August 2015
Dan Berger | CEO | Social Tables
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Our industry... in 20 years! презентация
Содержание
- 1. Our industry... in 20 years!
- 2. Audience-Presenter Contract Leave at any time. Join
- 3. I am a participant. I am a planner. I am a believer.
- 7. 3,000 customers (50,000 users) 150 countries 3 languages
- 9. 1 billion sq ft of function space 500,000 events created 63 million attendees impacted
- 10. Just how big are meetings and events in the U.S.? Globally?
- 11. Learning Zone Three Ways to Measure the Impact of Meetings
- 12. 1.8 million meetings in the U.S. per
- 13. $565 bn in 2012, including accommodation, transportation,
- 14. Source: World Travel & Tourism Council Global
- 15. Frost and Sullivan, “A Survey of Meeting
- 16. Live Nation Concert Revenue was up 29%
- 17. Why do meetings and events matter?
- 18. Meetings and events are a leading indicator
- 19. Predictions for 20 years in events, meetings, hospitality, and travel.
- 20. The number of event planners will
- 21. Meeting and event professionals will be more strategic than ever.
- 22. Event planning will be a more respected
- 23. Which trend excites you? Scares you? What will you do about it?
- 24. The industry as we know it will be obliterated.
- 25. The industry will continue to consolidate. 7
- 26. Event logistics will be automated.
- 27. Technology will be more integrated into our lives, and thus, into events.
- 28. Which trend excites you? Scares you? What will you do about it?
- 29. Group business will be booked mostly online.
- 30. Event planning software will be free and integrated. There are 200 event registration softwares.
- 31. Custom event apps will no longer exists. There are 120 event app companies
- 33. Networks at hotels and events will be a target for hackers.
- 34. Which trend excites you? Scares you? What will you do about it?
- 35. Live events will be an important source of revenue for most companies
- 36. Identify attendee segment. Simulate their experience from
- 37. 1990s 2010s 2030s Virtual audiences will be a basic component of events.
- 38. Discovery will be seamless and perfect.
- 39. Event space will be more commoditized than ever.
- 40. Hotels will do mostly group business.
- 41. Which trend excites you? Scares you? What will you do about it?
- 42. Events will mostly be indoors or under covered structures.
- 43. Everything you will need will be available on-demand.
- 44. Learning Zone
- 45. Organized labor will be less of an issue because events will be setup automatically.
- 46. Which trend excites you? Scares you? What will you do about it?
- 47. There will be a subscription model for events.
- 48. Free events will be expected by consumers.
- 49. There will be no cash at events.
- 50. Events will be crowdfunded.
- 51. Learning Zone
- 52. F&B will be replaced by more efficient supplements and synthetic alternatives
- 53. Which trend excites you? Scares you? What will you do about it?
- 54. Education will be the key component at meetings.
- 55. Content will be crowdsourced.
- 56. Events will be smaller and more intimate.
- 57. There will be no more weddings.
- 58. Experiences will be more common and more expensive.
- 59. Face-to-face interactions will be even more coveted. Source: eMarketer, April 2014
- 60. Which trend excites you? Scares you? What will you do about it?
- 61. Connecting | Q&A email: dan@socialtables.com phone: 917-359-7757
Audience-Presenter Contract Leave at any time. Join the conversation: #WEC15 or @danberger. Steal everything. Participate... or don’t.
Слайд 1Our industry... in 20 years!
Trends and predictions in events, meetings, hospitality,
and travel
Слайд 2Audience-Presenter Contract
Leave at any time.
Join the conversation: #WEC15 or @danberger.
Steal everything.
Participate...
or don’t.
Слайд 121.8 million meetings in the U.S. per year for a total
direct spend of $280mm.
The U.S. meeting market is large.
The Economic Significance of Meetings to the U.S. Economy, CIC Study, PwC, 2012
Слайд 13$565 bn in 2012, including accommodation, transportation, and support costs.
Hotel revenue
associated with meetings and events is $103 bn.
The global meetings and events market is even larger.
Frost and Sullivan, “A Survey of Meeting and Event Planning Professionals and Hotel Operators,” June 2013
Слайд 14Source: World Travel & Tourism Council
Global GDP contribution of travel will
be $8 trillion in 2015 and is rising to almost $12 trillion in 2025.
“
Слайд 15Frost and Sullivan, “A Survey of Meeting and Event Planning Professionals
and Hotel Operators,” June 2013
Special Events Magazine
Special Events Magazine
Businesses spend money on events.
Businesses spend 1% of revenue on meetings/events.
25% of corporate planners expect to plan more events this year.
Millennials value events more than previous generations.
Слайд 16Live Nation Concert Revenue was up 29% in Q1 of 2014.
Google
search for sport tickets up 32% from 2 years ago.
Consumers spend more money on events.
"Lifting the Curtain on Live Events," Think with Google, 2014
Brookings Institute
Слайд 18Meetings and events are a leading indicator of the economy.
Meetings and
events precede leisure travel.
Their true economic significance is immeasurable.
Their true economic significance is immeasurable.
Meetings and events matter.
Слайд 20
The number of event planners will continue to rise significantly.
There were
94k planners in the U.S. in 2012.
That number will grow 33% by 2022.
That number will grow 33% by 2022.
Source: US Bureau of Labor Statistics
Слайд 22Event planning will be a more respected and common field.
Of the
3,000 universities in the U.S., 80 each meeting planners
Слайд 25The industry will continue to consolidate.
7 hotel companies own 80 brand
Source:
IBISworld, USA Today
2 companies make up 20% of the event revenue.
Expedia and Orbitz control 80% of the OTA market.
There are only 3 major air carriers
Слайд 30Event planning software will be free and integrated.
There are 200 event
registration softwares.
Слайд 36Identify attendee segment.
Simulate their experience from cradle to grave or survey
them.
Journey Mapping
Source: The 8 Phases of a Successful Event, Maritz
Слайд 61Connecting | Q&A
email: dan@socialtables.com
phone: 917-359-7757
twitter: @danberger
if you give me your card, I
can send you the slides!
