How to Recruit Tech Talent When You’re Not a Tech Company
Kia Walker
Senior Director of Talent Acquisition
SolarCity
klwalker@solarcity.com
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Презентация на тему How to Recruit Tech Talent When You’re Not a Tech Company
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About Me
About SolarCity
Founded in 2007 - Went public in 2013 (SCTY)
5,700 employees
$3 billion structured financing
#1 Residential solar company in the US
100,000 buildings
Install a new system every 3 minutes
1 in 4 PV systems installed by SolarCity
Employee Growth
YOY Headcount Growth
Challenges
Double the size of SolarCity’s software engineering team
Recruit in a highly competitive environment
30 high-caliber hires in under 4 months
Showcase our story, build buzz, visibility and interest
Most Common Sources Software Engineers Learn About Job Opportunities…
Sourcing Solutions
Improve branding
Source the best
Drive employee referrals
Hold recruiting events
1. Improve Branding
New Careers site: www.solarcity.com/careers
Software Engineering microsite: www.solarcity.com/careers/software-engineering
Glassdoor profile
Our Glassdoor Profile
Glassdoor Results
2. Source the Best
Reach out to tech companies within a 20-mile radius of San Mateo and San Francisco
Engineering team participates in EcoHackathon
Software Engineers Value Reviews
of software engineers
read online reviews about
a company before
accepting a job offer
When software engineers are making job decisions they trust these sources for more information:
3. Drive Employee Referrals
Increased the referral fee to $2,500
Company email and posters
Pizza lunch – name gen
Most Effective Recruitment Tactics
Say social media outreach from other engineers at the hiring company is an effective way to learn about new job opportunities
Say they appreciate meet ups at the company hiring where they have a chance to connect with other engineers
What Engineers are saying…
4. Recruiting Events – College Engineering
4 college recruiting events in 1 week
Targeted schools that focus on Computer Science:
Duke
Cal Poly SLO
Stanford
San Diego State University
We received a total of 202 resumes
4. Recruiting Events - Mixers
SF Mixers
“Bring a friend, learn about the cool stuff we are doing from our Founder/CTO, drink craft beer”
2 hires from 1st mixer
Software Engineering meet up at Rogue Brewery:
Sourcing Team sent targeted invites
College team created invitation on the Meet up site and EventBrite
Results After 6 Weeks
