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LOCAL 101 презентация
Содержание
- 1. LOCAL 101
- 2. Founded mobile music company PushLife, acquired by
- 3. BECOME A PART OF OUR EXCLUSIVE
- 4. WHY INVESTORS LIKE LOCAL Groupon went from
- 5. DIGITIZING THE REAL WORLD: CONVENIENCE
- 6. DIGITIZING THE REAL WORLD: POWERFUL DISCOVERY
- 7. DIGITIZING THE REAL WORLD: GREAT FOR BUSINESSES
- 8. LOCAL IS DIFFICULT: DATA & HUMANS
- 9. LOCAL IS DIFFICULT: ITERATION IS VERY
- 10. HAVEN’T TRIED RITUAL? Your next coffee
Founded mobile music company PushLife, acquired by Google in 2011. Moved to the valley and helped launch Google Express. Now Ritual co-founder: a concierge service for everyday coffee and lunch
Слайд 2Founded mobile music company PushLife, acquired by Google in 2011. Moved
to the valley and helped launch Google Express.
Now Ritual co-founder: a concierge service for everyday coffee and lunch spots in Toronto. Order and pay on your phone to avoid lineups, cashiers, wallets & paper receipts.
Now Ritual co-founder: a concierge service for everyday coffee and lunch spots in Toronto. Order and pay on your phone to avoid lineups, cashiers, wallets & paper receipts.
ABOUT ME
Слайд 3BECOME A PART OF OUR
EXCLUSIVE NETWORK
Basically connecting the Internet and
the real world
73% of local searches result in a purchase at a physical store*. Retail & restaurants make up > 50% of local searches
In retail, it is referred to as “omni-channel”. A broader (nerdier) term is “online-offline convergence”
*searchengineland.com
73% of local searches result in a purchase at a physical store*. Retail & restaurants make up > 50% of local searches
In retail, it is referred to as “omni-channel”. A broader (nerdier) term is “online-offline convergence”
*searchengineland.com
WHAT IS “LOCAL”?
Слайд 4WHY INVESTORS LIKE LOCAL
Groupon went from $0 - $1B revenue in
< 2.5 years
Local businesses focused on taxi, home cleaning have seen similar growth trajectories
Local businesses focused on taxi, home cleaning have seen similar growth trajectories
Слайд 8LOCAL IS DIFFICULT:
DATA & HUMANS ARE “MESSY”
Most local data doesn’t
exist digitally - requires a lot of work to digitize, categorize and clean to be used
Humans are not like machines and software - they are inconsistent and require a lot of process to be reliable
Humans are not like machines and software - they are inconsistent and require a lot of process to be reliable
Слайд 9LOCAL IS DIFFICULT:
ITERATION IS VERY HARD
Agile teaches us to release
often and iterate quickly but local is the opposite
Your operations team becomes as important as your engineering team
Your operations team becomes as important as your engineering team
Слайд 10
HAVEN’T TRIED RITUAL?
Your next coffee & lunch are on me.
Download
Ritual and use promo code:
TechTO
KING WEST | LIBERTY VILLAGE | ST. LAWRENCE | YORKVILLE | DISCOVERY | FINANCIAL DISTRICT
TechTO
KING WEST | LIBERTY VILLAGE | ST. LAWRENCE | YORKVILLE | DISCOVERY | FINANCIAL DISTRICT
