The millenials презентация

What are the most important aspects of the topic? ?????????

Слайд 1Millenials


Слайд 2What are the most important aspects of the topic?
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Слайд 3Introduction and characteristics
Millennial optimism is entering into adulthood with unrealistic expectations, which

sometimes leads to disillusionment. Many early Millennials went through post-secondary education only to find themselves employed in unrelated fields or underemployed and job hopping more frequently than previous generations.

Millennials are the generation that has received the most marketing attention.
Millennials tend to be tolerant of difference and tend to be confident.
They are often seen as slightly more optimistic about the future of America than other generations -- despite the fact that they are the first generation since the Silent Generation that is expected to be less economically successful than their parents.


Слайд 4Millennials, also known as Generation Y or the Net Generation, are

the demographic cohort that directly follows Generation X. The term Millennials is usually considered to apply to individuals who reached adulthood around the turn of the 21st century.
http://whatis.techtarget.com/definition/millennials-millennial-generation

Слайд 5Years
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Слайд 6Approximate periods
The first Millennials were born in 1978. (Iconoclast).
The Millennial generation

was born between 1977 and 1994. (Newsweek magazine)
The Millennials are pegged at 1976-1990 and 1978-1998. (The NY Times)
The Millennials are placed at 1980-2000. (Time magazine)
Overall, the earliest proposed birthdate for Millennials is 1976 and the latest 2004.

Слайд 7
Statistics





Слайд 850 percent of Millennials consider themselves politically unaffiliated.
29 percent consider themselves

religiously unaffiliated.
55 percent have posted a selfie or more to social media sites versus 20 percent of Generation X.
They send a median of 50 texts a day.
As of 2012, only 19 percent of Millennials said that, generally, others can be trusted.
Millennials are the last generation born in the 20th century. 


Important points (Source: Pew Research)


Слайд 9Culture
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Слайд 10 The Millennials have the least faith in the institutions of

America.
They also show the highest support of political independents and protestor-formed governments.
Although Millennials have less faith in religious institutions, at the same time the numbers have also risen for those who have absolute faith in the existence of a god.
Millennials are also concerned about social justice and will not support institutions that they see as in conflict with social and economic equality.

Important points


Слайд 11Workplace
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Слайд 12 The bring-your-own device trend (BYOD), for example, is at least

in part a reaction to the Millennials’ near-addiction to mobile devices.
Workplace satisfaction matters more to Millennials than monetary compensation and work-life balance is often considered essential.
They are less likely than previous generations to put up with an unpleasant work environment and much more likely to use social networking to broadcast their concerns.
Having grown up being bombarded by advertising, Millennials tend to be skeptical about promotional material of any kind.

Important points


Слайд 14Thanks!
Any questions?

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