inside of Muscle Fibers



Battery-Powered Blazers This Smart Blazer is Stylish and High-Tech with a Front Pocket Charger


Слайд 128
Текст слайда:


Connected Packaging

Seeking consumer engagement, brands turn to tech-integrated packaging

Implications - Adding an interactive element to the purchasing process, brands are turning to mobile apps and mobile technology to encourage consumer engagement. Transforming candy wrappers and fast food packaging into augmented experiences and digital games, brands are seeking to not only connect with a generation consumed by technology, but also create a more memorable consumer-brand experience.


5.4

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 35 Related Examples

http://www.trendhunter.com/id/270066

Copyright © TrendHunter.com. All Rights Reserved



App-Connected Veggie Packaging This City Farm Shop Concept Features Only Hyper-Local Produce



Spoilage-Detecting Milk Caps This Device Uses Sensors to Detect the Freshness of Milk Containers



Hi-Tech Cartoon Toys Disney Dream Play Uses Augmented Reality to Bring Figurines to Life



Augmented Chocolate Wrappers Lacta's Chocolate Packaging Wrapper Hides Secret Messages with AR


Слайд 129
Текст слайда:


Connected Ambiance

Automation reaches new heights with controlled temperature, lighting and smell

Implications - Smart home connectivity is going beyond function and into the realm of luxury with connected ambiance. Controlling everything from temperature to lighting intensity speaks to a sense of overall curation that is important for today's consumer. Technology has shifted from something that grants convenience, to a way to gain full control of one's lifestyle.


6.5

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

11 Ideas + 94 Related Examples

http://www.trendhunter.com/id/270382

Copyright © TrendHunter.com. All Rights Reserved



App-Controlled Illuminators Interactive Lightbulbs Alter the Atmosphere for Time of Day and Decor



Smartphone Lamp Shades The Lampp Mood Light and App Turns Your Phone into an Atmosphere Creator



Smog Absorbing Air Purifiers The EVE Ionizer is a Portable Purifier for Any Location



Minimalist Mood Lighting The Brick Lamp is a Simplistic Lighting Fixture with a Sleek Design



Auto-Dimming Sun Lights The Energy Efficient Drift Light Bulb Mimics the Sun's Setting Patterns



Scented Smartphone Ringtones The iScent Turns Your Phone Notifications into Sprits of Fragrance



All-Inclusive Home Systems



Intelligent Air Conditioning



Smart Light Systems



App-Controlled Mood Lights



Handy Household Robots


Слайд 130
Текст слайда:


Reminder Tech

Consumers turn to tech to keep their everyday lives in check

Implications - As consumers increasingly look to technology as a way to improve quality of life by tracking metrics related to health and their professional lives, brands are responding in kind with innovations that act as reminders to take care of everyday tasks. This more personal role of these products reflects an openness and desire to more intimately integrate tech into consumers' lives.


5.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 53 Related Examples

http://www.trendhunter.com/id/273504

Copyright © TrendHunter.com. All Rights Reserved



Unique Unforgettable Umbrellas The Davek Alert Umbrella Texts You So You Won't Leave It Behind



Call-Simulating Apps The Knock Android App Reminds Friends to Respond to Texts



Parental Reminder Applications The Honey Do List Smartphone System Allows Users to Track Tasks



Persistent Reminder Apps The Checkmark App is a Great Way to Stay On Top of Your To-Do List



Communication Reminder Apps



Wearable UV Monitors


Слайд 131
Текст слайда:


Automated Creation

Consumers move from curating to creating with art-encouraging resources

Implications - The younger generation is obsessed with avoiding the tedious professions that wreak havoc on their parents, resulting in a need to create. Many online resources and apps have been released as a result. This suits the desire to create, instead of simply curate, artistic content, accelerating the content creation abilities granted to consumers via Twitter and other micro-blogging sites.


6.6

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

7 Ideas + 58 Related Examples

http://www.trendhunter.com/id/273596

Copyright © TrendHunter.com. All Rights Reserved



Simplified Website Publishing Platforms Make Your Own Beautiful Website On Squarespace



Music-Making Apps Humtap by Tamer Rashad Creates Full Compositions Through Hums and Taps



Beat-Making Apps Auxy for iPad Provides a Digital Mobile Space to Create Electronic Music



Photo-Focused Journalism Apps



Collaborative Design Platforms



Social Reading Campaigns



Crowdsourced Writing Apps


Слайд 132
Текст слайда:


Employment Matchmaking

Milennials turn to apps to streamline the job hunting process

Implications - The employment landscape is changing drastically as technology continues to evolve. Younger job seekers have been turning to mobile apps to connect or "match" them with opportunities and employers, much like a dating app would match them with potential mates. The app interface not only streamlines the job hunting process, it also evens the playing field by emphasizing the mutually beneficial nature of the employer-employee relationship.


5.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 32 Related Examples

http://www.trendhunter.com/id/277034

Copyright © TrendHunter.com. All Rights Reserved



Matchmaking Employment Apps The Jobr App Lets You Search for Employment Like Matches on Tinder



Job-Hunting Apps Poach's Job Search App Works in the Background to Detect Opportunity



Employment-Matching Apps TheLadder Recruiter Takes its Cues from Tinder



Job Discovery Apps The Switch App Lets You Connect with Employers in the Style of Tinder


Слайд 133
Текст слайда:


Streamlined Enterprise

Businesses turn to cloud-based services to manage transactions

Implications - Cloud-based platforms are revolutionizing the way transactions are performed. Instead of going through several different channels, small business owners are able to reliably store information onto a single platform, streamlining the process of purchase and delivery for a significantly lower cost.


6.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 36 Related Examples

http://www.trendhunter.com/id/278343

Copyright © TrendHunter.com. All Rights Reserved



E-Commerce Equity Crowdfunding Sites Alibaba Competitor JD.com Launched a Crowdfunding Platform



Fashion E-Commerce Platforms NuORDER is a Seamless B2B Platform for Fashion Retailers



Synergized Management Platforms Cloud-Based Vorex Supports Businesses with Organized Numbers



Massive Cloud Marketplaces Ingram Micro Platform Helps Tech Resellers Take Advantage of the Cloud



Intuitive Business Platforms Apttus' Automated Quote-to-Cash Service Simplifies B2B Transactions


Слайд 134
Текст слайда:


Branded Challenge

Brands use the mobile interface as a platform to challenge consumers

Implications - In an attempt to improve consumer-brand relationships and heighten overall engagement, brands have developed apps that pose specific challenges to users. This type of branded activity reveals that consumers not only enjoy engaging and completing tasks, they also like being rewarded for their efforts.


6.4

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/278899

Copyright © TrendHunter.com. All Rights Reserved



Branded Workout Challenges Nike's Better For It Challenge Gets People Fit in 90 Days



Branded Trivia Apps gameit's Multiple Choice Quizzes Offer Discounts for Winners



Workout-Converting Game Rewards This Gamified Fitness App Offers In-Game Bonuses for Exercise



Chip Showdown Apps This Doritos' Ketchup Chips Challenge Tests a Phone User's Patience



Travel Upgrade Games



Active Murder Mystery Apps


Слайд 135
Текст слайда:


Multi-Sensory Therapy

Consumers turn to virtual technology as a therapeutic method

Implications - Modern therapy services are applying virtual reality tactics to treatment in an attempt to add interactivity and technological allure. By combining therapeutic solutions with online gaming and multi-sensory visuals, brands are not only making the therapeutic process more engaging, they're also redefining how mental health is approached.


6.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/279675

Copyright © TrendHunter.com. All Rights Reserved



Theme Park Simulators Samsung's eMotion Project Prescribes Virtual Reality as Medical Treatment



Avant-Garde Sensory Gardens New Sensorium Enhances Outdoor Experiences with Biological Innovation



Virtual Reality Exposure Therapy An Immersive Form of PTSD Therapy Gets Veterans to Relive Trauma



Galactic Virtual Therapy NASA is Developing Multisensory Experiences to Keep Astronauts Sane


Слайд 136
Текст слайда:


Hyper-Specific Stream

Streaming services offer niche content to cater to individual interests

Implications - Realizing the growing desire for customized content, OTT services are turning to platforms that concentrate on specific interests and genres for individual allure. Catering to cultural interests and even spiritual beliefs, these services are choosing to move away from universal content to create a more unique and exclusive viewing experience.


4.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 37 Related Examples

http://www.trendhunter.com/id/279740

Copyright © TrendHunter.com. All Rights Reserved



Pro Wrestling Streaming Subscriptions The WWE Network is an OTT Service for Fanatics



Spiritual Multimedia Subscriptions Bethel.TV is an On-Demand Network for the Bethel Redding Church



City-Specific Social Soundtracks Spotify Canada Has Made a Series of Neighborhood-Themed Playlists



Tiered Streaming Subscriptions DramaFever is an OTT Streaming Service Showcasing Asian Programming



Bollywood Streaming Services Dramatize is a Platform Like Netflix, but for Indian Content


Слайд 137
Текст слайда:


Connected Prep

Traditional kitchen appliances are adapted for high-tech allure

Implications - Taking a more efficient approach to meal preparation, tech-savvy consumers are turning to smart cooking appliances for automated appeal. Adding the ability to track, monitor and digitally connect appliances, brands are seeking to not only streamline the cooking process, but modernize traditional kitchen tools for both the digital age and digital consumer.


6.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/281044

Copyright © TrendHunter.com. All Rights Reserved



Hi-Tech Tea Brewers The Smart Qi teamaker Perfects Tea Brewing



Digital Cooking Tables The New Concept Table from IKEA Will Suggest Recipes Based on Leftovers



Hyperconnected Ovens The Electrolux Smart Oven's Camera Lets You See Dishes Cooking Via Smartphone



Healthy Hi-Tech Fryers The Philips Digital AirFryer Doesn't Require Oil to Fry Foods


Слайд 138
Текст слайда:


Peer-to-Peer Luxury

Unique apps leverage the peer-to-peer economy for typically high-end services

Implications - The rise in the peer-to-peer economy has seen the emergence of app-driven on-demand services that extend to the luxury end of the spectrum. While in the past, mainly affluent consumers may have had access to such typically high-end amenities, the accessibility and convenience of peer-to-peer services offered instantly through a digital means provide a cost-efficient, quick alternative.


4.3

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 44 Related Examples

http://www.trendhunter.com/id/282524

Copyright © TrendHunter.com. All Rights Reserved



On-Demand Alterations zTailors Delivers Affordable Tailor Services Directly to Your Home



Digital Laundry Services Lavanda is a London-Based Uber for Laundry



Personal Chef Apps Hao Chushi Connects Users with Chefs Who Prepare Meals Within One's Home



On-Demand Masseuse Services Zeel Offers In-Home Massage Services with Speedy Same-Day Bookings



Dog Walker Apps 'Wag!' is a New App for Dog Owners That Will Find You a Dog Walker on Demand


Слайд 139
Текст слайда:


Social Good Gaming

Mobile gaming apps covertly inform consumers on social causes

Implications - Moving past their role as mere tools for passing time, mobile gaming apps that leverage their audiences in order to increase awareness around important social causes serve an increasingly important role. Whether as a direct means of raising funds or as a tool for informing individuals, altruistic mobile games are a covert method of engaging consumers around issues that matter.


6.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/282550

Copyright © TrendHunter.com. All Rights Reserved



Endangered Virtual Pet Games Pets Endangered Species Lets You Take Care of Disappearing Animals



Dieting Donation Apps FoodTweeks' App Helps You Cut Out Calories and Feed the Hungry



Hunger-Fighting Apps Hunger Crunch's Charity Game Staves Off Fictive & Real World Hunger



Gamified Pollution Apps Helene Ly's Air Quality Game Helps You Reduce Your Carbon Footprint


Слайд 140
Текст слайда:


Virtual Training

Professions of all kind turn to VR for accurate and efficient education

Implications - A clever means to ensuring the accuracy and efficiency of complex employee training programs, virtual reality tools have the power to streamline the process while lessening the strain on human resources. In simulating the multisensory stresses likely to be faced on the job, employers can invest in the preparedness of employees on all fronts and in ways that could potentially prove more exact than traditional means.


6.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/282593

Copyright © TrendHunter.com. All Rights Reserved



Augmented-Reality War Simulators The U.S. Army is Developing These Futuristic Warfare Simulators



Virtual Reality Hospitals The Miami Children's Hospital is Experimenting with Virtual Reality



Administrative Office Robots 'Howdy' is an Robot That Automatically Checks In & Organizes Meetings



Interactive Taxi Learning Tools UberDRIVE is Training Tool to Enhance Navigational Skills



Virtual Reality Medical Simulators zSpace Offers Training Solutions for Physicians and Surgeons


Слайд 141
Текст слайда:


Gamer Prestige

As video games become the primary form of paid entertainment their status rises

Implications - As more passive forms of paid entertainment decrease in popularity, video games flourish, placing their connoisseurs in a more positive light. Gamers were previously considered social misfits, however as the Internet continues to connect like-minded individuals, the gamer community becomes more prestigious. This speaks to the future of entertainment shifting toward interactivity.


4.8

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/282624

Copyright © TrendHunter.com. All Rights Reserved



Gamer Streaming Services The Twitch TV Turbo Subscription is Ad-Free and Customizable



Member-Only Gamer Communities The Rockstar Games Social Club Enhances and Extends the Experience



Gamer Finder Apps The GamerLink App (in BETA) Helps You Find Gamers Online You Want To Play With



4K Game-Streaming Services Hitbox Will Stream Live eSports Events In Glorious 4K



Gamer Streaming Services Sony's PlayStation Vue Curates Live and On-Demand Programming


Слайд 142
Текст слайда:


Incentivized Gaming

Brands engage consumers with mobile games that offer tangible rewards

Implications - Pushing back against assertions that mobile gaming has no tangible benefit, brands have begun offering material rewards attained through sustained mobile play. With potential to be used as a means to digital community building or as a loyalty program for the Internet age, such apps can go a long way in terms of retaining the interest of the busy modern consumer.


5.2

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

6 Ideas + 54 Related Examples

http://www.trendhunter.com/id/283068

Copyright © TrendHunter.com. All Rights Reserved



Gamified Medication Apps Prescription Rewards App Encourages Patients to Keep On Top of Their Meds



Rewards-Based Social Networks The 'Thumb War' App Treats the Most Popular Users to Discounts



Winsome Gaming Apps Big Time Game is a Mobile Gaming App with a Large Cash Prize



Rewarding Burger Games McDonald's Mobile Food Game Temps Players with Free Food Rewards



Travel Upgrade Games



Online Food-Rewarding Quizzes


Слайд 143
Текст слайда:


Digitized Queue

Consumers skip wait times by ordering ahead with innovative apps

Implications - As the progression toward streamlining everyday tasks continues, consumers are being enticed by tech-powered services that enable ordering ahead of time or allow for skipping of queues altogether. The emergence of fast-lane apps is representative of the modern consumer's desire to save time wherever possible, while also adding an element of exclusivity.


5.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/284545

Copyright © TrendHunter.com. All Rights Reserved



No-Wait Coffee Shops The Starbucks Line is Eliminated with an Efficient Location in New York City



Footwear Availability Apps Adidas's Confirmation is a Reservation App for Limited Edition Sneakers



Line-Skipping Dining Apps The Chili's Waitlisting App Will Launch in Summer 2015



Interactive Virtual Lineups The Virgin Mega App is a Hype Machine for Limited Releases



Virtual Restaurant Queue Apps The NoWait App Makes Waiting for a Table Painless


Слайд 144
Текст слайда:


Appified Entrepreneur

Tech-savvy consumers turn to mobile apps for business building

Implications - Taking a streamlined approach to business, modern entrepreneurs are utilizing mobile apps as a means to efficiently build their brand. By allowing tech-savvy users to build their network, gain insight and even socialize with others in the industry, these apps speak to a shift toward more autonomous, yet equally social, methods of entrepreneurship.


5.1

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 45 Related Examples

http://www.trendhunter.com/id/284805

Copyright © TrendHunter.com. All Rights Reserved



Professional Networking Apps LinkedIn's Connected App Strengthens Business Relationships



Business Card Creation Apps The Haystack App Lets You Easily Make and Digitize Contact Cards



Business Insight Apps Teradata's Aster AppCenter Makes Big Data for Business Comprehensible



App-Creating Apps The Dwnld App Cuts Out the Middle Man



Professional Messaging Apps Caliber is a Business App to Connect Colleagues and New Contacts


Слайд 145
Текст слайда:


Communal Delivery

Apps allow large groups to order meals together to make delivery easier

Implications - As the demand for convenience grows, food services are adapting to ensure the delivery process is even more user-friendly. Allowing large groups of people to order all at once, these services not only make dining with others more streamlined, but also accommodate and emphasize the social aspect of eating.


4.9

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 25 Related Examples

http://www.trendhunter.com/id/284818

Copyright © TrendHunter.com. All Rights Reserved



Group Lunch Ordering Services LunchLoop Makes Group Food Orders Easier



Group Food Deliveries OrderUp Lets Large Groups of People Order Food Together



Local Group Dining Apps The OverAhead Kinetic Farm, Inc. Platform Accommodates Parties



Streamlined Group Food Deliveries Splick.it's Group Order Service Lets You Order For Large Groups


Слайд 146
Текст слайда:


Appified Lifestyle

Millennials turn to apps that cater to their distinct lifestyle needs

Implications - Catering to a generation of young people who prioritize individuality, mobile apps are offering content that caters to specific types of lifestyles and interests. Covering diverse categories such as fashion, fitness and even relationships, apps of this nature not only meet specific needs, but they also reflect a growing desire for targeted content, particularly among young people.


6.4

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 44 Related Examples

http://www.trendhunter.com/id/285849

Copyright © TrendHunter.com. All Rights Reserved



Harassment-Free Dating Apps This App Ensures That All Interactions are Respectful



Active Lifestyle Apps The UP App by Jawbone Helps Users Eat Better and Get Moving



Start-Up Networking Apps This Tinder for Entrepreneurs Lets Users Pay It Forward with Right Swipes



Stylish Lifestyle Apps The Tory Daily App Celebrates The Inspiration Behind the Tory Burch Brand



Millennial Lifestyle Platforms The Bustle Mobile App Appeals to Female Pop Culture Fans


Слайд 147
Текст слайда:


Spectator Gaming

Apps that enable broadcasting of user screens illuminate community gaming

Implications - Platforms and applications that allow users to broadcast their video game play are becoming a viable alternative to traditional advertising and the next level of community gaming. Sometimes bundled with live chat capabilities, this unique feature allows for the re-positioning of gamers as entertainers, which in turn speaks to the progression to "prosumers," consumers who actively produce content in addition to interacting with it.


6.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 36 Related Examples

http://www.trendhunter.com/id/289485

Copyright © TrendHunter.com. All Rights Reserved



Social Livestream Apps Mirrativ is a New Streaming App That Combines Twitch and Periscope



Livestream Game Campaigns Twitch's Old Spice Nature Adventure Gives Viewers Control Over a Human



Gamer Streaming Services The Twitch TV Turbo Subscription is Ad-Free and Customizable



Video Game Streaming Platforms Google Launched the 'YouTube Gaming' Site for Streaming Video Games


Слайд 148
Текст слайда:


World

Copyright © TrendHunter.com. All Rights Reserved

Trend Report


Слайд 149
Текст слайда:


Active Voyage

A desire for experiential tourism sparks physically intensive excursions

Implications - Health-conscious consumers are constantly looking for ways to stay active even during downtime, which is being acknowledged with tourist destinations that boast adventure and exercise-focused attractions. This blending of health with experience draws consumers in with a dual purpose approach to tourism.


5.0

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

5 Ideas + 43 Related Examples

http://www.trendhunter.com/id/270673

Copyright © TrendHunter.com. All Rights Reserved



Luxurious Outdoor Tours This Tour Company Combines Outdoor Adventure with Luxury Accommodations



Scenic Mountain Biking Tours Western Spirit Cycling Adventures Organizes Grand Canyon Excursions



Adventurous Icelandic Hotels The Ion Hotel Encourages Guests to Get Out and Take in Nature



Cyclist Wine Tours The InGamba Tours Include Riding, Drinking and Eating



Wellness-Focused Hotels Even Hotels Are Designed Specifically for Health-Minded Travelers


Слайд 150
Текст слайда:


Targeted Accommodation

Consumers refuse to settle when it comes to travel accommodations

Implications - The sharing economy has had a profound effect on the way people travel. Straying from traditional hotels and direct booking services, consumers are now searching on a variety of different channels for very specific amenities, and specific time frames. Travelling no longer needs to follow a certain mandate, and alternative accommodations and booking solutions only prove that greater flexibility, along with customization, is the biggest asset for brands.


6.4

Score:

Popularity



Activity



Freshness




DEMOGRAPHICS

4 Ideas + 35 Related Examples

http://www.trendhunter.com/id/288053

Copyright © TrendHunter.com. All Rights Reserved



Sleep-Only Hotels Ninehours in Japan Lets People Pay Just for the Time They Need to Rest



Business Travel Rental Services Airbnb's Business Travel Rentals Cater to Those Who Travel & Work



Alternative Hotel Searches This Room Finder Compares All Types of Accommodation Options



Half-Day Hotel Rentals This Online Reservation Tool Allows You to Book Limited Hotel Stays


Слайд 151
Текст слайда:


Table of Contents

Art & Design

39) Ultramodern Elementary

40) Communal Participation

Autos

42) Levitation Travel

43) Autonomous Communication

Business

45) Extreme Retail

46) Crowdsourced Reward

47) Instant Gratification Retail

48) Hyper-Targeted Vending

49) Branded Customization

50) Service Co-Branding

51) Shoppable Video

52) Recognition Purchasing

53) Retail Community

54) Matchmaking Adulthood

Eco

56) Upcycled Play

57) Resource Sharing

58) Assisted Conservation

59) Upcycled Eating

Fashion

61) Modern Machismo

62) Kidcore Obsession

Life-Stages

64) Generation Celebration

65) Simulated Learning

66) STEMinine Play

67) Wearable Play

68) Therapeutic Play

69) Humorizing Parenthood

Lifestyle

71) Superfood Efficiency

72) Accessible Culinary

73) Automated Emotion

74) Culinary Adventure

75) Affordable Superfluous

76) Feminized Wearable

77) Quick Serve Gourmet

78) Viral Oddity

79) Wellness Vending

80) Experiential Flavoring

81) Inedible Energy

82) Aesthetic Alternative

83) Connected Meal Time

84) Adhesive Tech

85) Customized Wellness

86) Curated Dining

87) Specialized Sustenance


Слайд 152
Текст слайда:


Table of Contents

88) Corporate Consumption

89) Youthful Sustenance

90) TransParentcy

Marketing

92) Functional Appvertisement

93) Comical Culturalism

94) Equality Marketing

95) Co-Branded Festival

96) In-Store Projected

97) Bodily Esteem

98) Branded Milestone

99) Animated Interface

100) Emoji Branding

101) Dadvertising

102) Branded Cognition

103) Atmospheric Marketing

104) Momentary Marketing

105) Connected Vanity

106) Streamlined Feedback

107) Marketing Benevolence

108) Socialized Reward

109) Hyper-Informed Targeting

110) Upscaling Motherhood

111) Experiential Sampling

112) Climate-Customized Advertising

Pop Culture

114) Anarchist Entertainment

115) Self-Created Subscription

116) Socialized Politician

117) Newsworthy Viral

118) Pop Culture Gaming

119) Crowdsourced Celebrity

120) Socialized Casting

121) Customized Cord-Cutting

Social Good

123) Gender Transparency

Social Media

125) Influencer Identity

Tech

127) Reactive Fashion

128) Connected Packaging

129) Connected Ambiance

130) Reminder Tech

131) Automated Creation

132) Employment Matchmaking

133) Streamlined Enterprise

134) Branded Challenge

135) Multi-Sensory Therapy

136) Hyper-Specific Stream

137) Connected Prep


Слайд 153
Текст слайда:


Table of Contents

138) Peer-to-Peer Luxury

139) Social Good Gaming

140) Virtual Training

141) Gamer Prestige

142) Incentivized Gaming

143) Digitized Queue

144) Appified Entrepreneur

145) Communal Delivery

146) Appified Lifestyle

147) Spectator Gaming

World

149) Active Voyage

150) Targeted Accommodation


Слайд 154

Слайд 155

Слайд 156

Слайд 157

Слайд 158

Слайд 159

Слайд 160

Слайд 161

Обратная связь

Если не удалось найти и скачать презентацию, Вы можете заказать его на нашем сайте. Мы постараемся найти нужный Вам материал и отправим по электронной почте. Не стесняйтесь обращаться к нам, если у вас возникли вопросы или пожелания:

Email: Нажмите что бы посмотреть 

Что такое ThePresentation.ru?

Это сайт презентаций, докладов, проектов, шаблонов в формате PowerPoint. Мы помогаем школьникам, студентам, учителям, преподавателям хранить и обмениваться учебными материалами с другими пользователями.


Для правообладателей

Яндекс.Метрика