PERSONAL BRANDING FOR AUSSIES Building Your Credibility Without Selling Your Soul презентация

akin to asking them to dance naked… sooo not going to happen.

like this

of the past.
Success today rests on our ability to build a reputation for excellence in our identified field.

times employers are looking for people they know they can trust.

not in the room

your goals?’
If it’s not or you don’t know you need to work on your brand.

The question then is …

rampant self-promoter?

something that you are not. Simply identify clearly what makes you valuable in the work or marketplace.

day in the workplace. This is often simply because others don’t know what they are. What are you known for? Building relationships? Influencing positive change? Creating new ideas? Improving old ideas? Analysing data trends? Writing catchy content? Designing new programs? Helping people Learn? Find your signature skills and talents. \

To Communicate Your Skills in a Resume, Work Bio or your LinkedIn profile don’t brag - evidence! It feels more comfortable and is a better indicator of your skills.

I have top notch widget design skills and great problem solving abilities

WRITE THIS….

>>>> Designed a new widget for Acme Pty Ltd that resolved production quality issues and saved the business more than 2000 hours in rework in its first year

Instead of this…

build your visibility and credibility in your field.

Don’t think of it as networking – think of it as helping your mates.

Build real relationships with people inside and outside the organisation that will help you and your business be successful. Look for opportunities to help others through your knowledge and skills.

you need to practice. Be prepared so you can answer the question “Who are You” in a way that tells others more about what your signature talents are and how you use them to help others, and less about your job title. You are so much more than that.

like interesting in Australia. Don’t just build a persona, let others know the true you – your passions, interests and story.
(Within reason of course - just keep it clean and professional. )

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