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SurveyMonkey Office Hours презентация
Содержание
- 1. SurveyMonkey Office Hours
- 2. Today’s topic: How many people do I need to take my survey?
- 3. Meet Kathy, a teacher and event organizer
- 4. Questions to answer before you start surveying
- 5. Who is your target population? Conference attendees Invited teachers who did not attend
- 6. What is the size of your target
- 7. How much error are you willing to
- 8. How much error are you willing to tolerate?
- 9. What type of response rate do you
- 10. What type of response do you expect?
- 11. Are you thinking about breaking down the
- 12. YouTube: youtube.com/surveymonkey Twitter: @SurveyMonkey; FB: facebook.com/SurveyMonkey Google+: plus.google.com/+surveymonkey Questions? Don’t be shy!
Слайд 3Meet Kathy, a teacher and event organizer
Organized a conference for teachers
and wants to gather feedback on the conference
How many
respondents
do I need?
Слайд 4Questions to answer before you start surveying
Who is your target population?
What
is the size of your target population?
How much error are you willing to tolerate?
What type of response rate do you expect?
Are you thinking of breaking the data down by subgroups?
How much error are you willing to tolerate?
What type of response rate do you expect?
Are you thinking of breaking the data down by subgroups?
Слайд 6What is the size of your target population?
2500 teachers were invited
to the conference
Target population #1: 500 teachers registered and attended (attendees)
Target population #2: 2000 teachers who were invited but did not attend (non-attendees)
Target population #1: 500 teachers registered and attended (attendees)
Target population #2: 2000 teachers who were invited but did not attend (non-attendees)
Слайд 7How much error are you willing to tolerate?
Attendees: Make improvements
to conference agenda and amenities
Non-attendees: Improve program quality or relocate conference to improve attendance rate
Non-attendees: Improve program quality or relocate conference to improve attendance rate
Слайд 9What type of response rate do you expect?
Attendees: 75%
Non-attendees: 25%
How many
teachers will take
my survey?
Слайд 10What type of response do you expect? Let’s do some math!
Total
sample desired ÷ expected response rate = total invites needed
Total sample desired:
220 Attendees
350 Non-attendees
Total invites needed:
Attendees: 200 ÷ 0.75 = ~300
Non-attendees: 350 ÷ 0.25 = ~1400
Total sample desired:
220 Attendees
350 Non-attendees
Total invites needed:
Attendees: 200 ÷ 0.75 = ~300
Non-attendees: 350 ÷ 0.25 = ~1400
Слайд 11Are you thinking about breaking down the data by subgroups?
For non-attendees:
geographic area
For conference attendees: Seasoned veterans versus newbies
50 % newbies, 50% seasoned veterans
Overall sample size: 220
110 newbies
110 seasoned veterans
10% newbies, 90% seasoned veterans
Overall sample size: 220
22 newbies
198 seasoned veterans
For conference attendees: Seasoned veterans versus newbies
50 % newbies, 50% seasoned veterans
Overall sample size: 220
110 newbies
110 seasoned veterans
10% newbies, 90% seasoned veterans
Overall sample size: 220
22 newbies
198 seasoned veterans
Слайд 12YouTube: youtube.com/surveymonkey
Twitter: @SurveyMonkey; FB: facebook.com/SurveyMonkey
Google+: plus.google.com/+surveymonkey
Questions? Don’t be shy!
