summit over the next two days.
One quarter innovator, one quarter provocateur, and the remaining; iconoclast.
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Making Wearables Tip презентация
Содержание
- 1. Making Wearables Tip
- 3. The Technology Beyond @RichieEtwaru
- 4. Vanity “Unless wearables satisfy our vain desire
- 8. Shall We Wear What Else @RichieEtwaru
- 9. 20 Billion 2012 was a record year on spending on luxury watches globally.
- 11. Getting design right vanity
- 12. Brand vs. Design “The brand of most
- 15. Vanity “It is important to be a
- 16. Ownership “Wearables must become our primary belongings,
- 23. 5 10 20 2 5 10
- 24. the smartback
- 25. Ownership “It will be difficult to be
- 26. The Technology Beyond @RichieEtwaru
- 27. Greed “If every wearable device continues to
- 32. Greed “For wearables to enable digital health,
- 33. Utility “Wearables intending to change behavior should
- 35. 21 Billion
- 38. System of Record System of Engagement vs
- 39. Utility “For wearables to stick, and eventually
- 40. Evolution “Wearables is one of the smallest
- 49. Evolution “Things in me, one me, around
- 50. The Technology Beyond @RichieEtwaru
- 51. Keep In Touch. retwaru@gmail.com m
The Technology Beyond @RichieEtwaru
Слайд 4Vanity
“Unless wearables satisfy our vain desire to look better than we
actually are, they will not tip.” – Richie Etwaru
Слайд 8Shall We Wear
What Else
@RichieEtwaru
29% - clipped on clothing on forearm
28%
- on wrist
18% - clipped on shoe
15% - embedded in clothing around calves
12% - jewelry on the ankles
18% - clipped on shoe
15% - embedded in clothing around calves
12% - jewelry on the ankles
At the end of the limbs
Слайд 12Brand vs. Design
“The brand of most companies is what consumers think
they get, design is what those customers actually get.” – Richie Etwaru
Слайд 16Ownership
“Wearables must become our primary belongings, right now every wearable is
a second class belonging.” – Richie Etwaru
Слайд 25Ownership
“It will be difficult to be a smart shirt, or hat,
or shoe because it means you will be my only shirt.” – Richie Etwaru
Слайд 27Greed
“If every wearable device continues to have an App of it
is own, we should be afraid of hypochondria more than Ebola.” – Richie Etwaru
Слайд 32Greed
“For wearables to enable digital health, we must go from a
set of competing products to an industry of cooperating stakeholders.” – Richie Etwaru
Слайд 33Utility
“Wearables intending to change behavior should focus on psychology (data) first,
and hardware & software at the very last” – Richie Etwaru
Слайд 39Utility
“For wearables to stick, and eventually tip we must go from
systems of record to systems of engagement.” – Richie Etwaru
Слайд 40Evolution
“Wearables is one of the smallest subsets of all of the
edge computing that is driving The Internet of Things” – Richie Etwaru
Слайд 49Evolution
“Things in me, one me, around me, surrounding me (home), takes
me around (automotive), and where I do my rounds (offices, factories, and hospitals) ” – Richie Etwaru
Слайд 51Keep In Touch.
retwaru@gmail.com
m 917.403.0642
o 908.443.2535
T
L
EMAIL & PHONE
SOCIAL MEDIA
@richieetwaru
in/richieetwaru
Let’s
Thank You
