The Big Data of Everyday Things презентация

T A
S C I E N C E
C O N F E R E N C E_

BOSTON 2015

@opendatasci

Everyday Examples for Extraordinary Technology

solutions
Specialize in Big Data in the Financial Services Industry
Studied Computer Science at WPI
Wrote an introduction to MapReduce (with others)
Comic Book and Lego Nerd

GERARD DWAN | @GERARDDWAN

data is a broad term for data sets so large or complex that traditional data processing applications are inadequate.

The Reality is Big Data has been Around for a Long Time
The tools haven’t been
Technology allows us to move beyond using sample set and into using whole data sets!

(in All Forms)
Tools and Technologies to Leverage Data
Understanding of Business

NOT JUST TOOLS
Wikipedia: Data Science is the extraction of knowledge from data, which is a continuation of the field data mining and predictive analytics, also known as knowledge discovery and data mining (KDD).

The Design of Everyday Things by Donald A. Norman.
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology.

GERARD DWAN | @GERARDDWAN

widely available
Broadcast model
Updating GPS units is an issue, additional fees required for traffic
Smartphones begin providing the same functionality as a GPS unit

GERARD DWAN | @GERARDDWAN

driven map of Israel. It evolved to include community driven traffic, points-of-interest, and local events. They were acquired by Google in 2013.
Bring together data from all drivers on similar routes to determine which is best

GERARD DWAN | @GERARDDWAN

often
In snowy areas, snow and ice cause traffic jams and accidents
Adding salt to the roads to help melt ice causes corrosion
Lack of visibility and the inability to be proactive cause major accidents and lead to serious injuries

GERARD DWAN | @GERARDDWAN

collect sunlight (and data) to warn drivers, divert traffic, and power the entire country!
Data collected can determine trends in
Weather
Driving Patterns (e.g. aggressive driving v. time of day, etc)
Understand Wild-life Activity
… Anything else?

GERARD DWAN | @GERARDDWAN

– walking, biking, running
Weight Training

With traditional methods, it is difficult to
Observe Long Term Trends
Compete
See How Others are performing
Maintain Consistency

GERARD DWAN | @GERARDDWAN

results for “intent to return” are largely “no”
Lost children at Disney World a large part of anecdotal conversation

GERARD DWAN | @GERARDDWAN

staying at on-site Disney resorts
Theme and water park ticket (with valid park admission and biometric validation)
Food, Beverage, and Merchandise Payment
FastPass+ distribution, redemption, and exchanges
Connect Disney Memory Maker or PhotoPass images to your account
Contain a 2.4GHz transmitter for longer range wireless communication which will be used to track the band's location within Walt Disney World`

rode this ride also visited this restaurant
Better Vendor Cart Placement
Anything else?

GERARD DWAN | @GERARDDWAN

Improvement
Manufacturing
Strategy
Planning

GERARD DWAN | @GERARDDWAN