MAN I MEET IS MY SUPERIOR IN SOME WAY.
IN THAT, I LEARN FROM HIM.” -RALPH WALDO EMERSON
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Six Principles to Win Friends and Influence People on Social Media презентация
Содержание
- 1. Six Principles to Win Friends and Influence People on Social Media
- 2. “SOCIAL MEDIA IS NOT ABOUT SELLING, IT’S
- 3. 6 SOCIAL MEDIA PRINCIPLES DALE CARNEGIE’S
- 4. 6 SOCIAL MEDIA PRINCIPLES I BELIEVE
- 5. 6 SOCIAL MEDIA PRINCIPLES IN HIS
- 6. 6 SOCIAL MEDIA PRINCIPLES PRINCIPLE #1: BECOME GENUINELY INTERESTED IN OTHER PEOPLE
- 7. 6 SOCIAL MEDIA PRINCIPLES MOST PEOPLE
- 8. 6 SOCIAL MEDIA PRINCIPLES OTHER PEOPLE
- 9. 6 SOCIAL MEDIA PRINCIPLES THOSE PEOPLE
- 10. 6 SOCIAL MEDIA PRINCIPLES SHOWING GENUINE
- 11. 6 SOCIAL MEDIA PRINCIPLES SHARING ANSWERS
- 12. 6 SOCIAL MEDIA PRINCIPLES IF YOU
- 13. 6 SOCIAL MEDIA PRINCIPLES PRINCIPLE #2: SMILE
- 14. 6 SOCIAL MEDIA PRINCIPLES WHEN IT
- 15. 6 SOCIAL MEDIA PRINCIPLES BEFORE POSTING
- 16. 6 SOCIAL MEDIA PRINCIPLES PROFILE PICTURES
- 17. 6 SOCIAL MEDIA PRINCIPLES PRINCIPLE #3: REMEMBER AND USE PEOPLE’S NAMES
- 18. 6 SOCIAL MEDIA PRINCIPLES WHEN SOMEONE
- 19. 6 SOCIAL MEDIA PRINCIPLES CARNEGIE POINTS
- 20. 6 SOCIAL MEDIA PRINCIPLES IF HE
- 21. 6 SOCIAL MEDIA PRINCIPLES IN TODAY’S
- 22. 6 SOCIAL MEDIA PRINCIPLES RALPH WALDO
- 23. 6 SOCIAL MEDIA PRINCIPLES PRINCIPLE #4:
- 24. 6 SOCIAL MEDIA PRINCIPLES WHEN IT
- 25. 6 SOCIAL MEDIA PRINCIPLES HOW DO
- 26. 6 SOCIAL MEDIA PRINCIPLES IN COMMENTS,
- 27. 6 SOCIAL MEDIA PRINCIPLES BE REAL
- 28. 6 SOCIAL MEDIA PRINCIPLES PRINCIPLE #5: TALK IN TERMS OF THE OTHER PERSON’S INTEREST
- 29. 6 SOCIAL MEDIA PRINCIPLES PRESIDENT ROOSEVELT
- 30. 6 SOCIAL MEDIA PRINCIPLES HE KNEW
- 31. 6 SOCIAL MEDIA PRINCIPLES BEFORE ENGAGING
- 32. 6 SOCIAL MEDIA PRINCIPLES BE REAL
- 33. 6 SOCIAL MEDIA PRINCIPLES PRINCIPLE #6: SINCERELY MAKE THE OTHER PERSON FEEL IMPORTANT
- 34. 6 SOCIAL MEDIA PRINCIPLES JOHN DEWEY
- 35. 6 SOCIAL MEDIA PRINCIPLES PRIOR TO
- 36. 6 SOCIAL MEDIA PRINCIPLES INSINCERE FLATTERY
- 37. 6 SOCIAL MEDIA PRINCIPLES THERE IS
- 38. 6 SOCIAL MEDIA PRINCIPLES TAKE CARNEGIE’S
- 39. 6 SOCIAL MEDIA PRINCIPLES SHOW OTHERS
- 40. 6 SOCIAL MEDIA PRINCIPLES MORE COMMUNICATION
“SOCIAL MEDIA IS NOT ABOUT SELLING, IT’S ABOUT CONNECTING WITH OTHERS. IT’S ABOUT BEING A HUMAN BEING.” MITCH JACKSON
Слайд 2“SOCIAL MEDIA IS NOT ABOUT SELLING, IT’S ABOUT CONNECTING WITH OTHERS.
IT’S ABOUT BEING A HUMAN BEING.”
MITCH JACKSON
Слайд 36 SOCIAL MEDIA PRINCIPLES
DALE CARNEGIE’S INTERNATIONAL BEST-SELLING BOOK, “HOW TO
WIN FRIENDS AND INFLUENCE PEOPLE” WAS FIRST PUBLISHED IN 1937.
Слайд 46 SOCIAL MEDIA PRINCIPLES
I BELIEVE CARNEGIE’S TIPS ON HOW TO
RELATE AND CONNECT WITH OTHERS ARE, BECAUSE OF SOCIAL MEDIA, 100 TIMES MORE RELEVANT TODAY.
Слайд 56 SOCIAL MEDIA PRINCIPLES
IN HIS BOOK, CARNEGIE SHARES SIX PRINCIPLES
TO CONNECT WITH OTHERS. HERE’S HOW I THINK THESE PRINCIPLES APPLY IN TODAY’S DIGITAL WORLD.
Слайд 76 SOCIAL MEDIA PRINCIPLES
MOST PEOPLE ON SOCIAL MEDIA GO ABOUT
THINGS THE WRONG WAY. TOO MANY SPEND THEIR TIME PUSHING THEIR PRODUCTS AND SERVICES.
Слайд 86 SOCIAL MEDIA PRINCIPLES
OTHER PEOPLE ONLY TALK ABOUT THEMSELVES. IF
YOUR PRIMARY CONTENT IS ALL ABOUT YOU, THEN YOUR ULTIMATE AUDIENCE WILL ONLY BE YOU.
Слайд 96 SOCIAL MEDIA PRINCIPLES
THOSE PEOPLE ON SOCIAL WHO TRULY CARE
ABOUT OTHERS ARE THE PEOPLE EXPERIENCING SUCCESS.
Слайд 106 SOCIAL MEDIA PRINCIPLES
SHOWING GENUINE INTEREST, COMPASSION AND EMPATHY FOR
OTHERS IN YOUR TWEETS, POSTS, COMMENTS, PODCASTS AND VIDEOS WILL RESULT IN PEOPLE LIKING AND WANTING TO CONNECT WITH YOU.
Слайд 116 SOCIAL MEDIA PRINCIPLES
SHARING ANSWERS AND SOLUTIONS, WITHOUT EXPECTING ANYTHING
IN RETURN, WILL BE REWARDED IN THE LONG TERM.
Слайд 126 SOCIAL MEDIA PRINCIPLES
IF YOU GO ABOUT THIS PRINCIPLE CORRECTLY,
YOU WON’T HAVE TO TOOT YOUR OWN HORN BECAUSE OTHERS WILL DO THIS FOR YOU.
Слайд 146 SOCIAL MEDIA PRINCIPLES
WHEN IT COMES TO COMMUNICATING ONLINE, ALWAYS
SHARE YOUR DIGITAL SMILE. CARNEGIE SHARES AN ANCIENT CHINESE PROVERB, “A MAN WITHOUT A SMILING FACE MUST NOT OPEN A SHOP.”
Слайд 156 SOCIAL MEDIA PRINCIPLES
BEFORE POSTING HAVE A POSITIVE FRAME OF
MIND. SMILE WHILE YOU WRITE, TALK OR RECORD A VIDEO. PEOPLE WILL FEEL THE DIFFERENCE WHEN CONSUMING YOUR CONTENT.
Слайд 166 SOCIAL MEDIA PRINCIPLES
PROFILE PICTURES AND VIDEOS SHOULD ALSO SHARE
YOUR SMILE. YOU’LL HAVE EVERYTHING TO GAIN AND NOTHING TO LOSE BY DOING THIS.
Слайд 186 SOCIAL MEDIA PRINCIPLES
WHEN SOMEONE HEARS HIS NAME, IT IS
THE SWEETEST AND MOST IMPORTANT SOUND IN HIS WORLD.
Слайд 196 SOCIAL MEDIA PRINCIPLES
CARNEGIE POINTS OUT THAT THERE’S NOTHING MORE
IMPORTANT THAN INCLUDING THE OTHER PERSON’S NAME IN A CONVERSATION.
Слайд 206 SOCIAL MEDIA PRINCIPLES
IF HE WERE ALIVE TODAY, I’M SURE
CARNEGIE WOULD TELL YOU THAT IT’S IMPORTANT TO USE PEOPLE’S NAMES OR NICKNAMES ON SOCIAL MEDIA AND THE DIGITAL PLATFORMS.
Слайд 216 SOCIAL MEDIA PRINCIPLES
IN TODAY’S BUSY AND HECTIC WORLD IT’S
NOT ALWAYS EASY TO REMEMBER SOMEONE’S NAME, BUT THAT’S WHY IT’S MORE IMPORTANT THAN EVER.
Слайд 226 SOCIAL MEDIA PRINCIPLES
RALPH WALDO EMERSON ONCE SAID, “GOOD MANNERS
ARE MADE UP OF PETTY SACRIFICES”. IT CAN TAKE A BIT OF WORK AND EFFORT TO REMEMBER A NAME, BUT THE EFFORT IS CERTAINLY WORTH IT.
Слайд 236 SOCIAL MEDIA PRINCIPLES
PRINCIPLE #4: BE A GOOD LISTENER AND
ENCOURAGE OTHERS TO TALK ABOUT THEMSELVES
Слайд 246 SOCIAL MEDIA PRINCIPLES
WHEN IT COMES TO EFFECTIVE COMMUNICATION ON
SOCIAL, THERE IS SO MUCH TO LEARN AND SO MUCH TO GAIN BY SIMPLY LISTENING.
Слайд 256 SOCIAL MEDIA PRINCIPLES
HOW DO YOU DO THIS? ONE WAY
IS TO ASK OPENED-ENDED QUESTIONS THAT INVITE A DIALOGUE.
Слайд 266 SOCIAL MEDIA PRINCIPLES
IN COMMENTS, COMBINE YOUR THOUGHTS OR OPINIONS
WITH FOLLOW-UP QUESTIONS TO THE AUTHOR.
Слайд 276 SOCIAL MEDIA PRINCIPLES
BE REAL AND GENUINE WHEN YOU DO
THIS. THIS ISN’T A TRICK OR TECHNIQUE; IT’S A MINDSET.
Слайд 296 SOCIAL MEDIA PRINCIPLES
PRESIDENT ROOSEVELT USED TO STAY UP LATE
AT NIGHT READING UP ON THE SUBJECT HE KNEW THE PERSON HE WAS GOING TO MEET THE NEXT DAY WAS INTERESTED IN.
Слайд 306 SOCIAL MEDIA PRINCIPLES
HE KNEW THAT THE QUICKEST PATH TO
A PERSON’S HEART WAS TO TALK ABOUT THE THINGS THAT THE OTHER PERSON WAS PASSIONATE ABOUT.
Слайд 316 SOCIAL MEDIA PRINCIPLES
BEFORE ENGAGING OTHERS ON SOCIAL, SPEND TIME
LEARNING A BIT MORE ABOUT THE OTHER PERSON. WHAT ARE HIS INTERESTS? WHAT DOES SHE ENJOY DOING IN HER SPARE TIME?
Слайд 326 SOCIAL MEDIA PRINCIPLES
BE REAL AND INTERACT WITH THE OTHER
PERSON FROM A POSITION OF GENUINE INTEREST AND CURIOSITY.
Слайд 346 SOCIAL MEDIA PRINCIPLES
JOHN DEWEY ONCE SAID, “THE DESIRE TO
BE IMPORTANT IS THE DEEPEST URGE IN HUMAN NATURE.”
Слайд 356 SOCIAL MEDIA PRINCIPLES
PRIOR TO ENGAGING ANOTHER PERSON ON SOCIAL,
TRY ASKING YOURSELF, “WHAT IS THERE ABOUT THIS OTHER PERSON THAT I CAN HONESTLY ADMIRE?”
Слайд 366 SOCIAL MEDIA PRINCIPLES
INSINCERE FLATTERY IS INEXCUSABLE BUT SINCERE APPRECIATION
IN OTHERS IS MANDATORY.
Слайд 376 SOCIAL MEDIA PRINCIPLES
THERE IS NO HIDDEN AGENDA, JUST ONE
HUMAN BEING RECOGNIZING THE VALUE IN ANOTHER. AFTER ALL, AS EMERSON ONCE SAID, “EVERY MAN I MEET IS MY SUPERIOR IN SOME WAY. IN THAT, I LEARN FROM HIM.”
Слайд 386 SOCIAL MEDIA PRINCIPLES
TAKE CARNEGIE’S 77 YEAR-OLD PRINCIPLES AND APPLY
THEM TODAY ON SOCIAL MEDIA.
Слайд 396 SOCIAL MEDIA PRINCIPLES
SHOW OTHERS HOW MUCH YOU APPRECIATE WHO
THEY ARE AND WHAT THEY DO. BE KIND IN YOUR APPROACH AND GENUINE IN YOUR INTEREST. DO THIS AND YOU’LL QUICKLY WIN NEW FRIENDS AND INFLUENCE OTHERS.
Слайд 406 SOCIAL MEDIA PRINCIPLES
MORE COMMUNICATION TIPS AND
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MITCHJACKSON.COM
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JACKSONANDWILSON.COM
TWITTER: @MITCHJACKSON
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