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Social media презентация
Содержание
- 1. Social media
- 2. TIP # 1: BEGIN WITH THE END
- 3. TIP # 2: MONITOR - LISTEN -INFLUENCE
- 4. TIP # 3: KNOW YOUR AUDIENCE Where
- 5. COLLABORATE FOR CONTENT
- 6. CONNECT TO YOUR AUDIENCE IN A MEANINGFUL WAY
- 7. TIP # 4: SHOW ME, DON’T TELL ME
- 8. TIP # 5: CREATE ORIGINAL & ENGAGING CONTENT
- 9. STEP OUTSIDE SOCIAL MEDIA
- 10. TIP # 6: SHARE YOUR EXPERTISE #lowesfixinsix
- 11. TIP # 7: PROMOS & CONTESTS CREATE BUZZ
- 12. PINTEREST CONTEST – MYRTLE BEACH CVB
- 13. INSTAGRAM CONTEST – W HOTEL NEW YORK
- 14. TIP # 8: CREATE A SOCIAL MEDIA CALENDAR
- 15. TIP # 9: MAKE CONTENT SHAREABLE
- 16. TIP # 10: KNOW THY PLATFORM 75,744
- 17. RE-THINK HOW YOU ALLOCATE YOUR RESOURCES KATIE@KEWSOLUTIONSINC.COM
TIP # 1: BEGIN WITH THE END IN MIND
Results only come from a purposeful strategy. What are your business goals? Examples of Goals: 1) Increase brand
Слайд 2TIP # 1: BEGIN WITH THE END IN MIND
Results only come
from a purposeful strategy.
What are your business goals?
Examples of Goals:
1) Increase brand awareness
2) Drive traffic to website
3) Increase revenue through sales
4) Customer service tool
5) Increase brand loyalty
What are your business goals?
Examples of Goals:
1) Increase brand awareness
2) Drive traffic to website
3) Increase revenue through sales
4) Customer service tool
5) Increase brand loyalty
Слайд 4TIP # 3: KNOW YOUR AUDIENCE
Where does your audience live online?
What is your tone of voice?
Leverage email upload tools to audience match
Use other channels to communicate your social media message
Cross promote
Partner up with parallel brands for extended reach
Слайд 16TIP # 10: KNOW THY PLATFORM
75,744 Repins
2,232 Likes
220 Comments
No Human Faces
Multiple
colors (including red)
Portrait orientation
Portrait orientation
Слайд 17RE-THINK HOW YOU ALLOCATE YOUR RESOURCES
KATIE@KEWSOLUTIONSINC.COM
LINKEDIN: KATIE WELLS
TWITTER: KATIEEWELLS
JOIN OUR CHS
SOCIAL MEDIA FOR HOSPITALITY GROUP
