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How to Design a Questionnaire презентация
Содержание
- 1. How to Design a Questionnaire
- 2. Starter Travel Patterns Questionnaire Instructions: Stand up!
- 3. Learning Objective Today you will gather and record evidence using primary sources.
- 4. What is a questionnaire? An form or
- 5. Advantages of Questionnaires Why would you use
- 6. How can you reach people with a
- 7. The Major Decisions in Questionnaire Design 1.
- 8. Making a Questionnaire Prepare a draft
- 9. Cell phone questionnaire Which cell phone do
- 10. Quality aims in survey research Goal is
- 11. General Principles Open-ended questions Generate answers that
- 12. Advantages of written questionnaire: Much less
- 13. Advantages of verbal interview: Interviewer can
- 14. Have a marvelous day! ☺
- 15. Example – What sort of leader are
Starter
Travel Patterns Questionnaire Instructions: Stand up! Use the questionnaire to find out about your classmates. You will talk to four different people. Record their answers on the questionnaire. You have
Слайд 2Starter
Travel Patterns Questionnaire
Instructions: Stand up! Use the questionnaire to find out
about your classmates. You will talk to four different people. Record their answers on the questionnaire. You have five minutes!
Will you do this activity sitting down?
How many people will you talk to?
Will you write their answers?
Begin!
Will you do this activity sitting down?
How many people will you talk to?
Will you write their answers?
Begin!
Слайд 4What is a questionnaire?
An form or a way to
collect answers
to questions
collect factual data
gathers information or measures it
A series of written questions/items in a rational order
collect factual data
gathers information or measures it
A series of written questions/items in a rational order
Слайд 5Advantages of Questionnaires
Why would you use a questionnaire?
Can reach a large
number of people relatively easily and economically
Provide quantifiable answers that can be counted
Relatively easy to analyse figures
For example:
5 people answer A,
2 people answered B
1 answered C
Provide quantifiable answers that can be counted
Relatively easy to analyse figures
For example:
5 people answer A,
2 people answered B
1 answered C
Слайд 6How can you reach people with a questionnaire?
When you use a
questionnaire, do you always have to meet the person?
Are there other ways to conduct a questionnaire?
Face to face questions
Telephone questions
By post
E-mail/Internet
Are there other ways to conduct a questionnaire?
Face to face questions
Telephone questions
By post
E-mail/Internet
Слайд 7The Major Decisions in Questionnaire Design
1. What should be asked?
2. How
should each question be phrased?
3. In what sequence should the questions be arranged?
4. What questionnaire layout will best serve the research objectives?
5. How should the questionnaire be pre-tested? Does the questionnaire need to be revised?
3. In what sequence should the questions be arranged?
4. What questionnaire layout will best serve the research objectives?
5. How should the questionnaire be pre-tested? Does the questionnaire need to be revised?
Слайд 8Making a Questionnaire
Prepare a draft
Pretest
Revise
Shorten and revise again
Make a short questionnaire
to find which cellphone the most popular in your class
Слайд 9Cell phone questionnaire
Which cell phone do you have?
A – Samsung
B –
I Phone
C – Nokia
D – HTC
Please tick one box
C – Nokia
D – HTC
Please tick one box
Слайд 10Quality aims in survey research
Goal is to collect information that is:
Valid:
measures the quantity or idea that is supposed to be measured
Reliable: measures the quantity or idea in a consistent or reproducible manner
Unbiased: measures the quantity or concept in a way that does not systematically under- or overestimate the true value
Reliable: measures the quantity or idea in a consistent or reproducible manner
Unbiased: measures the quantity or concept in a way that does not systematically under- or overestimate the true value
Слайд 11General Principles
Open-ended questions
Generate answers that are more information-rich
Generate answers that are
more difficult to categorize and analyze
Closed questions
generate answers that are specific and easy to count
Closed questions can lead to incorrect answers
Closed questions
generate answers that are specific and easy to count
Closed questions can lead to incorrect answers
Слайд 12Advantages of written questionnaire:
Much less time is required and a greater
number can be surveyed
Less potential for observer bias
Anonymity may minimize bias, and encourage more honest responses to questions
Less potential for observer bias
Anonymity may minimize bias, and encourage more honest responses to questions
Слайд 13Advantages of verbal interview:
Interviewer can clarify unclear questions
Literacy is not required
Interviewer
can collect more complex answers and observations
Interviewer can minimize missing and inappropriate responses
Interviewer can minimize missing and inappropriate responses
Слайд 15Example – What sort of leader are you?
Как мы должны
относиться к другим людям?
Ко всем людям нужно относиться одинаково независимо от возраста, пола, цвета кожи
Мы должны относится к людям уважительно до тех пор, пока они понимают правила , по которым мы живем.
Мы должны относится к друзьям/соседям/землякам как к братьям – объединенным как одна нация.
Ко всем людям нужно относиться одинаково независимо от возраста, пола, цвета кожи
Мы должны относится к людям уважительно до тех пор, пока они понимают правила , по которым мы живем.
Мы должны относится к друзьям/соседям/землякам как к братьям – объединенным как одна нация.
