take the world презентация

Facebook world-wide with a presence on Web, Social and Mobile platforms.

Plarium has seen international success, with 130 million registered users playing our game titles across mobile and social platforms.

Sparta: War of Empires – Voted one of Facebook’s Best Games of 2014

easy task.

Journalists receive dozens of emails each and every day from developers just like you.

The right kind of media exposure can make or break a title - Proceed with caution.

it from me…

provide us [AppSpy] a video when you do, as every story we run has to have a video component.

SHOW AND TELL

time and time again for me is know your audience. Research into the site you're pitching, as well as the individual you're emailing. Journalists usually have very limited time and a mountain of emails to work through. Find something in common, such as if they've already covered a game in the same genre or field.

WHY SHOULD THEY CARE?

It's incredibly difficult to get coverage for mobile games, I've found that targeting platform-specific media is the way to go.
From the Journalist’s side; Tell me why I might be interested in this game over the myriad that are similar. What’s the story behind the game? Who’s the team and what makes it unique?

WHAT’S THE REAL STORY?

is to target your pitch at each individual site. Figure out what type of games that site writes about and the types of stories it does and then suggest how your game or your story would be the perfect fit for their site. 

FIND THE RIGHT FIT

Games.

Be timely in your pitches. If your game has been live on the App Store for more than a few weeks, it's often too late to ask for coverage.

Your game may be the only thing in your world, but it's one of *many* things in ours - and I mean that in the most respectful way possible. No offense meant.

TIMING IS EVERYTHING

be of interest to the journalist and the site they work for.

In Develop's case, some unique mechanics/tech. If the team itself has an interesting backstory, that's great! Tell us!

KICKSTARTER’S TAKE NOTE

I've ever seen, but if your email is too negative in tone (i.e. insulting or downright depressing), I'll just delete it.

POSITIVE VIBRATIONS

are worth investing in. This is especially true for PR and Building a long term brand.

"It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently." ~ Warren Buffet

ONE STEP AT A TIME

& test new game concepts. http://bit.ly/1wNY8XH

Reddit - The IndieGaming subreddit is a great place to link your YouTube trailers, preview, reviews and game demos.  http://bit.ly/1wNYePd

YouTube – Get to know the yourube community of creators in your app’s genre,. Work with them to increase your reach

Socialblade - Helps you track YouTube, Twitch, Instagram ad other social media channels & creators. socialblade.com