How to Maximize презентация

people on LinkedIn check the network daily

44,000 submitted daily

5.7x higher

– who are you? (the short & sweet version)
Summary – tell your story
Work experience & projects – what have you done?
Skills – what can you do?
Education – what training qualifies you?
Organizations– how are you involved?
Honors & awards– what have you exceeded in?

to your LinkedIn profile

like to work for
Keep tabs on your current company’s competitors

to interesting articles and blog posts that your connections will find valuable
Publish your own articles using LinkedIn’s publishing feature
Check LinkedIn’s online magazine “Pulse” for inspiration

the exact person you’re looking for with advanced search
Don’t invite people you haven’t met in person to connect on LinkedIn

and give them a reason to connect with you.

out specific experiences
Make introductions
Endorse other people’s skills
Get recommended in return

groups
Find like-minded people and:
join conversations
answer questions
be helpful
share interesting third-party articles

you compare to other professionals?

anyone on LinkedIn through InMail
Find the right people faster with Premium search filters
Let everyone see your full profile

where has your company been and where is it going?
Company size – how many employees do you have?
Industry – what type of work does your company do?
Location – where are you based?
Specialties – what is your company really good at?

updates

– you’ll quickly
be tuned out
What’s important to your audience?
What are their challenges? Aspirations? Goals?
Provide helpful information that serves these needs & positions you as the go-to resource
It’s important to build trust
Provide relevant, useful information – you’ll be top of mind when they need a solution for their next problem or challenge

with outposts

etc.

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competitors
Analyze your audience