Death by PowerPoint (and how to fight it) презентация

Содержание

There are 300 million PowerPoint users in the world* * estimate

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Death by PowerPoint (and how to fight it)

Alexei Kapterev


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There are 300 million PowerPoint users in the world*
* estimate


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They do 30 million presentations each day*
* estimate


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About a million presentations are going on right now*
* estimate


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50% of them are unbearable*
* conservative estimate


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LOTS of people
are killing each other with bad presentations.
NOW.


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They are all DEAD! Well, almost.


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Bad presentations
Bad communication
Bad
relations
Less
sales
Less
money
Less
training

A vicious circle


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Let’s make the world a better place.


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Why are they doing it?!


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❶Bullets don’t kill people
❷People kill people
❸Unintentionally
❹Yet regularly

Research shows:


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Mainly due to lack of...
❶Significance
❷Structure
❸Simplicity
❹Rehearsal


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Significance
❶❷❸❹


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To “pass the information”?
Your boss told you to?
Or

to make meaning?

Why do you present?


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What’s the subject and why it matters to you?


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❶Significance creates passion
❷Passion attracts attention
❸Attention leads to action
How presentations work


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Are you passionate? Check yourself.


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This is passion.


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This is passion.


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This is passion.


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This is not.


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Can’t find the meaning? Don’t present.


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Structure
❶❷❸❹


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Structure is how you place the building blocks of your story.


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❶Convincing
❷Memorable
❸Scalable
Q: What structure to use?
A: Any – as long as it

is:

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❶Problem – Pathway – Solution
❷Problem – Solution – Reasoning
❸Fancy stuff (if

it makes sense)

Structure choices


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Give 3-4 reasons supporting your point.
They will not remember more anyway.


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}
45
minutes
1 argument
2 argument
3 argument
Memorable opening
Memorable closing
1 More details...
2 More details...
3

More details...

1 More details...

2 More details...

3 More details...

1 More details...

2 More details...

3 More details...


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You can tell this in...

5 minutes
15 minutes
45 minutes
It

is scalable.

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Simplicity
❶❷❸❹


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Everything should be made as simple as possible but not simpler.



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Apparently, being simple is not that simple.
Will give you some examples.


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Don’t worry: knowing the language doesn’t really help.


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Notice cool background.


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Hey, we’ve got DATA!


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This one’s my favorite.


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Fundamental problem?


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❶Visualize ideas
❷Create key points
❸Impress
PowerPoint helps to:


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❶ Prompter
❷ Handouts
❸ Data dumps
They use it as:


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People read faster than you speak.
This means you are useless.


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How much is an extra slide?
$0.00. Zero Dollars.
Break it in several.

It’s free.

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What’s the point? One simple point?
Remove everything else.


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Well, some are just hopeless.


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Do you remember the rule:
7 lines per slide or

less
7 words per line or less?
Well, it is just plain stupid
If you follow this “rule”
You get a slide like this

Ditch stupid “rules”


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Ditch stupid “rules”
Do you remember the rule:
7 lines per

slide or less
7 words per line or less?
Well, it is just plain stupid
If you follow this “rule”
You get a slide like this

Cramped.
Boring.


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Simple design rules*
❶One point per slide
❷Few matching colours
❸Very few fonts
❹Photos, not

clipart

* pun intended


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Less text.
More imagery.
Wild imagery.


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But what if I need to send or print the slides?


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Write a document


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Make 2 sets of slides


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Print with notes


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Inform with little text*
* yes you can


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Rehearsal
❶❷❸❹


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It will never work completely for the first time. Trust me.


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Feedback. Go get some.


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No audience? Present to the furniture. But aloud. Try it.


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Check the room and equipment.


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Presentation checklist


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All this leads to...


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* great presentations


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Alexei Kapterev

Offshore presentation design & consulting

kapterev@gmail.com
www.kapterev.com


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