Ryan Engley
Unbounce Director of Customer Success
10 Rules for Landing Page Copy That Converts
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10 Rules for Landing Page Copy That Converts презентация
Содержание
- 2. Ian Lurie CEO Portent Inc. Thank
- 3. Recording and slides will be emailed by the end of the week
- 4. try.unbounce.com/for-copy-that-converts
- 6. See how Unbounce can help you quickly
- 7. Ryan Engley Unbounce Director of Customer Success @ryan_engley JOIN OUR CHAT ON TWITTER
- 8. JOIN OUR CHAT ON TWITTER Ian Lurie CEO Portent Inc. @portentint
- 9. 10 RULES FOR LANDING PAGE COPY THAT CONVERTS
- 10. 10 Rules for Landing Page Copy That Converts THE SHORT PITCH…
- 11. 10 Rules for Landing Page Copy That Converts used to be…
- 12. 10 Rules for Landing Page Copy That Converts
- 13. 10 Rules for Landing Page Copy That Converts …but now it’s LANDING PAGES
- 14. 10 Rules for Landing Page Copy That Converts
- 15. 10 Rules for Landing Page Copy That Converts R.O.T.I. (that’s Return On Time Invested)
- 16. 10 Rules for Landing Page Copy That Converts LANDING
- 17. 10 Rules for Landing Page Copy That Converts READING
- 18. 10 Rules for Landing Page Copy That Converts
- 19. 10 Rules for Landing Page Copy That Converts THE PAGE IS THE PRODUCT
- 20. 10 Rules for Landing Page Copy That Converts SO SELL IT
- 21. 10 Rules for Landing Page Copy That
- 22. 10 Rules for Landing Page Copy That
- 23. 10 Rules for Landing Page Copy That
- 24. 10 Rules for Landing Page Copy That Converts PLAGUE WORDS
- 25. 10 Rules for Landing Page Copy That Converts Indeed, our product offers superior strength.
- 26. 10 Rules for Landing Page Copy That
- 27. 10 Rules for Landing Page Copy That
- 28. 10 Rules for Landing Page Copy That Converts The end result is superior safety.
- 29. 10 Rules for Landing Page Copy That Converts The end result is superior safety.
- 30. 10 Rules for Landing Page Copy That Converts It’s totally unique.
- 31. 10 Rules for Landing Page Copy That Converts It’s totally unique.
- 32. 10 Rules for Landing Page Copy That Converts SOCIAL PROOF
- 33. 10 Rules for Landing Page Copy That Converts Not likely
- 34. 10 Rules for Landing Page Copy That Converts Endorsements
- 35. 10 Rules for Landing Page Copy That Converts Endorsements
- 36. 10 Rules for Landing Page Copy That Converts Endorsements? what if no one agrees?
- 37. 10 Rules for Landing Page Copy That Converts Ah-HAH!
- 38. 10 Rules for Landing Page Copy That Converts “4500 current subscribers”
- 39. 10 Rules for Landing Page Copy That Converts
- 40. 10 Rules for Landing Page Copy That Converts TALK TO ME
- 41. 10 Rules for Landing Page Copy That Converts “Our clients see higher conversions”
- 42. 10 Rules for Landing Page Copy That Converts “You’ll see higher conversions. Our clients…”
- 43. 10 Rules for Landing Page Copy That Converts “Jonathan Abernathy saves money”
- 44. 10 Rules for Landing Page Copy That Converts “You’ll save money”
- 45. 10 Rules for Landing Page Copy That Converts Outperforms by 10% w/ 98% confidence
- 46. 10 Rules for Landing Page Copy That Converts 10TH GRADE READING LEVEL
- 47. 10 Rules for Landing Page Copy That
- 48. 10 Rules for Landing Page Copy That Converts
- 49. 10 Rules for Landing Page Copy That
- 50. 10 Rules for Landing Page Copy That Converts Readability-score.com
- 51. 10 Rules for Landing Page Copy That Converts NO DATA ON THIS ONE
- 52. 10 Rules for Landing Page Copy That Converts BUT… http://nces.ed.gov/naal/kf_demographics.asp
- 53. 10 Rules for Landing Page Copy That Converts THAT’S AVERAGE
- 54. 10 Rules for Landing Page Copy That Converts THE BLANK SHEET OF PAPER TEST
- 55. 10 Rules for Landing Page Copy That
- 56. 10 Rules for Landing Page Copy That Converts Supreme Court Tries Sodomy probably not
- 57. 10 Rules for Landing Page Copy That Converts Supreme Court Tries Sodomy Case
- 58. 10 Rules for Landing Page Copy That Converts
- 59. 10 Rules for Landing Page Copy That Converts
- 60. 10 Rules for Landing Page Copy That Converts “ADT Small Business Security Systems”
- 61. 10 Rules for Landing Page Copy That Converts “Lighter. Stronger. The H1.”
- 62. 10 Rules for Landing Page Copy That Converts “Lighter. Stronger. The H1 Cycling Helmet.”
- 63. 10 Rules for Landing Page Copy That Converts SWING FOR THE FENCES
- 64. 10 Rules for Landing Page Copy That Converts
- 65. 10 Rules for Landing Page Copy That Converts yeah baby!
- 66. 10 Rules for Landing Page Copy That Converts don’t take my word for it
- 67. 10 Rules for Landing Page Copy That
- 68. 10 Rules for Landing Page Copy That Converts REPEAT THE OFFER
- 69. 10 Rules for Landing Page Copy That Converts offer offer offer +50%
- 70. 10 Rules for Landing Page Copy That Converts offer offer
- 71. 10 Rules for Landing Page Copy That Converts FORGET THE FOLD
- 72. 10 Rules for Landing Page Copy That
- 73. 10 Rules for Landing Page Copy That Converts 304% lift
- 74. 10 Rules for Landing Page Copy That Converts APPLY THE BREAKS
- 75. 10 Rules for Landing Page Copy That Converts
- 76. 10 Rules for Landing Page Copy That Converts
- 77. 10 Rules for Landing Page Copy That Converts BONUS
- 78. 10 Rules for Landing Page Copy That Converts THERE IS NO CHECKLIST
- 79. 10 Rules for Landing Page Copy That Converts WRITE FOR ROTI
- 80. try.unbounce.com/for-copy-that-converts
- 81. Why use Unbounce to build your landing pages?
- 82. Increase your conversion rates with targeted
- 83. Quit waiting weeks for your developers Building pages with Unbounce is fast
- 84. Build, publish and optimize without having
Ian Lurie CEO
Portent Inc.
Thank you for joining us! We’ll be starting in just a few minutes Ryan Engley Unbounce Director of Customer Success 10 Rules for Landing Page
Слайд 2Ian Lurie
CEO
Portent Inc.
Thank you for joining us!
We’ll be starting in just
a few minutes
Слайд 6See how Unbounce can help you quickly build and publish targeted
landing pages
(without having to code)
Stick around afterwards
Слайд 2110 Rules for Landing Page Copy That Converts
“Buy our stuff! It
rocks!”
why should I care? there’s no ROTI
Слайд 2210 Rules for Landing Page Copy That Converts
“Our widgets are better.
Learn why.”
why should I care? there’s no ROTI
Слайд 2310 Rules for Landing Page Copy That Converts
“A lighter, stronger widget
will improve your profit and decrease maintenance lifecycles”
now I care
Слайд 2610 Rules for Landing Page Copy That Converts
Our product provides the
added bonus of superior strength.
Слайд 2710 Rules for Landing Page Copy That Converts
Our product provides the
added bonus of superior strength.
Слайд 4710 Rules for Landing Page Copy That Converts
"10 gigabytes of RAM
plus the new Incredifast Processor running at 250mhz makes our phone the best-benchmarked available."
Слайд 4910 Rules for Landing Page Copy That Converts
“A faster processor and
10 gigabytes of RAM put our phone’s performance ahead of the pack.”
Слайд 5510 Rules for Landing Page Copy That Converts
When written on a
blank sheet of paper, your headline or hero copy make sense to a complete stranger.
Слайд 6710 Rules for Landing Page Copy That Converts
“Don’t bunt. Aim out
of the ball park.”
David Ogilvy
David Ogilvy
Слайд 7210 Rules for Landing Page Copy That Converts
*'''Beschreibung''': 3 Tastenmaus von
Microsoft *'''Fotograf''': Darkone, 22. Juli 2005
this is a scroll wheel
Слайд 82Increase your conversion rates
with targeted pages & A/B testing
You’ll get
better results
from your campaigns
Слайд 84Build, publish and optimize without having to wait for developers or
designers
You maintain control
of your campaigns
