Слайд 1Hi I’m Tom Church. I’m 23 years old, I run my
                                                            
                                    own business.
                                
                            							
														
						 
											
											
                            Слайд 3But, it wasn’t always plain sailing
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 4Not to long ago, I was lost…
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 5It’s thanks to some inspirational people that I found my direction
                                                            
                                    
                                
                            							
														
						 
											
                            Слайд 6I’d love to share my story with you. Show you how
                                                            
                                    to harness the power in people
                                
                            							
														
						 
											
                            Слайд 7Let’s go back to the start. I was in my final
                                                            
                                    year of university
                                
                            							
														
						 
											
                            Слайд 8Like most, I panicked about what to do in life…
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 9“You can do anything,” they said. 
“The world is yours,” they
                                                            
                                    said.
That should be awesome. 
                                
                            							
														
						 
											
                            Слайд 10Truth is, I found it overwhelming
                                                            
                                                                    
                            							
														
						 
											
											
                            Слайд 12All I knew was I wanted to work for a small
                                                            
                                    company…where I could make a big impact. 
                                
                            							
														
						 
											
                            Слайд 13So I did some thinking….and then I did a little more
                                                            
                                    thinking…
                                
                            							
														
						 
											
											
                            Слайд 15Instead of going to meet companies one by one, which would
                                                            
                                    take ages
                                
                            							
														
						 
											
                            Слайд 16I would convince them to come and meet me
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 17Muhahahahah super villain I am not
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 18I would create a networking event for London start-ups
I could learn
                                                            
                                    from them all at once
                                
                            							
														
						 
											
                            Слайд 19So I started calling and sending emails…
If people were interested they
                                                            
                                    got back in touch.
                                
                            							
														
						 
											
                            Слайд 20I set a date. London start-ups was born. 
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 21When the time came…Nobody turned up. I was gutted. 
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 22I must have been doing something wrong? So I changed tactics,
                                                            
                                    switched to LinkedIn
                                
                            							
														
						 
											
                            Слайд 23I began researching start-ups that looked interesting. 
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 24If they passed the test…I’d invite them to meet over LinkedIn
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 25It was amazing to see the difference between: making direct contact…and
                                                            
                                    using LinkedIn
                                
                            							
														
						 
											
                            Слайд 26People found calls and emails too spammy 
It put them on
                                                            
                                    the spot
                                
                            							
														
						 
											
                            Слайд 27On LinkedIn, people were much more willing to hear what I
                                                            
                                    had to say.
                                
                            							
														
						 
											
                            Слайд 28They could check you out first, see if you’re legitimate
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 29If we shared a connection it made all the difference…
Oh, he
                                                            
                                    knows Emily, I can trust him.
                                
                            							
														
						 
											
                            Слайд 30Anyway next time around ten people came
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 31…each time after that it grew and grew
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 32Suddenly, I was talking with loads of start-ups…
Surrounded by all these
                                                            
                                    inspiring people
                                
                            							
														
						 
											
                            Слайд 33It was great to take a peek into the world of
                                                            
                                    all these industries
                                
                            							
														
						 
											
                            Слайд 34I managed to get a role at a more established company.
                                                            
                                    
I spent a fantastic few years gaining experience. 
                                
                            							
														
						 
											
                            Слайд 35Once I’d honed my skills, I was ready to return to
                                                            
                                    the world of start-ups
                                
                            							
														
						 
											
                            Слайд 36With such a big network, there was always a sense
That an
                                                            
                                    opportunity could come from anywhere
                                
                            							
														
						 
											
                            Слайд 37Through one of my events, I was introduced to a design
                                                            
                                    studio in Milan called FullScream 
                                
                            							
														
						 
											
                            Слайд 38Who were doing cool stuff like this…
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 39I connected with FullScream’s Creative Director Ced on LinkedIn
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 40FullScream wanted to expand their business to London
I Convinced them I
                                                            
                                    was up to the challenge and they gave me the job!
                                
                            							
														
						 
											
                            Слайд 41I was a one-man team running my own company
I realised that
                                                            
                                    all the contacts I’d made at all the groups were now potential clients
My whole network was in one place
                                
                            							
														
						 
											
                            Слайд 42On top of that, LinkedIn meant I was constantly meeting new
                                                            
                                    designers.
Sharing work and setting a benchmark for what FullScream did
                                
                            							
														
						 
											
                            Слайд 43It was a great way to stay on top of my
                                                            
                                    game
                                
                            							
														
						 
											
                            Слайд 44FullScream started to pick up interest.
Small stuff but just what you
                                                            
                                    need as a start-up
                                
                            							
														
						 
											
                            Слайд 45We won some work for a major broadcaster…
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 46With this we could grow our team
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 47We’re currently making a fashion video in Milan with some of
                                                            
                                    the world’s top designers
                                
                            							
														
						 
											
                            Слайд 48We even got a full-page interview with a leading motion design
                                                            
                                    magazine
…through LinkedIn
                                
                            							
														
						 
											
                            Слайд 49It’s helped with almost every aspect of the business.
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 50The meet-ups are still a huge part of my life. 
It’s
                                                            
                                    been amazing to see that grow alongside the business. 
                                
                            							
														
						 
											
                            Слайд 51We now get around 200 people at each event
We’re one of
                                                            
                                    London’s biggest start-up events and now I really belong there 
                                
                            							
														
						 
											
                            Слайд 52I’ve seen first how meeting people can help with business
                                                            
                                                                    
                            							
														
						 
											
                            Слайд 53For me personally, its been one rollercoaster of a journey
With the
                                                            
                                    help of a fantastic network I managed to find a career I love
                                
                            							
														
						 
											
                            Слайд 54People were the secret to my success
I found those people on
                                                            
                                    LinkedIn