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How to Monitor Social Media in 10 Minutes a Day презентация
Содержание
- 2. Lauren Pedigo @laurencpedigo Inbound
- 3. In 10 minutes you can …
- 4. Run a Mile
- 5. Eat a Snack
- 6. Fill Your Gas Tank
- 7. Drink a Cup of Coffee
- 8. And now, you can monitor your company’s social media in 10 minutes too.
- 9. How?
- 10. A little teamwork will get you there.
- 11. Want to learn more? Check out
- 12. There’s so much to do and so little time. So, split it up.
- 13. Your Marketing Team Should Monitor: Activity of
- 14. Your Sales Team Should Monitor: Open leads’
- 15. Your Support Team Should Monitor: Questions people
- 16. Your Executives Should Monitor: Conversations people are
- 17. Which social networks should be your main focus?
- 19. Mentions and searches Questions about your company
- 20. Mentions and searches Questions about your company
- 22. On Facebook, monitor:
- 24. On LinkedIn, monitor: Company Page Group Discussions
- 26. With Google Alerts, monitor: Quora Questions Comments Blog Articles Links ?
- 27. With Google Alerts, monitor: Quora Questions Comments Blog Articles Links ?
- 28. 10 Minute Checklist 4 minutes on
- 29. Want to learn more?
- 30. Download the Full Ebook
- 31. Get a full website report, including a grade on your social media strategy.
- 32. THANK YOU
Слайд 2
Lauren Pedigo
@laurencpedigo
Inbound Marketing Specialist
HubSpot
Brittany Leaning
@bleaning
Content Strategist
HubSpot
CREATED BY:
Слайд 11Want to learn more?
Check out these free resources.
Download the Ebook
Or,
keep on clickin’ for quick tips.
Слайд 13Your Marketing Team Should Monitor:
Activity of your leads
Activity of thought leaders
in your industry
Conversations with words that are core to your brand
Conversations with words that are core to your brand
Слайд 14Your Sales Team Should Monitor:
Open leads’ Twitter & LinkedIn conversations
“Closed lost”
leads tweets related to your product
“Closed won” leads to follow up with them after the sale
“Closed won” leads to follow up with them after the sale
Слайд 15Your Support Team Should Monitor:
Questions people have about your product
Conversations customers
are having about your product
Positive and negative feedback about your product
Positive and negative feedback about your product
Слайд 16Your Executives Should Monitor:
Conversations people are having with other execs
Conversations about
your company vs. competitors
The activity of competitors in your industry
The activity of competitors in your industry
Слайд 19Mentions and searches
Questions about your company or industry
Requests for support
Complaints and
feedback
Praise
Competitor Mentions
Praise
Competitor Mentions
?
On Twitter, monitor:
Слайд 20Mentions and searches
Questions about your company or industry
Requests for support
Complaints and
feedback
Praise
Competitor Mentions
Praise
Competitor Mentions
?
On Twitter, monitor:
Слайд 28
10 Minute Checklist
4 minutes on Twitter
2 minutes on Facebook
2 minutes on
LinkedIn
2 minutes on Google Alerts
2 minutes on Google Alerts
