Decoding the Power ofE-Commerce презентация

What can Ecommerce do…

Слайд 1Decoding the Power of E-Commerce
August 7, 2014


Слайд 2What can Ecommerce do…


Слайд 3Agenda
Drivers of growth in Online Retail
2
New Opportunities in Retail
1
How can Amazon

help?

3

Online Retail in a nutshell

4

New Opportunities in Retail

1


Слайд 4New opportunities in Retail - Online Retail
Nationwide Reach
Low cost of

Operation

Online retail enables sellers to showcase & sell their products to customers pan India, thereby increasing sales

Significantly reduces incremental costs of setting up new stores (real estate, manpower, other overheads) resulting in better profits


Слайд 5Range of products on display increases significantly since there is no

limit to shelf space as in case of store(s)

Product display space

Inventory Management

Challenges & costs of managing inventory across multiple stores reduced

New opportunities in Retail - Online Retail

VS





Слайд 6Agenda
Drivers of growth in Online Retail
2
New Opportunities in Retail
1
How can Amazon

help?

3

Online Retail in a nutshell

4

New Opportunities in Retail

1


Слайд 7


Consumer shopping behavior is changing

TIME
Internet Growth Drivers


Слайд 8Mobile Commerce
198 MM Internet subscribers in India of which 176 million

accessed the Internet through mobile phones!

50% of the internet users in India are ‘mobile only’ — compared to 20-25% across developed countries

Mobile devices contribute to 35% of the traffic on Amazon.in


Source: Report from Mumbai-based financial advisory firm Avendus Capital

Слайд 9Ecommerce Growing Rapidly in India
Growing trend of Indian offline retailers going

online with their own sites, e.g. The Bombay Store, Amrapali, Meena Bazaar, Mom & Me, Nalli Silks

Traditional multi-brand offline sellers also going online with Amazon.in, e.g. Future Retail, Shoppers Stop, Croma, Vijay Sales, Staples, The Mobile Store, Univercell

More than 45% of the orders on Amazon.in are from cities outside of the 4 metros

Offline retailers growing online


Слайд 10Agenda
Drivers of growth in Online Retail
2
New Opportunities in Retail
1
How can Amazon

help?

3

Online Retail in a nutshell

4

New Opportunities in Retail

1


Слайд 11Amazon Advantage
Engagement: 35 Lakh+ Facebook fans
Largest selection across Books, Home

& Kitchen, Sports, Fitness & Outdoors, Music, Video Games, Luggage & Backpacks, Toys & Games, Fashion Jewellery, Movies & TV shows, Beauty Products, Men’s Inner wear & Pet Supplies categories


29 categories, 1.7 crore+ products, Growing base of 9000+ Sellers


Слайд 12Amazon Advantage
We have shipped products to more than 19,000 pin codes

in India
First to launch premium delivery services (next day, scheduled delivery). Partnership with Indian Postal Service.
Helping customers to buy from their social circles

Слайд 13Amazon Advantage
First to introduce Gift Cards in 9 Indian languages for

200 different occasions



Слайд 14Amazon: Exclusive Brand Partnerships


Слайд 15Amazon’s Current Offerings in India
With SOA, List and Sell your products

on the Amazon platform. We also provide pick-up and delivery with Amazon Easy Ship*

You sell it, we ship it. With FBA, store your products in Amazon fulfillment centers, while we pack, ship & provide customer service

*To locations covered by Easy Ship


Слайд 16Amazon’s Current Offerings in India


Слайд 17Amazon’s Current Offerings in India
Reach millions of online shoppers with ads

on Junglee.com that link to product pages on your website
Advertise your offline store on Junglee.com

Слайд 18Businesses Nearby on Junglee.com

Your store will be listed on the Product

detail page
Your contact number and address will be listed helping customers connect with you as they search for products
Offer notes can be provided to attract customers

Слайд 19Key Benefits



Слайд 20Key Benefits



Слайд 21Sellers of various sizes & categories sell on





Слайд 22How Ecommerce is impacting lives…



Слайд 23Agenda
Drivers of growth in Online Retail
2
New Opportunities in Retail
1
How can Amazon

help?

3

Online Retail in a nutshell

4

New Opportunities in Retail

1


Слайд 24Online should be viewed as:
Sales Channel
Marketing Channel
Research Destination
Digital Content Provider


Online

Retail in a Nutshell

Слайд 25THANK YOU!
To learn more,
Call: 1800-419-7355
Email: sell@amazon.in
or Visit: www.amazonservices.in


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