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A human centered approach презентация
Содержание
- 1. A human centered approach
- 2. Allows consumers to store and manage
- 3. What problems can mobile wallets solve for customers?
- 4. Security Financial wellness Less stuff Simpler checkout
- 5. Security Financial wellness Less stuff Simpler checkout
- 8. “Who do I trust with my money?”
- 10. The less sharing, the better Less
- 11. “Can I trust contactless payments?”
- 12. “Can I trust help me understand contactless payments”
- 14. “Our exciting new initiative…”
- 15. “Our exciting new initiative…” “What about my fears?”
- 19. “What if my battery dies?” “What if
- 29. Align with what users trust
- 30. Understand users fears
- 31. Communicate the benefits
- 32. Make it look legit
- 33. Security Financial wellness Less stuff Simpler checkout OP-Pohjola
- 34. “Do I have enough money to pay
- 35. “Budgeting is hard, and boring”
- 36. “I can’t keep track of what I spend”
- 42. Add value with personalised insights
- 43. Put awareness back into spending
- 44. Make the technology do the work
- 45. Make it engaging
- 49. Security Financial wellness Less stuff Simpler checkout
- 51. “I forget to use loyalty cards and miss out on savings”
- 52. Invisibility
- 57. Don’t make users think
- 58. Give people control
- 59. Test early and often
- 60. Security Financial wellness Less stuff Simpler checkout
- 63. “Buying things on my smartphone is time consuming and fiddly”
- 64. “I don’t want to sign up for everything!”
- 69. Streamline purchase flows
- 70. Ditch creating multiple accounts
- 71. Allow users to easily edit their info
- 72. Tell users how easy it is
- 73. Make it ubiquitous
- 74. CREATE VALUE
- 76. What problems can mobile wallets solve for customers?
- 79. Thanks.
Allows consumers to store and manage their credit, debit, prepaid, gift, identification and loyalty cards on their smartphone using a single payment application. Mobile wallet
Слайд 2
Allows consumers to store and manage their credit, debit, prepaid, gift,
identification and loyalty cards on their smartphone using a single payment application.
Mobile wallet
Слайд 10
The less sharing, the better
Less effort, funds don’t have to be
transferred
I can see real-time balances
Слайд 19“What if my battery dies?”
“What if I’m on the phone?”
“Where
can I use it?”
“Do I need to be on the internet?”
Слайд 34“Do I have enough money to pay
for this?”
“With my rate of
spending, will I have enough money for the whole month?”
