WELLS FARGO LEADERSHIP & LEARNING CONFERENCE PHOENIX, AZ 07 APRIL 2014 JENN LIM CEO & CHIEF HAPPINESS OFFICER презентация

Содержание

TAKE A MOMENT TO THINK… WHAT ARE YOUR GOALS IN LIFE ?

Слайд 1WELLS FARGO LEADERSHIP &
LEARNING CONFERENCE

PHOENIX, AZ
07 APRIL 2014

JENN LIM
CEO &

CHIEF HAPPINESS OFFICER



Слайд 2


Слайд 3TAKE A MOMENT TO THINK…

WHAT ARE YOUR GOALS IN LIFE

?


Слайд 4WHAT IS YOUR GOAL IN LIFE?


Слайд 5“WHEN I GET _____, I’LL BE HAPPY”
“WHEN I ACHIEVE _____, I’LL

BE HAPPY”
LOTTERY WINNERS
TERMINALLY INJURED OR DISABLED

OUR BRAINS ARE HARDWIRED TO SEEK HAPPINESS.

YET WE’RE SUPERBAD AT PREDICTING
WHAT CAN SUSTAIN IT.


Слайд 6REFLECTION
HOW DID
I GET HERE
?
WHY AM I SO PASSIONATE ABOUT HAPPINESS?


Слайд 7OH
@#$%








Слайд 8CAN COMPANIES REALLY BE SUCCESFUL WITH HAPPINESS AS A BUSINESS MODEL?


Слайд 10“A WOMAN’S DREAM CLOSET…”
ZAPPOS
KENTUCKY WAREHOUSE


Слайд 11EXPECTATIONS
EXPERIENCE
EMOTIONS
STORIES
CULTURE
PERSONAL
EMOTIONAL
CONNECTION


Слайд 12CULTURE
#1 PRIORITY?


Слайд 13RESEARCH SHOWS
WHAT MAKES
LONG-TERM SUSTAINABLE BRANDS




CULTURE AND
HIGHER PURPOSE


Слайд 14WF VISION:
We want to satisfy all our customers’ financial needs and

help them succeed financially.

WF VALUES:
People
Ethics
“What’s right for customers”
Diversity & Inclusion
Leadership


Слайд 15HOW IS CULTURE
#1 PRIORITY?
HIRING FOR CULTURE
5 WEEKS OF TRAINING
$4000 OFFER

TO QUIT
ZAPPOS CULTURE BOOK

Слайд 16
THE CULTURE BOOK
THE CULTURE BOOK


Слайд 17
THE CULTURE BOOK
WHAT IS IT?
COMPLETELY UNEDITED
EXCEPT FOR TYPOS AND SPELLING

SNAPSHOT

OF CULTURE EVERY YEAR – WHAT’S GOOD, WHAT DO WE NEED TO IMPROVE

STARTED AS CULTURE BOOK, NOW THE BRAND BOOK TOO
JAPAN AND BRAZIL LOVE ZAPPOS EVEN THOUGH ZAPPOS DOESN’T SHIP THERE


FOR A COPY, JUST EMAIL ME JENN@DELIVERINGHAPPINESS.COM


Слайд 18
EVER WONDER IF ANYONE READS CORE VALUES ON THE BOARDROOM
PLAQUE
(LET ALONE

LIVE BY THEM)?

Слайд 19
CORE VALUES AT ZAPPOS
Deliver WOW Through Service
Embrace and Drive

Change
Create Fun and a Little Weirdness
Be Adventurous, Creative, and Open-Minded
Pursue Growth and Learning
Build Open and Honest Relationships With Communication
Build a Positive Team and Family Spirit
Do More with Less
Be Passionate and Determined
Be Humble


Слайд 20
WELLS FARGO VALUES
PEOPLE
ETHICS
“WHAT’S RIGHT FOR CUSTOMERS”
DIVERSITY & INCLUSION
LEADERSHIP


Слайд 21
CULTURE AND CUSTOMER SERVICE
$2B* COMPANY
1999 – TODAY
NOV ‘09 AMAZON ACQUIRES

ZAPPOS
$1.2 BILLION**

*GROSS MERCHANDISE SALES
**SHARE VALUE AT THE TIME OF CLOSING

Слайд 22
BEST WORKPLACES
VS. S&P 500





GREAT PLACE TO WORK/
FORTUNE MAGAZINE, 2010


Слайд 24AN EXPERIMENT IN
HAPPINESS AS A
BUSINESS MODEL
LESSONS LEARNED:
COMMITMENT
CORE VALUES
TRANSPARENCY
VISION
RELATIONSHIPS
THE

RIGHT TEAM

AND CAN THEY BE
APPLIED TO YOU?


HOW

?


Слайд 251. COMMITMENT




DO YOU WANT TO BUILD A LONG-TERM, SUSTAINABLE BRAND?


ARE YOU

WILLING TO COMMIT FINANCES, RESOURCES, AND TIME TO IT?


HOW LONG WILL IT BE A PRIORITY?



Слайд 262. DEFINE YOUR CORE VALUES


IT’S HARD.
START EARLY.


WHAT ARE YOUR
- COMPANY’S


- PERSONAL
CORE VALUES?
DO THEY ALIGN?

Слайд 273. COMMIT TO TRANSPARENCY


BE REAL. BE YOURSELF.

WHEN PEOPLE ARE, THERE’S LESS

TO FEAR.

(WHILE SAVING TIME, EFFORT AND ANXIETY)

WORK | LIFE INTEGRATION

EXAMPLES:
VENDOR EXTRANET
TWITTER.ZAPPOS.COM
“ASK ANYTHING”
TOURS & MEDIA VISITS
ZAPPOS INSIGHTS


Слайд 284. VISION




Слайд 295. BUILD MEANINGFUL
RELATIONSHIPS

IT’S NOT ABOUT NETWORKING.
IT’S ABOUT CONNECTEDNESS.


IF YOU’RE

INTERESTED, YOU DON’T HAVE TO TRY TO BE INTERESTING.



Слайд 306. BUILD THE RIGHT TEAM


HIRE SLOWLY.
FIRE QUICKLY.

HIRE/FIRE BASED ON
VALUES.


Слайд 31
SOME FRAMEWORKS
LEARNED ALONG THE WAY…
WHAT DOES THE
SCIENCE OF HAPPINESS
HAVE

TO TELL US?

SOME DATA AND FRAMEWORKS
LEARNED ALONG THE WAY…



Слайд 32SOME FRAMEWORKS
LEARNED ALONG THE WAY…
TOP 5 I WISH’ES IN LIFE
-

BRONNIE WARE
TOP 5 REGRETS OF DYING



…THE COURAGE TO EXPRESS MY FEELINGS.


…LET MYSELF BE HAPPIER


…NOT WORKED
SO HARD


…STAYED IN TOUCH WITH FRIENDS


…THE COURAGE TO LIVE TRUE TO MYSELF, NOT THE LIFE OF WHAT OTHERS EXPECTED

I WISH
I HAD…

#1


Слайд 33
HAPPINESS FRAMEWORK 1
LEVERS OF HAPPINESS


Слайд 36


IF RESEARCH SHOWS

VISION
MEANING
HIGHER PURPOSE

LEADS TO HAPPINESS…
HOW DOES THAT APPLY TO

YOU,
YOUR TEAM AND WELLS FARGO?

Слайд 37
AS A LEADER,
START WITH…


Слайд 38
THEN GO TO…

BUILD ENVIRONMENT + PROVIDE TOOLS =
ENGAGEMENT/SUCCESS
I know what

I am supposed to do.
I have the resources I need.
I am set up for success.
I receive regular recognition.
I feel connected and cared about.

Слайд 39FIRST…
THERE WAS A BOOK


Слайд 40550,000+ COPIES SOLD
20 LANGUAGES/COUNTRIES

2010 BEST OF LISTS
NPR MARKETPLACE
INC. MAGAZINE
NEW YORK POST
READWRITEWEB
AMAZON

CUSTOMER FAVORITE

#1 BESTSELLER LISTS
NYTIMES
WSJ
AMAZON
BARNES & NOBLE
BORDERS





WHOA.


Слайд 41
I CAN BE A CMP!


Слайд 43THEN,
THE BUS TOUR…


Слайд 50WE HEARD FROM AROUND THE WORLD
UNIFIED
BY THE SAME
VISION


NO MATTER WHAT
BACKGROUND
CULTURE
IDEAS
JOB

HAPPINESS


Слайд 51NOW…THE MOVEMENT
TO SPREAD AND INSPIRE HAPPINESS IN THE WORLD

SCIENTIFIC SENSE
BUSINESS SENSE
HUMAN

SENSE


Слайд 53
HAPPIER COMPANIES


HAPPINESSATWORKSURVEY.COM


Слайд 54TIPPING POINT OF HAPPINESS


Слайд 57BE TRUE TO YOUR UNIQUE SELF

CONNECTEDNESS
USE PEC (PERSONAL AND EMOTIONAL CONNECTIONS)

VISION

| MEANING
BE PART OF SOMETHING BIGGER THAN YOURSELF
ALIGN YOUR ACTIONS AND BEHAVIORS WITH YOUR VALUES (PERSONAL + COMPANY)

NEXT STEPS…IMAGINE



Слайд 58BUILD TEAM HAPPINESS

PERCEIVED PROGRESS
DEFINE AND CELEBRATE MILESTONES

PERCEIVED CONTROL
WHAT I DO MATTERS
CONNECT

TO THE PURPOSE
ENCOURAGE TEAM TO BRING THEIR UNIQUE AND BEST SELF TO WORK

CONNECTEDNESS
REINFORCE THE VALUES THAT YOU AND YOUR TEAM LIVE EVERY DAY THAT ALIGNS TO YOUR VISION/VALUES
BUILD YOUR TEAM’S RELATIONSHIPS


NEXT STEPS…IMAGINE


Слайд 59CHANGE YOUR WORLD,
CHANGE THE WORLD

HIGHER PURPOSE
WHAT ARE YOU/YOUR TEAM DOING

BIGGER THAN BOTH


NEXT STEPS…IMAGINE


Слайд 60THEN DO.


Слайд 61
HOW CAN WE HELP?


FOR:
QUESTIONS
CULTURE BOOK
COPY OF THE PRESENTATION
JENN@DELIVERINGHAPPINESS.COM

JOIN THE MOVEMENT
DELIVERINGHAPPINESS.COM
FACEBOOK.COM/DELIVERINGHAPPINESS
TWITTER

| @DHMOVEMENT | @DHMOVEMENTCEO


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