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10 Steps To Prepare For YOUR Future Website презентация
Содержание
- 1. 10 Steps To Prepare For YOUR Future Website
- 2. 10 Step Website Planning Blue Print
- 3. 1.) Determine Your Purpose Begin with the
- 4. 2.) Research Your Target Market Who
- 5. 3.) Plan & Organize Your Pages
- 6. 4.) Brainstorm and Create Your Content Nobody
- 7. 5.) Design Your Style Guide You
- 8. 6.) Find Or Create Your Images
- 9. Creative Resources For Your Images Free
- 10. 7.) Outline Your Home Page This
- 11. 8.) Register Your Domain Register your
- 12. 9.) Select Your Platform Do it
- 13. Why I recommend Self Hosted WordPress
- 14. 10.) Choose Your Hosting What To
- 15. Decision Time Next Steps … Hire
- 16. Compare Benefits of DIY VS. Hiring
- 17. View 8 Digital Marketing Strategies For
- 18. Aida Rojas WordPress Entrepreneur, Genesis Designer, and
10 Step Website Planning Blue Print Determine Purpose Market Research Planning and Organizing Create Content Design Style Guide Find Images Outline Home Page Register Domain Select
Слайд 210 Step Website Planning Blue Print
Determine Purpose
Market Research
Planning and
Organizing
Create Content
Design Style Guide
Create Content
Design Style Guide
Find Images
Outline Home Page
Register Domain
Select Platform
Choose Hosting
Слайд 31.) Determine Your Purpose
Begin with the end in mind
Why are you
creating a website?
Who are you creating it for?
What is your most important goal?
How are you planning to build value?
Who are you creating it for?
What is your most important goal?
How are you planning to build value?
Слайд 42.) Research Your Target Market
Who are you looking to help
or serve?
Where do they congregate?
How can you speak their language?
What are their biggest concerns?
Who are industry leaders and competitors?
What are their common problems and objections?
Where do they congregate?
How can you speak their language?
What are their biggest concerns?
Who are industry leaders and competitors?
What are their common problems and objections?
Слайд 53.) Plan & Organize Your Pages
Plan out how many pages
you will need
Determine the purpose for each page in one sentence
Organize your navigation’s intended order
Sketch out what your home page intends to focus on
Plan how you will balance your content and images
Draft out a list of content for each page
Determine the purpose for each page in one sentence
Organize your navigation’s intended order
Sketch out what your home page intends to focus on
Plan how you will balance your content and images
Draft out a list of content for each page
Слайд 64.) Brainstorm and Create Your Content
Nobody knows your industry and market
as well as you, write your own content!
Have someone conduct and record an interview
You can voice record it and hire someone to type it
Discuss & Brainstorm over recorded phone call
Encourage employees to submit ideas
Outsource and hire copywriter when needed
Have someone conduct and record an interview
You can voice record it and hire someone to type it
Discuss & Brainstorm over recorded phone call
Encourage employees to submit ideas
Outsource and hire copywriter when needed
Слайд 75.) Design Your Style Guide
You will need a logo
You will
need a color scheme
You will need a style ( modern, vintage, etc.)
You will need to select fonts
Find examples of websites you like
Consider branding and other design elements
You will need a style ( modern, vintage, etc.)
You will need to select fonts
Find examples of websites you like
Consider branding and other design elements
Слайд 86.) Find Or Create Your Images
How To Get Pictures
Stock
Photo Websites
Creative Commons ( Free)
Hire a Photographer
Take your own pictures
Creative Commons ( Free)
Hire a Photographer
Take your own pictures
How You Will Use Images
Product Images for e-commerce
Images for blog posts
Graphics for social media
Website Images
Слайд 9Creative Resources For Your Images
Free DIY Tools
Pixlr
Canva
Pixabay /
Picjumbo
PicMonkey
Aviary App
Word Swag App
PicMonkey
Aviary App
Word Swag App
Paid Options
Graphic River
Shutterstock
Dreamstime
iStockPhoto
123rf.com
Слайд 107.) Outline Your Home Page
This is the most important page
of your website!
Have a clear and single call to action
Keep it clean and simple
Collect your visitor’s contact information
Know your audience and purpose
Keep your branding / language consistent
Have a clear and single call to action
Keep it clean and simple
Collect your visitor’s contact information
Know your audience and purpose
Keep your branding / language consistent
Слайд 118.) Register Your Domain
Register your domain name for 3-5 Years
Keep it short and memorable
Don’t make people think
Keep consistent with branding
Search for current Godaddy promo codes
Слайд 129.) Select Your Platform
Do it Yourself Tools
Wix
Weebly
Squarespace
Godaddy Sitebuilder
Yahoo Sitebuilder
Top CMS Platforms
WordPress
Joomla
Drupal
MODX
Слайд 13Why I recommend Self Hosted WordPress
Very stable and scalable platform
Community
driven innovation
Easy to use even for “newbies”
Complete control and flexibility
Easy to get help or do collaboration
*1,000 more reasons could go here :
(Maybe in a future presentation ;) )
Easy to use even for “newbies”
Complete control and flexibility
Easy to get help or do collaboration
*1,000 more reasons could go here :
(Maybe in a future presentation ;) )
Слайд 1410.) Choose Your Hosting
What To Look For In A Hosting
Company:
Uptime and Reliability
Tech Support
Daily Back-Ups
Customer Reviews & Reputation
Email Features
Ease Of Use
SSL Certificate Pricing
Security and Stability
Average page load speed
Storage / Bandwidth
CMS Support
Price point and affordability
Слайд 16Compare Benefits of DIY VS. Hiring
DIY Website Option
Great low
(no) budget Option
Comes with a learning curve
Takes a good amount of time
Some Tech Savviness required
Great opportunity for new skills
Comes with a learning curve
Takes a good amount of time
Some Tech Savviness required
Great opportunity for new skills
Hire Someone
Need to have a budget
Get ongoing professional input
Quicker turn around time
Saves you time and stress
Do research to find right person
Слайд 18Aida Rojas
WordPress Entrepreneur, Genesis Designer, and Blogger. I am passionate about
storytelling and content marketing. I help small business owners create growth focused digital marketing strategies . Connect With Me:
Blog : AidaRojas.com
Website : iSocialDesign.com
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