Designing for mobile презентация

Oscar González Duppy Oscar @duppy_ocio Duppy Oscar UX Architect at Accenture/Avanade UX / Front-end Consultant Exa UDEM (LTI) duppy@chic-chic.mx

Слайд 1Designing for mobile
A UX perspective for developers


Слайд 2Oscar González Duppy Oscar
@duppy_ocio
Duppy Oscar
UX Architect at Accenture/Avanade
UX / Front-end Consultant
Exa UDEM

(LTI)

duppy@chic-chic.mx


Слайд 3Overview
Know your user
Know your goals
Evaluate the resources
Get inspiration
Design
Test


Слайд 4Know your user
People have different needs, goals, preferences and devices


Слайд 5Needs & Goals
Is it for fun? Is it for business?
What is

the user expected to do?
What is the app expected to do?
Why would this app be successful?

It is useful to do Personas / Archetypes

Business goals

App goals

User needs


Слайд 6Choosing platforms

iOS
Android
Windows 8
Blackberry
Handhelds
Example:
Adoption of Windows Phone in Argentina
Banorte


Слайд 7Available Resources
Accelerometer
GPS
Camera
NFC
Internet connection


Слайд 8App context
How and where is our app is going to be

used?

Portrait / Landscape
Lighting / Contrast
How is the device going to be held
Is people driving? Flying? Laying on bed?
Is people in an emergency?
Do we need voice commands?


Слайд 9Get inspired
Getting ideas from others


Слайд 10How to get inspired?
Take a look to other’s work
Look for patterns

and conventions
Sketch
Ask for help
Practice



Слайд 11Guidelines & Resources
Different platforms, different experiences


Слайд 12iOS
Content is king
Take advantage of the whole screen
Reconsider visual indicators of

physicality and realism.
Let translucent UI elements hint at the content behind them.


Defer to content


Слайд 13iOS
Use of plenty negative space
Let color simplify the UI
Ensure legibility by

using system fonts
Embrace borderless buttons
….

Provide clarity


Слайд 14Android
Delight me in surprising ways
Real objects are more fun than buttons

and menus
Let me make it mine
Get to know me

Enchant me

http://developer.android.com/design/get-started/principles.html


Слайд 15Android
Keep it brief
Pictures are faster than words
Decide for me but let

me have the final say
Only show what I need when I need it
I should always know where I am
Never lose my stuff
If it looks the same, it should act the same
Only interrupt me is its important

Simplify my life

http://developer.android.com/design/get-started/principles.html


Слайд 16Android
Give me tricks that work everywhere
It's not my fault
Sprinkle encouragement
Do the

heavy lifting for me
Make important things fast

Make me amazing

http://developer.android.com/design/get-started/principles.html


Слайд 17Windows 8
Metro Modern Style
Pride in craftmanship
Do more with less: Content,

not Chrome
Authentically digital
Win as One
Fast and fluid: be alive (motion)

Слайд 18Think around the box
Guidelines ≠ Template


Слайд 19Sketch first
Draw, erase, redraw


Слайд 20There are plenty of tools available


Слайд 21Interactions & Gestures
Build for the fingers
Swipe
Press
Press & Hold
Drag to refresh
Pinch
Tap
….


Слайд 22Create engagement with interactions
For example:
Flipboard
Jobr
Tinder
Paper
Infinite scroll


Слайд 23Building your idea
Native / Responsive / Web app


Слайд 24Which way to go?
Native
Responsive
Jquery mobile
Xamarin
Titanium
Phonegap

Choose wisely:
They all have pros and

cons.
Evaluate their strengths
Evaluate time and effort
User tolerance
Performance

Слайд 25Don’t forget middle tiers
Web services are your friends


Слайд 26Common mistakes
Rollovers
Big data loading
Unreachable Buttons
Tactile area
Resolutions
Missing guidelines
Can’t be developed


Слайд 27Testing & Prototyping
You don’t need expensive tools for ptototyping:

Paper Prototyping
Power point

(seriously)
Axure
Omnigraffle
UXPIN

Слайд 28Thank you


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