The Missing Link In Your Logo Design Process презентация

Содержание

Ever thought that the earth is populated by brands more than by people?

Слайд 1The Missing Link In Your Logo Design Process


Слайд 2Ever thought that the earth is populated by brands more than

by people?

Слайд 3You look around and there are banners everywhere, a poster on

most walls, take out your cell phone to see brand ads on your social media feeds, and by the way, your bag and jeans are branded as well

Слайд 4We are moving around in a world full of brands. So

is it possible to neglect the importance of brand identity in the brand design process?

Слайд 5A logo is the first impression on your audience. Therefore, no

company can afford to take it lightly, or to abandon it altogether. How can you work on everything else, and not brand identity itself?

Слайд 6Here you go, just a simple introduction to the ingredients which

make logo design possible

Слайд 7Font
Click to find out the perfect font for your logo according

to the industry

A B C of Fonts & Industries


Слайд 82. Color
If you don’t want to be labelled as an amateur designer,

you must understand the

Meaning and Uses of Colors in Logo Design


Слайд 93. Icons/Symbols
You must choose symbols wisely for your design to communicate

the message the client wants to convey to his/her target audience

Look at How Symbolism Works In Graphic Design


Слайд 104. Patterns
Patterns hold a unique place in logo design
Download this brand

book for free to understand the patterns in logo design

The Guru’s Brand Book: Our Logos, Your Inspiration


Слайд 115. Shapes
Do You Know The Art of Using Shape Psychology to Guide

Audience Emotions?

Decipher Shape Psychology for Graphic Design


Слайд 12The logo design process needs continuous reviews to evolve as a

powerful brand identity

Слайд 13I know as a designer you hate drafts but that is

what makes your design exceptional

Слайд 14However, sometimes it just doesn’t go with the brand, right?


Слайд 15You are unable to tract enough attention through your design. Why?


Слайд 16Because there is a missing link in your design. Let’s see

what it is, and how to work on it

Слайд 17Designers sometimes focus more on the process than the research itself.

Research is the missing link, and it definitely doesn’t mean ‘Google-ing’

Слайд 18There are significant ways of making your research work authentic and

consumer centric, including…

Слайд 191. Talking to people


Слайд 202. Making them part of your design


Слайд 213. Understanding what they need


Слайд 224. Reading their postures and gestures


Слайд 235. Getting familiar with social and cultural symbols


Слайд 24What Are The Benefits of Research?


Слайд 251. It adds meaning to your design


Слайд 262. Makes your design culturally appropriate


Слайд 273. Holds an emotional connection with the target audience


Слайд 284. Declares your design as authentic


Слайд 295. Increases your target audience’s appreciation


Слайд 306. Helps in getting desired attention and response


Слайд 31Revisit your logo design, and fix the missing link to make

it better

Слайд 32Don’t let a misnomer fool you. Get expert help for fixing

the loopholes in your brand identity design – NOW!

Слайд 33Did this presentation help you in understanding the missing link in

your logo design?

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