MPhil in Technology Policy
- Главная
- Разное
- Дизайн
- Бизнес и предпринимательство
- Аналитика
- Образование
- Развлечения
- Красота и здоровье
- Финансы
- Государство
- Путешествия
- Спорт
- Недвижимость
- Армия
- Графика
- Культурология
- Еда и кулинария
- Лингвистика
- Английский язык
- Астрономия
- Алгебра
- Биология
- География
- Детские презентации
- Информатика
- История
- Литература
- Маркетинг
- Математика
- Медицина
- Менеджмент
- Музыка
- МХК
- Немецкий язык
- ОБЖ
- Обществознание
- Окружающий мир
- Педагогика
- Русский язык
- Технология
- Физика
- Философия
- Химия
- Шаблоны, картинки для презентаций
- Экология
- Экономика
- Юриспруденция
Getting started on Twitter презентация
Содержание
- 1. Getting started on Twitter
- 2. Session objectives Understanding what Twitter
- 3. How many of you were on Twitter prior to this course?
- 4. Visitor Resident Are you a visitor or
- 5. Visitor Resident Where are you on the scale?
- 6. Twitter culture: separating fact from fiction
- 8. Everyone has an opinion on Twitter... https://www.flickr.com/photos/yourdon/4159766506/
- 9. In groups: one GOOD and one BAD thing you’ve heard about Twitter https://www.flickr.com/photos/gizmo333/10620404045/
- 10. What’s the point of Twitter?
- 12. Twitter facts Faster than earthquakes Established
- 13. Are you concerned about tweeting because of the apparent dangers? https://www.flickr.com/photos/mr_t_in_dc/7108362799/
- 14. Hands on
- 15. Your first tweets… Write that
- 16. #Hashtags Established part of Twitter
- 17. #Hashtags Established part of Twitter
- 19. More tweets… Write a tweet
- 20. Writing great tweets Embrace the informal
- 24. DM (Direct Mention) A private message
- 25. 20 top tips & tricks
- 26. Write a meaningful bio and add a
- 27. If you only broadcast and never
- 28. Manage your Twitter experience (and your other social channels) by maintaining them in one place
- 29. Use the search facility to locate topics
- 30. Use hashtags to group your tweets
- 31. Tweet useful content – news,
- 32. Don’t be tempted to obtain followers by
- 33. Tweet regularly but not too often, people might think you are addicted rather than engaged
- 34. Take part in Follow Friday (#FF) to
- 35. Set aside time in your schedule to
- 36. Maintain a balance between how many people you follow and how many follow you
- 37. Engage in conversations and (good-natured) debate –
- 38. Invest your 140 characters with wit, warmth
- 39. Show personality and humour in your tweets
- 40. Retweet other peoples tweets and others will retweet yours in return
- 41. Favourite tweets that you want to come back to explore when you have more time
- 42. Tweet at lunchtime and between 4pm and
- 43. Set up keyword search alert channels, so that tweets matching your interests are gathered
- 44. Create lists in order to organise your
- 45. Don’t sit there like a potato!
Session objectives Understanding what Twitter is Exploring how to use Twitter effectively Start tweeting using your new account Gain confidence with Twitter terminology Discuss the
Слайд 1Getting started on Twitter
David Reiner @TechPolicyMPhil
Georgina Cronin @senorcthulhu
Andrew
Alexander @MrAndrew_A
Слайд 2Session objectives
Understanding what Twitter is
Exploring how to use Twitter
effectively
Start tweeting using your new account
Gain confidence with Twitter terminology
Discuss the pros and cons of using Twitter
Learn how to write engaging tweets
20 Top Tips & Tricks
Start tweeting using your new account
Gain confidence with Twitter terminology
Discuss the pros and cons of using Twitter
Learn how to write engaging tweets
20 Top Tips & Tricks
Слайд 4Visitor
Resident
Are you a visitor or a resident online?
Conduct a Google Search
Writing
a review on Trip Advisor
Tweet regularly about all aspects of your life
Tweet only about professional activities
Create a Facebook Group and invite others to join
Blog
Online shop
Share all the photos you take on Flickr
Update your LinkedIn profile
Слайд 6Twitter culture:
separating fact from fiction
(not just celebrities tweeting what they
had for breakfast)
http://www.flickr.com/photos/tavopp/361730634/
Слайд 9In groups: one GOOD and one BAD thing you’ve heard about
Twitter
https://www.flickr.com/photos/gizmo333/10620404045/
Слайд 12Twitter facts
Faster than earthquakes
Established linguistic and cultural norms
Has global reach: almost
30 languages covered
Is a public space
On average, more than 500 million tweets are sent every day
Increasingly it’s where researchers are and collaboration happens
Is a public space
On average, more than 500 million tweets are sent every day
Increasingly it’s where researchers are and collaboration happens
Слайд 13Are you concerned about tweeting because of the apparent dangers?
https://www.flickr.com/photos/mr_t_in_dc/7108362799/
Слайд 15Your first tweets…
Write that very first tweet
Follow @TechPolicyMPhil
Follow
@CJBSInfolib
Follow your neighbours
Reply to a tweet
Follow your neighbours
Reply to a tweet
Слайд 16#Hashtags
Established part of Twitter culture
Can be bespoke, or established
like #FF
Used to identify the subject of a tweet
Facilitates discovery
Easy to overuse or get wrong #nowthatchersdead
Used to identify the subject of a tweet
Facilitates discovery
Easy to overuse or get wrong #nowthatchersdead
Слайд 17#Hashtags
Established part of Twitter culture
Can be bespoke, or established
like #FF
Used to identify the subject of a tweet
Facilitates discovery
Easy to overuse or get wrong #nowthatchersdead
Should be short and snappy
Check for existing use of your hashtag
Used to identify the subject of a tweet
Facilitates discovery
Easy to overuse or get wrong #nowthatchersdead
Should be short and snappy
Check for existing use of your hashtag
Слайд 19More tweets…
Write a tweet with the hashtag #techpol16
Tweet a
link to the Tech Policy blog: http://www.blogs.jbs.cam.ac.uk/techpolicymphil/
Tweet an image
ReTweet a tweet
Favourite a tweet
Tweet an image
ReTweet a tweet
Favourite a tweet
Слайд 20Writing great tweets
Embrace the informal
Include a picture or link
Thoughtful use of
hashtags
Well written; think about your voice
Include others in the conversation
Call to action
What do you want the reader of your tweet to do next?
Be in the moment / capture the social media zeitgeist
Well written; think about your voice
Include others in the conversation
Call to action
What do you want the reader of your tweet to do next?
Be in the moment / capture the social media zeitgeist
Слайд 24DM (Direct Mention)
A private message between you and another tweeter
You must
both follow each other
Accessible through the envelope icon
Accessible through the envelope icon
Слайд 28Manage your Twitter experience (and your other social channels) by maintaining
them in one place
Слайд 29Use the search facility to locate topics that interest you and
to discover (and follow) people with similar objectives
Слайд 32Don’t be tempted to obtain followers by any quick route, this
will not aid your Twitter presence
Слайд 35Set aside time in your schedule to tweet – make it
part of your routine in order to keep up the momentum
Слайд 37Engage in conversations and (good-natured) debate – this is the key
to getting value out of Twitter
Слайд 38Invest your 140 characters with wit, warmth and character - learn
the art of constructing concise but interesting tweets
Слайд 39Show personality and humour in your tweets - no one is
going to follow a Twitter account that could be run by a robot
Слайд 44Create lists in order to organise your most valuable followers into
areas of interest so you don't miss their tweets
Слайд 45Don’t sit there like a potato!
You get out of Twitter
what you put in - tweet, follow and engage, and you will be rewarded for your efforts
