Raising Capital 101 презентация

Содержание

@MxGur

Слайд 1by Max Gurvits
Raising Capital 101


Слайд 2@MxGur


Слайд 3GOAL: take away possible misconceptions about fundraising


Слайд 4Do you really need it?


Слайд 5For growth companies: unavoidable


Слайд 6Rule no. 1: Capital is PASSIVE


Слайд 7Rule no. 2: Unlike professional $$, VC $$ is not a

product but TOOL

Слайд 8VC for startups: Network and expertise


Слайд 9VC for investors: Reward for helping business grow


Слайд 10When Do You Need VC?

What Kind Of VC Do You Need?

Getting

It

Слайд 11Part 1: When Do You Need VC?


Слайд 12Reality check: Are you EARNING or LEARNING?


Слайд 13Money (like all resources) must be scarce at early stage


Слайд 14Reason for VC: TRACTION


Слайд 15No hard numbers, just indicators:

20+ recurring business/enterprise subscriptions
3x/5x in waiting list
1

distribution partnership
Monthly break-even revenues

Слайд 16No hard numbers, just indicators:
100,000 downloads
Double-digit MoM growth


Слайд 17No traction: something is wrong


Слайд 18Face it, change/pivot, or get money to make problems go away


Слайд 19Part 2: What VC do you need?


Слайд 20SV fundraising model:
Here is what we have
Here is where

we’re going
Here is WHO we need to get there
Help convince these guys and
pay for them!

Слайд 21Step 1: Understand your goals


Слайд 22Step 2: Finding the right people


Слайд 23Step 3: Finding the investors with that experience


Слайд 24Scrutinize the investor market


Слайд 25Part 3: Getting the check


Слайд 26Step 1: Map your fundraising social graph and talk to ALL

in your vertical

Слайд 27Step 2: Build database of investors


Слайд 28Step 3: Practice Perfect Pitch


Слайд 29First pitch


Слайд 30Second pitch


Слайд 31Step 4: Have your docs ready


Слайд 32Step 5: CLOSE


Слайд 33If it didn’t work out
Company not ready
You suck at

fundraising

Слайд 34And now, the takeaways


Слайд 35Takeaway 1: Build relationships with investors early on


Слайд 36Takeaway 2: Choose who will lead the effort (or hire someone)



Слайд 37Takeaway 3: Use your accelerator credentials wisely


Слайд 38Takeaway 4: Set up your fundraising process and run it as

such

Слайд 39Takeaway 5: It’s like dating


Слайд 40Takeaway 6: If you’re not in SV, you must be better
X

+ 1

Слайд 41Takeaway 7: Raise as much as you can and be formidable


Слайд 42 Not for the faint of heart: This Is SPARTA


Слайд 43max@cccstartups.com
@MxGur
@CCCStartups
Thank you!

Max Gurvits
CCC Startups


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