Языковые средства создания образа модного дома Prada в англоязычной и испаноязычной прессе презентация

А.Е. Воркова
Научный руководитель: И.А. Ленькова
Научный консультант: преп. М.Л. Бежиашвили

образа модного дома Prada в англоязычных и испаноязычных публикациях.

грамматических и лексико-стилистических особенностей медиатекстов;
Рассмотрение понятий «образ» и «имидж»;
Анализ лингвистических средств формирования образа модного дома Prada в англоязычной и испаноязычной прессе.

различные семиотические ряды (вербальные, невербальные, медийные) и демонстрирующий принципиальную открытость текста на содержательно-смысловом, композиционно-структурном и знаковом уровнях [Казак М.Ю.].

и воспроизводящийся в массовом или индивидуальном сознании [Джери Д., Джери Дж.].

ИМИДЖ – это внешний образ, создаваемый субъектом, с целью вызвать определенное впечатление, мнение, отношение у других [Ушаков Д.Н.].

одежды, младшая внучка Марио Прады, основавшего фирму в 1913 году.

makes magic happen on the runway.
Miuccia Prada escribe y reescribe en su cabeza con una facilidad pasmosa para el resto de mortals.

Временные формы Present Perfect:
(3) Miuccia Prada has always designed for a fashionable-thinking woman.
(4) Miuccia Prada ha dejado la presidencia del grupo Prada este mes.

casting director Russell Marsh, and current casting director Ashley Brokaw might have tended to seek out unusual faces for Prada’s shows each season.

Превосходная степень прилагательных:
(6) Forbes ranked Patrizio Bertelli and his wife as one of the richest couples in the world.
(7) Señora Prada es la mujer más diligente del mundo.

hung prominently against the collection’s brocaded waistcoats and intricately embroidered dresses.
(9) Una nueva colección cápsula de Prada será solicitada.

Эпитеты:
(10) Más que todo encontré una colección romántica, misteriosa y milagrosa –¿cómo la infatigable 'Señora Prada' puede hacerlo todo?
(11) The clothes are so strong, we thought, why not do a mouth that’s punchy and really rich?

collection is likely to floor you.
(13) La capacidad de Prada para meterse en la piel o dentro de la cabeza de la mujer moderna es asombrosa.

Конкретные существительные:
(14) That utility outdoorwear – something like nylon and quilted jacket liners – and trekking boots should be part of the everywoman picture, just as much as midnight blue or dark brown velvet 40’s-style cocktail dresses, with draped Hollywood sleeves and gold embroidery.

runway, and several of modeling’s biggest names began their careers as a Prada exclusive and rose to superstar status.
(16) Discovered while on vacation in New York, Maraschi was soon signed to Next Management.

Герундиальные обороты:
(17) Opening the Prada show is a benchmark in the career of any model.
(18) The prestige and visibility that come from being on the Prada runway is incomparable – whether you’re a newcomer having your first big moment or a star returning after a lengthy hiatus.

with Sasha Pivovarova, a then-unknown Russian art student with a memorable glower who would go on to represent the brand for six consecutive seasons.
(20) Miuccia Prada gave a contract to a leggy Czech named Karolina Kurkova when she was a 15 years old student, and enlisted her to walk Prada and its sister brand, Miu Miu.

fonder, but Prada has a way of reintroducing its favored faces at the precise right moment.
(22) Every casting is a job interview, and getting selected to walk in one of the top-tier shows is the equivalent of climbing another step up the ladder.

what secrets the models might have been scrawling in the gilded book.
(24) Miuccia’s model muses may have been going on a journey, but Mrs Prada herself was the one travelling – into ideas and expectations of femininity, into the varied and complex nature of woman.

velvet skirts and cotton corsets presented layered over coats, the hats lent the collection a playful, coquettish feel.
(26) Lo que vimos fue esta serie prendas, adorables, feas, prácticas o frívolas, desde ropa hasta bolsos, sombreros y medias estampadas.

collage for the 'history of women' – but are Prada's rivals gaining ground on its eminence?
(28) The show was something like a middle distance between fantasy and reality.