The Importance of Marketing for Business презентация

Introduction The average consumer would probably define marketing as a combination of advertising and selling. Modern marketing is most simply defined as directing the flow of goods from producers to customers.

Слайд 1
The Importance of Marketing for Business 


Слайд 2Introduction
The average consumer would probably define marketing as a combination of

advertising and selling. Modern marketing is most simply defined as directing the flow of goods from producers to customers.

Слайд 3Background
The term "marketing"  is  derived from the word "market," which refers

to a group of sellers and buyers that cooperate to exchange goods and services. 



Слайд 4What is marketing?



Слайд 5"The activity, set of institutions, and processes for creating, communicating, delivering,

and exchanging offerings that have value for customers, clients, partners, and society at large." 



Слайд 7Marketing 
(sale, trade in the market) –system of planning, pricing, advancement and

distribution of ideas, the goods and services for satisfaction of needs, requirements and desires of separate persons.


Слайд 8Marketing is used to create the customer, to keep the customer

and to satisfy the customer.  We  can  conclude that marketing  is one of the major components of business management.



Слайд 9The Importance of Marketing


Слайд 10
Marketing Helps Boost Product Sales

The Importance of Marketing


Слайд 11The Importance of Marketing


Слайд 12The   7 Functions of Marketing



Слайд 13Types of Marketing
Online marketing


Слайд 14Offline marketing


Слайд 15Word of mouth marketing


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