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How to 80/20 Your Social Media презентация
Содержание
- 1. How to 80/20 Your Social Media
- 2. Step 1: Focus on the Social Networks With the Highest Potential
- 3. Not All Networks Are Created Equal
- 4. Pick 1-3 social networks and do them really well
- 5. Step 2: Share Your Content (More Than Once)
- 6. When Moz ran a study on the
- 7. Analyze Best Time to Tweet Using Followerwonk
- 8. Schedule Your Content More Than Once
- 9. Step 3: Get Influencers to Share Your Content
- 10. Use Followerwonk to Find Influencers
- 11. Actively Engage With Them Image Source: GrooveHQ.com/blog
- 12. Mention Them In Your Post Hey [influencer],
- 13. A Typical Response
- 14. Step 4: Use Visuals
- 15. Having At Least One Image In Your
- 16. Use Snappa to create highly engaging images for social media.
- 17. Step 5: Repurpose Your Content
- 18. Repurposing existing content takes a fraction of
- 19. A Few Ways You Can Repurpose Your
- 20. Recap Focus on the social networks with
- 21. Create highly engaging images in minutes.
Step 1: Focus on the Social Networks With the Highest Potential
Слайд 6When Moz ran a study on the average lifespan of a
tweet, they found that it was only 18 minutes.
Слайд 12Mention Them In Your Post
Hey [influencer],
First off, I just wanted to
say I’m a big fan of your work. I especially liked your article on [x].
In fact, I just referenced it in my latest post about [y]. If you’d like to check it out, here’s the link:
[link to post]
Cheers, Christopher
In fact, I just referenced it in my latest post about [y]. If you’d like to check it out, here’s the link:
[link to post]
Cheers, Christopher
Слайд 18Repurposing existing content takes a fraction of the time to create
while expanding your reach on social media.
Слайд 19A Few Ways You Can Repurpose Your Content
Convert blog posts into
SlideShares. This works really well for list posts.
Turn how-to guides into YouTube tutorials.
Turn a series of blog posts into an e-book
Turn a blog post into an Infographic
Turn how-to guides into YouTube tutorials.
Turn a series of blog posts into an e-book
Turn a blog post into an Infographic
Слайд 20Recap
Focus on the social networks with the highest potential
Schedule your content
(more than once)
Get influencers to share your content
Use visuals
Repurpose your content
Get influencers to share your content
Use visuals
Repurpose your content
