for Employers
Presentation by:
for Employers
Presentation by:
About Findly
Areas of Impact for Social Recruiting Content
Online Reputation & The Job Seeker:
Zero Moment of Truth
What is An Online Employer Reputation?
Reputation
Reputation
Reputation
Acquire
Attract and capture the right talent to your Social Careers Properties
Convert
Use social content and engagement to garner applies and hires.
Engage
Interact and provide the right information that your quality candidates need to make a better career decision
Social Recruiting Strategy Goals
Where Will You Get GOOD Content?
Employer Review Inspired Content Topics & Sources
Topic Trends
Your Company
“Well defined practices…within company”
“Gain valuable skills as a manager and team member”
“Great first job”
“Culture of driving employees into the ground”
“Cut throat environment for promotions”
“High turnover with sales floor team members due to no hours”
“Always understaffed…and cutting hours”
“Waste of a college degree”
Member growth over 5 yrs
48%
of job seekers
use Glassdoor
(Source: Software Advice, Jan 2014)
Why Respond to Reviews?
68% of consumers trust reviews more when they see both good and bad reviews.
Who Should Respond?
Examples: CEO, HR, PR, or Marketing Professionals
Responding Promptly Shows That You Care
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