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Social Media - Time for Some Etiquette презентация
Содержание
- 1. Social Media - Time for Some Etiquette
- 2. Synergy, Innovation and Creativity Social media
- 3. Synergy, Innovation and Creativity Unfortunately, many
- 4. Synergy, Innovation and Creativity www.synotive.com |
- 5. Synergy, Innovation and Creativity Twitter has
- 6. Synergy, Innovation and Creativity Avoid using
- 7. Synergy, Innovation and Creativity www.synotive.com |
- 8. Synergy, Innovation and Creativity Facebook is
- 9. Synergy, Innovation and Creativity First, avoid
- 10. Synergy, Innovation and Creativity www.synotive.com |
- 11. Synergy, Innovation and Creativity Pinterest is
- 12. Synergy, Innovation and Creativity No one
- 13. Synergy, Innovation and Creativity www.synotive.com |
- 14. Synergy, Innovation and Creativity LinkedIn is
- 15. Synergy, Innovation and Creativity If you
- 16. Synergy, Innovation and Creativity www.synotive.com |
- 17. Synergy, Innovation and Creativity Google Plus
- 18. Synergy, Innovation and Creativity It’s also
- 19. Synergy, Innovation and Creativity General Social
- 20. Synergy, Innovation and Creativity While each
- 21. Synergy, Innovation and Creativity www.synotive.com | connect@synotive.com | 1300 894 506
- 22. Synergy, Innovation and Creativity Complete Social
- 23. Synergy, Innovation and Creativity No matter
- 24. Synergy, Innovation and Creativity Avoid Needy Posts www.synotive.com | connect@synotive.com | 1300 894 506
- 25. Synergy, Innovation and Creativity Whether you’re
- 26. Synergy, Innovation and Creativity Skip the Spam www.synotive.com | connect@synotive.com | 1300 894 506
- 27. Synergy, Innovation and Creativity Avoid doing
- 28. Synergy, Innovation and Creativity Following the
- 29. Synotive Pty. Ltd. Address: Exchange Tower,
Synergy, Innovation and Creativity Social media marketing has the ability to provide excellent results, which is why so many companies are using it today. However, creating your social media pages
Слайд 2
Synergy, Innovation and Creativity
Social media marketing has the ability to provide
excellent results, which is why so many companies are using it today. However, creating your social media pages isn’t the end of your marketing efforts. You’ll have to continually work on developing and maintaining your online presence.
www.synotive.com | connect@synotive.com | 1300 894 506
Слайд 3
Synergy, Innovation and Creativity
Unfortunately, many businesses fail to keep etiquette in
mind as they begin using social media. To help you avoid social media mistakes, here’s a look at some essential etiquette tips every business should use.
www.synotive.com | connect@synotive.com | 1300 894 506
Слайд 4
Synergy, Innovation and Creativity
www.synotive.com | connect@synotive.com | 1300 894 506
Twitter Etiquette
Tips
Слайд 5
Synergy, Innovation and Creativity
Twitter has over 100 million users actively tweeting
each day, so it’s important to add it to your social media marketing plan. When you use Twitter, you’ll find that hashtags are a popular way to highlight keywords, but it’s important to use them wisely.
www.synotive.com | connect@synotive.com | 1300 894 506
Слайд 6
Synergy, Innovation and Creativity
Avoid using too many hashtags in a single
post. When you send out tweets, avoid getting too personal or you’ll alienate your followers. It’s also important to keep your tweets positive. If followers leave comments or questions, it’s good etiquette to respond quickly.
www.synotive.com | connect@synotive.com | 1300 894 506
Слайд 7
Synergy, Innovation and Creativity
www.synotive.com | connect@synotive.com | 1300 894 506
Facebook Etiquette
Tips
Слайд 8
Synergy, Innovation and Creativity
Facebook is probably the most popular social media
site, boasting over 750 million daily users. It’s an important site for social media marketing because most users check Facebook multiple times each day. However, to maximize your marketing efforts, keep a few etiquette tips in mind.
www.synotive.com | connect@synotive.com | 1300 894 506
Слайд 9
Synergy, Innovation and Creativity
First, avoid updating too often. Updating several times
each day is fine, but space out your posts so they don’t dominate the feeds of your followers. Remember that your main goal is to inform and entertain your followers. Selling to followers should be secondary to that goal.
www.synotive.com | connect@synotive.com | 1300 894 506
Слайд 10
Synergy, Innovation and Creativity
www.synotive.com | connect@synotive.com | 1300 894 506
Pinterest Etiquette
Tips
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Synergy, Innovation and Creativity
Pinterest is a marketer’s dream, since many Pinterest
users head right from Pinterest to make purchases. This social media site continues to see explosive growth, so don’t overlook it when you’re planning your social media marketing campaign. One of the most important Pinterest etiquette tips is to avoid spamming.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
No one wants to sort through hundreds of
pins on their feed. Sure, you can pin multiple pins each day, by spread pins out. Focus on high quality images and make sure you try to pin right from the source.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
www.synotive.com | connect@synotive.com | 1300 894 506
LinkedIn Etiquette
Tips
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Synergy, Innovation and Creativity
LinkedIn is more about professionals and boasts more
than 120 million users each day. It’s the perfect site for networking, but you have to keep your social media marketing efforts professional on this site. Avoid sending out requests for endorsements and recommendations.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
If you request connects, make those requests personal.
Make use of LinkedIn groups to offer industry information, but avoid using those groups as a fast way to market your company.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
www.synotive.com | connect@synotive.com | 1300 894 506
Google Plus
Etiquette Tips
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Synergy, Innovation and Creativity
Google Plus is one of the only social
networks that has a higher percentage of male users than women, so it’s a great site to use if you’re trying to target men with your social media marketing campaign. Part of social media etiquette on this site includes creating an informational, professional page.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
It’s also important to add personal commentary to
posts that you share on Google Plus. Make sure you make use of the Circles, compartmentalising followers so you only share targeted information with each group.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
General Social Media Etiquette Tips
www.synotive.com | connect@synotive.com
| 1300 894 506
Слайд 20
Synergy, Innovation and Creativity
While each social media site has some specific
etiquette requirements, companies also need to follow some general etiquette tips when engaging in social media marketing. Here are some general tips to remember as you work on your marketing campaign.
www.synotive.com | connect@synotive.com | 1300 894 506
Слайд 22
Synergy, Innovation and Creativity
Complete Social Media Profiles
www.synotive.com | connect@synotive.com | 1300
894 506
Слайд 23
Synergy, Innovation and Creativity
No matter which social media site you’re using,
make sure that you complete your social media profiles. Include photos, fill out the important “about you” information and make sure that your business profile says something important about your company.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
Avoid Needy Posts
www.synotive.com | connect@synotive.com | 1300 894
506
Слайд 25
Synergy, Innovation and Creativity
Whether you’re posting on Twitter or Facebook, avoid
being needy. You should never beg people to follow your page. If you’re on Twitter, don’t ask others to retweet your posts. Yes, you want follows and retweets, but you don’t have to use needy posts to accomplish those goals.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
Skip the Spam
www.synotive.com | connect@synotive.com | 1300 894
506
Слайд 27
Synergy, Innovation and Creativity
Avoid doing anything on a social media site
that will make you look like a spammer. Avoid posting the same self-promoting messages across all your websites. Don’t flood feeds with too many posts. Not only is this bad etiquette, but it will sabotage your social media marketing results too.
www.synotive.com | connect@synotive.com | 1300 894 506
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Synergy, Innovation and Creativity
Following the above will ensure that you keep
a professional image of your company and it protects your brand from being shamed online for poor manners!!
www.synotive.com | connect@synotive.com | 1300 894 506
Слайд 29Synotive Pty. Ltd.
Address: Exchange Tower, Suite 1209, 530 Little Collins Street,
Melbourne, Victoria, 3000, Australia
Website: www.synotive.com |Email: connect@synotive.com
1300 894 506
Thank you!
