The 5M’s to Mobile App Success
1. Mission
2. Manage
Figure 1. Crittercism shows how you can easily prioritize issues by the number of users affected. Armed with this information, you can use Crittercism to get detailed stacktraces, diagnostics, and even re-trace the user’s steps leading up to the crash, saving you time trying to figure out what is occurring.
3. Measure
Figure 2. This App Annie screenshot shows the ranking of an app over its lifetime. Note, you can choose the time horizon. As you can see, the app was previously ranked in the top 100 finance apps, then slipped into obscurity.
4. Modify (A/B Testing)
Figure 3. Using Apptimize, you can view the results of A/B testing — in this case variant A outperforms the baseline (the existing variant), signifying you should push variant A to your entire user base.
5. Monetize
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