Mobile Shopping & In-Store Payment Bernard Wilmet презентация

Positioning “ ”

Слайд 1



Mobile Shopping
&

In-Store Payment


Bernard Wilmet

Слайд 2
Positioning





Слайд 3Call 2 Action

Interest
Free
Product
Buy
Product
reBuy
Product
Couponing
Fidelity
Hub


Слайд 4Eco-System




Advertisers
Media
Consumers







Digital
Fid’s

Mobile
Couponing
Fulfilment
Delivery
Mobile
Payment

Data
Mining
Close Loop
National (GS1)
Digital Fidelity Cards
Data flow MF → Advert.
Automated ordering
& delivery

process

Payment System
Integration
In-Store payment
E-Meal Voucher

Profiling targeting


Слайд 5Mobile Couponing
Pull Couponing: Digitalization of traditional couponing by scanning QR/Barcodes from

traditional media support

Push Couponing: Digital couponing pushed into Monify App based on:
Profiling
Geo-Loc

Phase 1 – Closed Loop Couponing
Phase 2 – National Couponing (GS1)


Слайд 6
Digital Fid’s
Fidelity Card Digitalization: Monify enables consumer to digitalize & gather

all his fidelity cards. The cards will be readable at the Cash Register

Fidelity Program Gateway: Monify can be a gateway between the Fidelity Program/platform & the purchase


Product/Service
Purchase

Fidelity
Mecanism




API

Fidelity
Platform


Слайд 7Mobile Payment
Outdoor payment: Thanks to Monify App consumer can order/pay product

through the scan of QR Codes

In-Store payment: Monify enables consumer to pay at the PoS by simply scanning a QR code at the Cash-Out

All payments means (incl. e-Meal Voucher) will be accessible
via the consumer’s wallet





Payment

Wallet

Monify intends to improve
the mobile payment experience through
flexibility, simplicity & convenience





Payment

CONFIRM

Choose your Wallet


Слайд 8In-Store payment via a wide range of technologies:
QR Code
iBeacon
Phone N°
OCR Technology



Mobile

In-Store Payment

Слайд 9Fulfilment & Delivery
Fulfilment: Monify integrates the Picking & Packing platform of

bpost

Delivery: Monify enables Partners to track the delivery of the goods

Product
Order

Goods
Physical delivery & storage




API

Bpost
Fulfilment & Delivery

Delivery at Customer + Reporting



Delivery

Choose Delivery


Слайд 10
Customer Data Enrichment: each manipulation of Monify will generates consumer’s data

to enrich his profiling for targeted actions (couponing, reward, promo)

Bisnode Cross-Matching: extra data’s will be cross-matched with the consumer’s profiling (socio-Demographic layer: job, children, revenue…)

Data Mining

Cust. Data

Customer’s behavior via Monify


Geoloc

DB Partner




Слайд 11Technologies
QR Code Scan
How to use it ? Scan the QR Code

with the embedded scanner in Monify
What for ? Offer a free product/Sampling, Sell paying product, Offer couponing

Barcode Scan
How to use it ? Scan the Barcode with the embedded scanner in Monify
What for ? Offer couponing

Push Notification
How to use it ? Push in the App based on profiling
What for ? Push Free Product/Sampling, paying product, couponing or new Gift

Interactivity with TV/Radio (2nd Screen technology)
How to use it ? Scan the Barcode with the embedded scanner in Monify
What for Offer a free product/Sampling, Sell paying product, Offer couponing

Interactivity with Geoloc Positioning
How to use it ? Push in the App based on Geoloc
What for ? Offer a free product/Sampling, Sell paying product, Offer couponing



Display Character Recognition
How to use it ? Scan the Cash Register display with the embedded scanner in Monify
What for ? Enable Quick & Easy Mobile In-Store Payment



Слайд 12
Q&A
Bernard Wilmet
Email: bw@monify.be
Tel: +32 477 4246 26
Thank You


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