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Strategic management презентация
Содержание
- 1. Strategic management
- 2. Strategic Competitiveness Strategy Strategic intent Strategic management
- 3. Strategic Management Process Strategy Formulation Analyze mission,
- 4. Analysis of Mission, Values and Objectives Mission Stakeholders, etc. Core Values Organizational culture Operating Objectives
- 5. Analysis of Internal and External Environments SWOT
- 6. Organizational Strategies Levels Corporate Strategy Business Strategy Strategic business unit (SBU) Functional Strategy
- 7. Growth and Diversification Growth Strategies Concentration Diversification Vertical integration
- 8. Restructuring and Divestiture Restructuring Retrenchment Strategy Downsizing Divestiture
- 9. GLOBAL STRATEGIES Globalization Strategy Multidomestic Strategy Transnational Strategy
- 10. COOPERATIVE STRATEGIES Strategic alliances Co-opetition
- 11. E-Business Strategies B2B business strategies B2C business strategies
- 12. Porter’s Competitive Strategies Differentiation Cost leadership Focused differentiation Focused cost leadership
- 13. Portfolio Planning Portfolio planning BCG Matrix Question Marks Stars Dogs Cash Cows
- 14. More Strategy Formulation Incrementalism Emergent strategy
Strategic Competitiveness Strategy Strategic intent Strategic management
Слайд 3Strategic Management Process
Strategy Formulation
Analyze mission, values, objectives
Analyze internal and external environments
Revise
mission and objectives, revise strategies
Strategy Implementation and Evaluation
Strategy Implementation and Evaluation
Слайд 4Analysis of Mission, Values and Objectives
Mission
Stakeholders, etc.
Core Values
Organizational culture
Operating Objectives
Слайд 5Analysis of Internal and External Environments
SWOT
Internal Strengths and Weaknesses
External Opportunities and
Threats
Porter’s Model of forces affecting industry competition
New entrants
Customers
Competitors
Suppliers
Substitutes
Porter’s Model of forces affecting industry competition
New entrants
Customers
Competitors
Suppliers
Substitutes
Слайд 6Organizational Strategies
Levels
Corporate Strategy
Business Strategy
Strategic business unit (SBU)
Functional Strategy
Слайд 12Porter’s Competitive Strategies
Differentiation
Cost leadership
Focused differentiation
Focused cost leadership
